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2022 In Review: 6 Trends That Defined Country Music
From Dolly Parton to Zach Bryan, country music's veterans and new generation found room to grow within the genre in 2022.
Country music isn't always heralded as a haven for artists who fall outside the genre's accepted mainstream. But 2022 saw country music claim a bigger piece of the cultural pie than it has in recent years.
Artists are discovering new paths to success, driven by the meme-ification of culture and music and templated by stars like Walker Hayes, whose GRAMMY-nominated song "Fancy Like" broke through in mid-2021 thanks to TikTok and ended 2022 among the top five of Billboard's Hot Country Songs. Breakout stars Zach Bryan and Bailey Zimmerman also rode online acceptance to mainstream success — the former built a career on his YouTube buzz, while the latter turned his TikTok virality into Platinum sales.
The genre expanded in other non-traditional ways in 2022 as well. In particular, indie-rock and LGBTQIA+ artists are no longer hovering in the periphery, but making real impacts on country music listenership, thanks to worthy efforts by Waxahatchee and Adeem the Artist, among others.
As country music continues to expand its horizons into 2023, here are six trends that defined country music in 2022.
New Artists Dominated
If the emergence of new talent is a barometer of a genre's health, country music has nothing to worry about. Not since 2015 has a country artist landed on Billboard's top five Best New Artists, when Sam Hunt broke through big. But this year, country music landed two of the five spots on the year-end chart, thanks to newcomers Zach Bryan and Bailey Zimmerman.
Bryan emerged with an audacious statement, claiming country's biggest first-week sales with his major-label debut, the triple-album American Heartbreak. The album landed at No. 5 on the Billboard Top 200 and topped country streaming tallies on both Spotify and Apple Music.
Like Bryan, who first found success when his music went viral on social media, Bailey Zimmerman parlayed his online following into an impressive run with Platinum singles "Fall in Love" and "Rock and a Hard Place." Both are off of his first EP on Warner Music Nashville, Leave the Light On, which became the most-streamed all-genre debut of the year and the biggest streaming country debut of all time.
Lainey Wilson also had a banner year, proving that her No. 1 hit on country radio with "Things A Man Oughta Know" in 2021 was no fluke. In between winning new artist honors from both the Academy of Country Music and the Country Music Association this year, she landed her second No. 1 on country radio with the Cole Swindell collab "Never Say Never" in April. Most recently, Wilson became the latest country star to appear on the hit Paramount TV drama "Yellowstone"; she debuted on season five as the character Abby, performing her original songs "Smell Like Smoke" and "Watermelon Moonshine," and has become a recurring character.
After Jelly Roll made waves with his 2021 single "Dead Man Walking" and the 2022 Brantley Gilbert collaboration "Son of the Dirty South," the Nashville country rapper solidified himself as a newcomer to watch with "Son of a Sinner." The slow-burning single scored Jelly Roll his first top 10 hit on Billboard's Hot Country Songs and Country Airplay charts, and it broke the Top 40 of the Billboard Hot 100. He also proved his hometown pride is strong: On. Dec 9, he headlined a sold-out show at Nashville's 20,000-cap Bridgestone Arena.
Bluegrass Saw A Resurgence
You'd be hard-pressed to find another artist who has broadened the bluegrass horizon in recent years more than Billy Strings; his progressive approach to the foundational country genre pulls in elements of rock and psychedelia. While he titled his 2019 Grammy-winning album Home, on his 2022 set Me/And/Dad, Strings came full-circle to play traditional bluegrass standards with his father, Terry, like they did when he was a kid. Strings (whose birth name is William Lee Apostol) even located the Martin acoustic guitar Terry played in those early days but pawned to support the family, fulfilling Billy's bucket-list bluegrass album in more ways than one.
Representing the more traditional approach to the genre, bluegrass icon Del McCoury issued his 17th album, Almost Proud, in February. A peer and collaborator of the genre's Mt. Rushmore (Ralph Stanley, Bill Monroe, Lester Flatt and Earl Scruggs), McCoury is keeping the flame lit in his ninth decade — and he hasn't lost a lick of his abilities. McCoury and his sons Ronnie and Robbie pick, roll and harmonize like it's a Saturday night at the Grand Ole Opry.
