Contemporary dance and electronic music has dramatically changed from its origins. Major cities around the world — including Belgium, Miami, Las Vegas and Chicago — have capitalized on the genre’s popularity within the last decade to hold large electronic music festivals like Tomorrowland, Spring Awakening, Electric Daisy Carnival and Ultra Music Festival, each of which gather  tens of thousands of fans.

But while electronic music continues to serve as a destination experience for many young listeners, electronic music’s origins actually begin within the Black community. Evolving in the 1980s from the cultural decline of disco (another Black genre of music), electronic genres like house (born in Chicago) and techno (born in Detroit) gained footing with a multicultural collection of fans interested in progressing the sounds of the dance floor. 

Although some of the biggest contemporary stars in dance music may be young white men, some of the genre’s most interesting — and diverse — performers are only just emerging right now.

Black artists have continued to push the sound forward, incorporating other genres and elements while staying true to dance music’s roots. In celebration of Black Music Appreciation Month, here are five emerging artists pushing electronic and dance music forward. 

Moore Kismet

Born Omar Davis, Southern California native Moore Kismet is a non-binary and pansexual superstar in-the-making with a progressive sound and message. A musical prodigy, Kismet’s artistic journey began at just 7 years old with a family laptop, a copy of the production software Fruity Loops and a self-taught practice.

Since then, Kismet has released multiple singles and EPs, including "Character" in 2019 and Vendetta for Cupid and Flourish) in 2021. Kismet has racked up major festival appearances, including Lollapalooza and Electric Daisy Carnival in Las Vegas, making them the youngest performer at both events. Earlier this year, Kismet collaborated with celebrated singer/songer Tate McRae on the downtempo pseudo-ballad "Parallel Heartbreak." Featuring vocals by singer Pauline Herr, the track is illustrative of Kismet’s unique, pop-leaning sound. Now, at 17 years old, Kismet is set to release their debut album, UNIVERSE, on June 24. 

TSHA

A lot can change in four years. Just look at London-based DJ and producer TSHA (aka Teisha Matthews), who has grown from fledgling musician to celebrated artist since her debut EP, 2018’s Dawn, was released. But that shouldn’t come as a surprise to most listeners.

Matthews’ love of electronic music (and creative drive) began at a young age, with a mother who loved Carl Cox and Skrillex and an older brother who DJed house, garage and jungle. 

As she got older, TSHA began to experiment on her own, eventually creating the moniker TSHA for her charismatic blend of '90s deep house and techno. 

It’s only been up since then, with shoutouts from media darlings like Annie Mac and Zane Lowe, and fellow electronic artists like Bonobo. Last month, Matthews released fabric presents TSHA, a 25-track, house-leaning DJ mix featuring fellow emerging and established artists. Her new single "Boyz," included on the mix is a pleasant tune sure to please most listeners. 

PinkPantheress

PinkPantheress is unafraid to blend genres as disparate as house, garage, R&B and pop. The London-based musician has made a name for herself, especially on social media, among young fans who’ve taken to using her surprisingly hefty and heartfelt songs as the perfect soundtrack to the minutiae of their lives. Early singles "Just a Waste," "Break it Off," and "Pain" went viral on TikTok, with the latter crossing over to the UK Singles Chart, reaching  No. 35. That’s no small feat for a then-unsigned artist.

Since that early success, PinkPantheress has also released her super-short debut mixtape, To Hell With It, which has garnered critical acclaim for its abundance of memorable melodies and her singular, breathy vocals. As an artist on the rise, PinkPantheress is not afraid to stand out from her fellow artists, mixing moods, harmonies and genres with an ease that illuminates her love of electronic music. 

Shygirl

Few artists can "do it all" quite like Shygirl. Born Blane Muise, this English rapper, DJ, singer/songwriter and Nuxxe record label head has quietly worked in the underground, experimental electronic music world establishing her singular brand of music.

Blending elements of house, grime, club and hyperpop, Muise first gained recognition for collaborations with artists such as Arca, Sega Bodega and the late genius Sophie. Since then, she has released two EPs, 2018’s Cruel Practice and 2020’s Alias. This September, she’ll drop her first full-length, Nymph. "Firefly," the first single from the album, is a glitchy yet catchy wonder, perfectly capturing Shygirl’s enduring appeal and a perfect complement for those dreamy long days of summer. 

Doechii

It can take a lot for a musician to break through amongst the glut of distractions, stimuli and content available online. And yet Tampa-born Doechii (a.k.a. Jaylah Hickmon) — who raps and sings — did just that earlier this year with her provocative, groundbreaking music video for the frenetic yet brilliant single "Crazy."

The 3-minute stunner, filled with nudity and violence was a perfect introduction to Doechii’s music, which crosses genres and boundaries with ease. Immediately garnering controversy, the video was banned by YouTube from trending and monetization. "Crazy is about un-contained power, creativity and confidence. People call you crazy when they fear you or they don’t understand you," she said about the track and video on Instagram. "So when I use it in the song, I’m reflecting that energy back on them to show them themselves." 

However, not all of the Top Dawg Entertainment (home of Kendrick Lamar, SZA and Isaiah Rashad) artist’s music is so controversial. Another 2022 single, "Persuasive," has gone viral on TikTok for its uplifting, empowering message. Although she’s already independently released two collections of music, Doechii didn’t garner mainstream attention until the last two years or so, making her forthcoming debut record all the more exciting. 