Up in the Smoky Mountains of Tennessee, the Po' Ramblin' Boys have tapped into a similar authenticity by playing bluegrass standards like their forebears. Although they formed around a regular gig at a moonshine distillery, their 2022 album God's Love Is So Divine walks the straight and narrow on 13 gospel bluegrass tunes.
Old Crow Medicine Show have come a long way since O.G. bluegrass musician Doc Watson discovered them busking on the streets of Boone, North Carolina in 2000. While that growth is evident throughout 2022's Paint This Town, they incorporate bluegrass on tracks like "Painkiller," "DeFord Rides Again" and "Hillbilly Boy." The group also invited Americana mainstay Jim Lauderdale to co-write a couple of tunes, and Mississippi fife master Sharde Thomas to guest on "New Mississippi Flag."
Punk Went Country (And Country Went Punk)
Genre-bending is nothing new in Nashville, and even punk rockers have been acknowledging the raw power of country music since the early '80s — when bands like X, Social Distortion and The Gun Club began incorporating elements into their music, and even covering classics like Johnny Cash's "Ring of Fire." Fast forward to 2022, and the trend has kicked into high gear.
Woody Guthrie, the iconic folk hero of dust-bowl-era America, left behind a large body of unrecorded songs — evidenced by the three volumes of lyrics that have been set to music and recorded as Mermaid Avenue by Billy Bragg and Wilco. Boston pub punks Dropkick Murphys plucked 10 more uncut Guthrie gems for their 2022 set This Machine Still Kills Fascists, a play on the line Guthrie famously scrawled onto the body of his guitar. For their first country album, Dropkick Murphys recruited two of the genre's brightest lights: Nikki Lane, who guests on "Never Git Drunk No More," and Evan Felker of Turnpike Troubadours, who shares the mic on "The Last One."
Foo Fighter Chris Shiflett — who previously played with speedy punks No Use For A Name — got into the act, too. When he isn't cranking guitars alongside Dave Grohl and Pat Smear, he plays his own Bakersfield-inspired country rock, as heard on 2017's West Coast Town and 2019's Hard Lessons. This year, he issued the singles "Born & Raised" and "Long, Long Year," a pair of breezy, pedal steel-assisted cuts that find him leaning more than ever into his sunny SoCal disposition.
Shiflett previously shredded the guitar solo on "Goin' Nowhere," a collaboration with country hitmaker HARDY on his Hixtape Vol. 2, released in the last weeks of 2021. Now, HARDY's back and flipping the script with his own rock record, the mockingbird & THE CROW, set for release in January. Early singles "JACK," "TRUCK BED" and the title track, all released in 2022, show the influence of Nirvana and post-grunge songcraft alongside his distinctive, rhythmic lyrical delivery.
Legends Got Their Due
In 2022, country music proved that age is irrelevant when the music is this good. Newcomers Chapel Hart captured the national spotlight — and a rare Golden Buzzer — on "America's Got Talent" in July with a nod to icon Dolly Parton. The trio's electrifying performance of their original song "You Can Have Him Jolene," an answer to Parton's 1974 smash "Jolene," elevated them to star status, and they spent the latter half of 2022 playing to sold-out audiences across America. Darius Rucker even recruited them to back him on his song "Ol' Church Hymn."
Parton had her own high point this year, earning her first No. 1 on Billboard's Bluegrass Albums chart with her 48th studio album, Run, Rose, Run. She also released a new compilation album, Diamonds & Rhinestones: The Greatest Hits Collection, in November.
After Shania Twain spent the last couple of years featuring on other artist's songs, the best-selling female country artist of all time returned to her throne in 2022. She announced her sixth studio album, Queen of Me (due Feb. 3, 2023), helmed by the dance-floor bop "Waking Up Dreaming." The announcement followed the Netflix documentary Not Just A Girl (and the companion album that featured more than a dozen unreleased songs) and preceded another huge announcement: a 76-date U.S. tour for 2023.
Twain's fellow genre-bending '90s icon, Sheryl Crow, also issued a documentary in 2022. The Showtime special, "Sheryl," was accompanied by a double-album compilation of the same name, which featured two discs of hits plus collaborations with Chris Stapleton, Stevie Nicks, Jason Isbell and more. Crow also featured on 2022 releases from TobyMac and Lucius. The latter track also featured Brandi Carlile, who has played a big role in Tanya Tucker's recent comeback story — as shown in yet another 2022 doc, "The Return of Tanya Tucker," which featured their song "Ready As I'll Never Be."
The CMA Awards paid tribute to icons Jerry Lee Lewis, who passed away in October, and Alan Jackson, who is in the midst of a farewell tour dubbed Last Call: One More For the Road. Firebrand singer Elle King channeled The Killer's wild moves as she performed his signature hit, "Great Balls of Fire," backed by The Black Keys. Meanwhile, Carrie Underwood led a star-studded Jackson tribute featuring Dierks Bentley, Jon Pardi and Lainey Wilson, who performed a melody of his hits including "Chattahoochee" and "Don't Rock the Jukebox."
The legacies continued both on stage and in studio. Brooks & Dunn's Ronnie Dunn, Reba McEntire and Bonnie Raitt all returned with new albums in 2022; meanwhile, Shenandoah, Billy Dean and Wade Hayes appeared on the Country Comeback Tour, and Wynonna led The Judds: The Final Tour in tribute to her mother, Naomi Judd, who passed away in April.
Indie Rockers Infiltrated Country Music
As '90s-style indie rock has a moment thanks to artists like Big Thief, Momma and Alvvays, Katie Crutchfield is leaning deeper into laid-back country vibes. The leader of Waxahatchee, whose blissful 2020 set Saint Cloud landed her on scores of year-end lists, doubled down in 2022.
Waxahatchee collaborated with Wynonna on the single "Other Side," recorded on the Judds singer's farm in Tennessee — an experience both artists ranked among their favorite recording sessions. Crutchfield also collaborated with Jess Williamson on a new project dubbed Plains, releasing the album I Walked With You A Ways in 2022 to critical acclaim. The 10 songs on Plains' debut rival the artists' soothing solo work and combine their strengths with Fleetwood Mac harmonies.
Madison Cunningham, who is best known for weaving mind-bending melodies and harmonies between her voice and guitar, guested on the second edition of Watkins Family Hour — which pairs siblings Sara and Sean Watkins of Nickel Creek with a series of notable collaborators like Fiona Apple and Jackson Browne — contributing her signature spidery guitar playing to "Pitseleh."
Other notables on the indie side of country include Swedish folk duo First Aid Kit, who returned with Palomino, a strummy set of acoustic guitar-driven country pop and their first album in four years. Michaela Anne's gentle LP Oh To Be That Free chronicled a period of personal troubles with compassion, while Sierra Ferrell released the sparse, playful single "Hey Me, Hey Mama" and collaborated with Shakey Graves on "Ready Or Not."
LGBTQIA+ Country Artists Were Celebrated
Acceptance for LGBTQIA+ artists in country music has grown steadily in recent years, thanks to efforts by allies like Kacey Musgraves and Dolly Parton, as well as artists who have publicly discussed their sexuality, including T.J. Osborne, Lil Nas X, Chely Wright, Amythyst Kiah and Shane McAnally. With such star power in their corner, gay and non-binary country artists are now getting a fairer shake.
Non-binary singer-songwriter Adeem the Artist released the acclaimed album White Trash Revelry. Over 11 songs, Adeem chronicles their experiences growing up different in small towns surrounded by smaller minds — from the stomp-along "Going to Hell" to the Heartland rocker "Heritage of Arrogance" and fingerpicked album closer "My America."
Elsewhere, Orville Peck, the masked singer who performs a fever dream of '70s-inspired country music with a deep-throated croon, returned with his second album, Bronco. Peck traded the spare songscapes of his 2019 debut, Pony, for Bronco's more fully realized, cinematic arrangements, broadening his sound and the scope of his persona.
Brandi Carlile, whose pro-LGBTQIA+ activism is tied directly to her music — she founded the Looking Out Foundation early in her music career, and donates a portion of touring proceeds to groups like The Trevor Project — has seen her reputation grow steadily over nearly two decades of releasing music to ever-growing audiences. In 2022, she added to an already storied career by performing with her personal hero, Joni Mitchell, at Newport Folk Festival. Carlile also headlined Tennessee's Pilgrimage Music & Cultural Festival, marking the first time a woman has headlined the fest.
However country music continues to expand and impact culture as a result, 2022's trends certainly set up a promising future for the genre.
Hear All Of The Best Country Solo Performance Nominees For The 2023 GRAMMY Awards
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How To Watch "A GRAMMY Salute To The Beach Boys," Featuring Performances From John Legend, Brandi Carlile, Beck, Fall Out Boy, Mumford & Sons, LeAnn Rimes, Weezer & More
The tribute to the Beach Boys will also feature performances from St. Vincent, My Morning Jacket, Norah Jones, Charlie Puth, and many others, as well as special appearances by Tom Hanks, Elton John, Bruce Springsteen, and more.
After six decades of game-changing innovation and culture-shifting hits, the Beach Boys stand tall as one of the most legendary and influential American bands of all time.
Now, the iconic band will be honored by the Recording Academy and CBS with a star-studded "Beach Boys party" for the ages: "A GRAMMY Salute To The Beach Boys," a two-hour tribute special featuring a lineup of heavy hitters, including John Legend, Brandi Carlile, Beck, Fall Out Boy, Mumford & Sons, LeAnn Rimes, St. Vincent, Weezer, and many more, who will perform all your favorite Beach Boys classics.
Wondering when, where and how to watch "A GRAMMY Salute To The Beach Boys"? Here's everything you need to know.
When & Where Will The Special Air?
"A GRAMMY Salute To The Beach Boys" will air on Sunday, April 9, from 8 – 10 p.m. ET/PT on the CBS Television Network, and will be available to stream live and on demand on Paramount+.* A one-hour version of the tribute will air on MTV at a future date to be announced.
Who Will Perform, And What Will They Perform?
The following is a list of artists and performances featured on "A GRAMMY Salute To The Beach Boys":
Andy Grammer performing "Darlin'"
Beck performing "Sloop John B"
Beck & Jim James performing"Good Vibrations"
Brandi Carlile performing "In My Room"
Brandi Carlile & John Legend performing "God Only Knows"
Charlie Puth performing "Wouldn't It Be Nice"
Fall Out Boy performing "Do You Wanna Dance"
Foster The People performing "Do It Again"
Hanson performing "Barbara Ann"
Norah Jones performing"The Warmth of the Sun"
Lady A performing "Surfer Girl"
John Legend performing "Sail on Sailor"
Little Big Town performing "Help Me Rhonda"
Luke Spiller & Taylor Momsen performing "Surfin' USA / Fun Fun Fun"
Michael McDonald & Take 6 performing "Don't Worry Baby"
Mumford & Sons performing "I Know There's an Answer"
My Morning Jacket performing "I Get Around"
Pentatonix performing "Heroes and Villains"
LeAnn Rimes performing "Caroline No"
St. Vincent performing "You Still Believe in Me"
Weezer performing "California Girls"
Read More: The Beach Boys' Sail On Sailor Reframes Two Obscure 1970s Albums. Why Were They Obscure In The First Place?
Who Are The Special Guests & Presenters?
In addition to the musical performances, the special features appearances by Drew Carey, Tom Hanks, Jimmy Jam, Elton John, Bruce Springsteen, John Stamos, and Recording Academy CEO Harvey Mason jr.
Beach Boys core members Brian Wilson, Mike Love, Al Jardine, Bruce Johnston, and David Marks are featured guests.
What's The Context For The Special?
Filmed at the iconic Dolby Theater in Los Angeles after the 2023 GRAMMYs, "A GRAMMY Salute To The Beach Boys" airs during the year-long celebration of the Beach Boys' 60th anniversary. Counting more than 100 million records sold worldwide and recipients of the Recording Academy Lifetime Achievement Award, the Beach Boys are one of the most critically acclaimed and commercially successful bands of all time, and their music has been an indelible part of American history for more than six decades.
Keep an eye on GRAMMY.com for more exclusive content leading up to "A GRAMMY Salute To The Beach Boys."
*Paramount+ Premium subscribers will have access to stream live via the live feed of their local CBS affiliate on the service as well as on-demand. Essential tier subscribers will have access to the on-demand the following day after the episode airs.
Photo: Rebecca Sapp
6 Things To Know About Bonnie Raitt: Her Famous Fans, Legendary Friends & Lack Of Retirement Plan
During "A Conversation With Bonnie Raitt" at the GRAMMY Museum, 13-time GRAMMY winner detailed her career trajectory, history of big-name collaborations, and how her win for Song Of The Year at this year’s GRAMMY Awards was "a total surprise."
For the uninitiated, Bonnie Raitt is just an "unknown blues singer" — albeit one who managed to nab the Song Of The Year award at the 2023 GRAMMYs, plus two other trophies. But to the millions in the know, and the choice few in attendance for a chat with Raitt at the Grammy Museum on March 5, she is a living legend.
Over the course of her decades-long career, Raitt has earned 30 GRAMMY nominations, taking home 13 golden gramophones for tracks like "Nick Of Time," "Something To Talk About," and “SRV Shuffle,” as well as albums such as Luck Of The Draw and Longing In The Hearts. Last year, Raitt was awarded the GRAMMY Lifetime Achievement Award, and at this year’s ceremony, she snagged GRAMMYs for Best American Roots Song, Best Americana Performance and the coveted Song Of The Year.
Before she heads out on a tour of the western United States and Australia, Raitt sat down to chat with moderator David Wild for about two hours, musing not only about her "total surprise" about snagging the Song trophy, but also about her experience at the ceremony. It was an illuminating and downright charming experience — as well as an educational one. Here are six things we learned at "A Conversation With Bonnie Raitt."
Taylor Swift Is A Fan — And A Humble One At That
Raitt recounted being chatted up by Taylor Swift during the GRAMMYs, with Swift telling Raitt backstage that she felt okay losing Song Of The Year to her. Swift's "All Too Well (10 Minute Version)" was in competition, alongside works by Lizzo, Adele and Harry Styles.
Swift also introduced herself to Raitt, whom she’d never met, saying,"Hi, I’m Taylor." Raitt said she responded, "Ya think?" — which made the audience in the Clive Davis Theater crack up.
She’s A Master Collaborator, With More On The Way
"No one commands more respect" amongst their musical peers than Bonnie Raitt, said Wild, who's worked on the GRAMMY Awards as a writer since 2001. Whenever the show’s team has struggled to think of who could best pay tribute to someone like John Prine, Ray Charles, or Christine McVie, "the answer is always Bonnie Raitt."
That’s probably why, as Raitt noted, she’s recorded duets with more than 100 different musical acts — from Bryan Adams to B.B. King. Raitt added that she’d still love to work with Keith Richards, Bob Dylan, and H.E.R., and that fans can anticipate new collaborative work coming from work she’s done with Brandi Carlile and Sheryl Crow.
Raitt added that she’s gotten really into Unknown Mortal Orchestra lately, who she heard about through Bruce Hornsby.
She’s Learned From And Befriended Musical Masters
Raitt was effusive about her love for King, among others, saying that one of the great joys of her career has been sitting at the feet of blues greats like Sippie Wallace and Son House. The singer/songwriter expressed her gratitude for being able to help get so many of these once-forgotten masters both the attention and the pay they deserved. She cited her work with the Rhythm And Blues Foundation as being of great importance to her personally, saying that it’s vital that the roots of blues and jazz are taught in schools today.
Wild also got Raitt to open up about her friendship with legendary gospel-soul singer Mavis Staples, who toured with Raitt just last year. Calling Staples, "all the preacher I’ll ever need," Raitt said she thinks she and Staples bonded over being the daughters of famous fathers. "It’s a great honor of my life being friends with her," Raitt said of her "mutual sister."
Later, Raitt also waxed rhapsodic about another famous daughter, Natalie Cole, who she said she’d been thinking about all day.
Raitt’s Got An Independent Spirit And An Independent Label
A good portion of Wild and Raitt’s chat was devoted to the star’s career trajectory. The two detailed how, as a 21-year-old college student, Raitt signed to Warner Bros. only after they promised her complete creative control of her own indie label, Redwing.
Raitt said it was only with the help of a"team of mighty women" that she was able to go independent. She cited lessons from friends like Prine, Staples, and Jackson Browne, from whom she learned going it alone could be done successfully.
Bonnie Raitt Almost Missed Out On "I Can’t Make You Love Me"
Raitt also talked a bit about her previous GRAMMY triumphs, including her run of nominations and wins around 1989’s Nick Of Time. Her popular single, "I Can’t Make You Love Me," was originally written for Ricky Skaggs, who intended to make it a lively bluegrass record.
Raitt added that she thinks the song "Nick Of Time" struck a chord because she opened up about what it means to be getting older.
She’s Not Planning On Retiring (Or Dying) Any Time Soon
After joking that COVID lockdown felt like "house arrest" and "hibernation," Raitt said that her recent tours have been a blessing. "It feels like I was under the earth without any sunshine," Raitt says, reassuring attendees that she’s "never retiring." She said that while she’s lost eight friends in the past three or four weeks, including the great David Lindley, the 73-year-old is optimistic that she can "be here and celebrate for another couple of decades."
Raitt capped off the event doing what she loves best, teaming with long-time bassist Hutch Hutchinson for an intimate four-song set that included "Angel From Montgomery," "Shadow Of Doubt," "Nick Of Time," and the GRAMMY-winning "Just Like That." Raitt ended the evening by thanking the Recording Academy for inviting her out, joking, "I can’t believe I get to do this for a living."
Bonnie Raitt Essentials: 11 Songs That Showcase The Breadth And Depth Of The 2023 GRAMMYs Song Of The Year Winner
Photos (L-R, clockwise): Kevin Mazur/Getty Images for Roc Nation, Scott Dudelson/Getty Images for Coachella, Adam Bow/Icon Sportswire via Getty Images, Kevin Winter/Getty Images for Coachella, Kevin Mazur/Getty Images for Academy Museum of Motion Pictures, Kevin Winter/Getty Images for ACM, Terry Wyatt/Getty Images
Listen To GRAMMY.com's Women's History Month 2023 Playlist: Swim In The Divine Feminine With These 40 Songs By Rihanna, SZA, Miley Cyrus, BLACKPINK & More
Who run the world? Harness positive energy during Women's History Month with this immersive playlist honoring Beyoncé, Rina Sawayama, Kim Petras, and more female musicians.
In the words of recent GRAMMY winner Lizzo, it's bad b— o'clock. To kick off Women's History Month, GRAMMY.com is celebrating with an extensive playlist spotlighting women's divine musical artistry. Perpetually shaping, reinvigorating, and expanding genres, women's creative passion drives the music industry forward.
This March, get ready to unlock self-love with Miley Cyrus' candid "Flowers," or hit the dancefloor with the rapturous Beyoncé's "I'm That Girl." Whether you're searching for the charisma of Doja Cat's "Woman" or confidence of Rihanna's "B— Better Have My Money," this playlist stuns with diverse songs honoring women's fearlessness and innovation.
Women dominate the music charts throughout the year, but this month, dive into their glorious energy by pressing play on our curated Women's History Month playlist, featuring everyone from Dua Lipa to Missy Elliott to Madonna to Kali Uchis.
Listen below on Amazon Music, Spotify, Apple Music, and Pandora.
Photo: Kevin Winter/Getty Images for The Recording Academy
The 2023 GRAMMYs Effect: Bad Bunny, Kendrick Lamar, Lizzo & More See Major Sales And Streams Boost After Record-Breaking Show
Take a look at the impressive gains that 2023 GRAMMYs winners and performers made in Spotify streams and album/song sales, from Beyoncé to Harry Styles.
The 2023 GRAMMYs weren't just historic, they were iconic — and the numbers show it.
The telecast itself saw a 30% increase in viewership, with more than 12.4 million viewers tuning into the Feb. 5 ceremony, the best ratings since 2020 per Nielsen data. In turn, several of the night's winners and performers saw major spikes in sales and streams.
Album Of The Year winner Harry Styles returned to the top 10 of the all-genre Billboard 200 albums chart, as Harry's House — which also took home the GRAMMY for Best Pop Vocal Album — earned 38,000 equivalent album units in the U.S., a 51% gain. His previous two albums, 2019's Fine Line and his 2017 self-titled debut also made gains, the former up 15% and the latter up 11%.
Kendrick Lamar and Adele also enjoyed increases in sales and streams on several albums. Lamar — who won three GRAMMYs this year, including Best Rap Album for Mr. Morale & The Big Steppers — had a 20% gain for his fifth LP, as well as a 26% gain for 2015's To Pimp a Butterfly, 11% for 2017's DAMN., and 6% for 2012's good kid, m.A.A.d city.
Adele's 30 had a 25% increase in equivalent album units, while her 2015 album 25 went up 14% and 2011 release 21 went up 10%. (30's lead single, "Easy On Me," earned Adele her fifth GRAMMY for Best Pop Solo Performance — a record in the category.)
After Beyoncé made GRAMMY history at the 2023 ceremony with her 32nd win, her Best Dance/Electronic Music Album-winning RENAISSANCE made a huge jump. The album earned 37,000 equivalent album units, up 109%, helping Bey move from No. 24 to No. 11 on the Billboard 200.
Rising jazz star Samara Joy also had a monumental night, scoring the coveted GRAMMY for Best New Artist. As a result, her 2022 album, Linger Awhile, made its debut on the Billboard 200, with an equivalent album units gain of 319% and a 5,800% increase in Spotify streams in the U.S. The project also hit No. 1 on the Jazz Albums, Traditional Jazz Albums and Heatseekers Albums charts for the first time, as well as the top 10 of the Top Album Sales and Top Current Album Sales charts.
Blues great Bonnie Raitt's win for Song Of The Year (for her 2022 track "Just Like That") served as one of the night's biggest surprises, but also served as a catalyst for some serious streams and sales success. The song spiked from about 10,000 daily on-demand streams in the U.S. on Feb. 3 to 697,000 the day after the GRAMMYs (Feb. 6) — a gain of around 6,700% — according to Luminate. The song's sales were even better, gaining more than 10,000% on Feb. 6; the rest of Raitt's discography also climbed 161%, from 333,000 on-demand U.S. streams on Feb. 3 to 869,000 on Feb. 6.
Most of the 2023 GRAMMYs performers also celebrated sales and streams increases post-telecast. Show opener Bad Bunny saw gains on his GRAMMY-winning albumUn Verano Sin Ti (up 16%), as well as his 2020 albums YHLQMDLG (up 11%) and El Ultimo Tour del Mundo (up 8%). One of the songs Bad Bunny performed, Un Verano Sin Ti single "Despues de la Playa," also saw a 100% increase in Spotify streams in the U.S. in the hour following the telecast.
Lizzo delivered a soaring medley of her Record Of The Year-winning smash "About Damn Time" and the title track from her AOTY-nominated LP Special, the latter of which saw a 260% increase in Spotify streams in the U.S. after the show. Special also moved 11,000 equivalent album units, up 52%.
Steve Lacy won his first GRAMMY in the Premiere Ceremony, Best Progressive R&B Album for his album Gemini Rights. He also took the GRAMMYs stage for a sultry rendition of his hit "Bad Habit," all helping Lacy see a 16% increase in equivalent album units for Gemini Rights.
Sam Smith and Kim Petras also celebrated a historic win at the 2023 GRAMMYs, taking home Best Pop Duo/Group performance for their viral hit "Unholy" — marking the first win in the category by a trans woman. That moment, combined with the pair's risqué performance, helped the song see an almost 80% increase in Spotify streams in the U.S.
The heartfelt In Memoriam segment catalyzed stream increases, the biggest coming from Quavo's "Without U," which he sang in tribute to his late Migos bandmate and nephew Takeoff; the song jumped 890% in U.S. streams following the show. Fleetwood Mac's "Songbird," which Mick Fleetwood, Bonnie Raitt, and Sheryl Crow sang in honor of late Fleetwood Mac member Christine McVie, experienced an almost 100% increase in U.S. streams.
In other U.S. Spotify stream gains for performers, Harry Styles' "As It Was," saw a more than 75% increase; Brandi Carlile's "Broken Horses" saw a more than 2,700% increase; DJ Khaled's star-studded "God Did" (featuring Jay-Z, Rick Ross, Lil Wayne, and John Legend) saw a more than 650% increase; Mary J. Blige's "Good Morning Gorgeous" saw a more than 390% increase.
Streaming numbers are from DKC News, a PR representative of Spotify.
12 Classic Moments From The 2023 GRAMMYs, From The Heartwarming To The Surreal