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With her 2021 debut mixtape, PinkPantheress confidently declared To Hell with It. But on Nov. 10, she ascended from the underworld to paradise in her highly anticipated studio album, Heaven knows.

PinkPantheress has also traded in her original grungy, emo look for classic Y2K aesthetics (more on that later), but she hasn't completely departed from her gothic roots. 

"The theme is about love, loss and life. I wanted it to feel like, at any point, the listener could start having memories of a loved one or someone that they've lost," she said in an interview with The Guardian. "Overall, I wanted to make everyone feel a bit depleted and sad." 

It's an approach that is present in her earlier works — take To Hell with It's "Passion," for example, which narrates the growing nihilism felt by a child whose parents divorce. But on Heaven knows, she takes this and amplifies it with stories that are even more visceral and gut-wrenching, from the dejected emotions of "Feelings" to the deceivingly upbeat story of neglect in "The aisle."

The LP hosts 13 new tracks, including the viral hit that propelled the England native into the mainstream, "Boy's a liar Pt. 2," with rap's latest breakout star, Ice Spice. While her other Heaven knows collaborators tap into her Kenyan-British heritage — fellow Brit Central Cee, budding Nigerian musician Rema and Ethiopian-American singer Kelela are all featured — the album remains faithful to her signature blend of bedroom pop and UK garage. Yet, she continues to nurture her creative development with experimental songwriting. 

On Heaven knows, PinkPatheress leans even further into her artistic individuality. Below, discover everything we learned about the rising star in this newest offering.

She Further Proves Her Knack For Music Old And New

If you travel to the beginning of PinkPantheress' discography, you'll find a medley of niche and mainstream samples. One of her first singles, "Just a Waste," interpolates Michael Jackson's "Off the Wall." "Break It Off," from To Hell with It, modernizes "Circles" by Adam F.; another mixtape track, "I Must Apologize," pays homage to Crystal Waters' dance chart-buster, "Gypsy Woman."

Heaven knows expands PinkPantheress' treasure chest. On the opening number, "Another life," she pulls stems from "Ice Cream" by f(x), who she's called "one of her favorite K-pop groups." "Nice to meet you" reimagines Spandau Ballet's "Gold," as she revealed in an ad with her producer, Cash Cobain.

She Also Proves Songs Don't Need To Be Long To Be Great

PinkPantheress' music has always been notoriously short. Her first mixtape is less than 20 minutes in length despite having 10 tracks — and the song with the longest runtime is "Nineteen," ringing in at two-and-a-half minutes. In the aforementioned ad with Cash Cobain, she even joked, "We only stick to one verse. I don't do second verses. That's ridiculous!"

She clearly kept the same mindset for Heaven knows because, with 13 songs, the album has a duration of 34 minutes. But if anything, PinkPantheress proves that bodies of work don't have to be more than three minutes to be impactful. In a little over 120 seconds, she can portray the harrowing trauma of mental illness ("No, I can't take a pill, and yet I can't stay still," she sings on "Feelings") and trauma responses ("I wish that it would when it stopped being fun/ 'He's not feeling well,' that's what I tell everyone/ Yesterday, I took a sip of your rum," from "Feel Complete").

She Hasn't Forgotten About Her TikTok Origins — But She's Cautious About It

PinkPantheress rose to fame on TikTok, previewing her music with faceless clips; though most have been deleted, some of the few that remain are her teasers for "Just a Waste" and "Pain." She told The Guardian that she would lie to her friends about her account because promoting songs on TikTok "wasn't much of a thing" at the time. But she has no regrets about her TikTok days: "I always knew that I was more than just the app. From the jump, I wasn't going to be a novelty artist," she explained.

Her only hesitation, however, is her future partners using her because of her social media clout. "I am not your internet baby," she confidently declares in the album's interlude. "Nice to meet you" further explores the woes of internet fame in Central Cee's verse, where he exposes his now ex for turning to "storytime videos" to leak the drama surrounding their breakup.

She's Channeling New (But Still Nostalgic) Vibes

PinkPantheress made quite the statement with her debut music video, 2021's "Just for Me." She stood in an all-black ensemble and bleached ginger eyebrows, performing in front of a sea of other characteristically punk teens, some sporting Slipknot graphic tees and others wearing bulky silver chains and arm warmers.

It's a complete 180 from her recent music video for "Mosquito," the lead single from Heaven knows. Like a modern-day Carrie Bradshaw, PinkPantheress wanders through a luxurious shopping area with her equally fashionable friends, played by actresses Charitha Chandran, India Amarteifio, and Yara Shahidi. On a TikTok highlighting the track, she called it the "emo to young auntie pipeline."

However, her current style isn't definitive. "I think I dress weird," she admitted to The Guardian. Her more mature, 2000s-inspired fashion might not define her five years from now, but it still signals personal growth in understanding her most authentic identity since To Hell with
It. Like every parent of an emo teenager suggests, "Maybe it is just a phase.

'Heaven Knows' Is A Playground For Her Imagination

In a 2022 interview with the BBC, PinkPantheress professed her love for "telling stories in a visual or sonic way," highlighting Eminem's "Stan" as a perfect example of that. Storytelling comes naturally to her, thanks to her film studies at the University of Arts London. And though she admires the raw anecdotes from bands like My Chemical Romance, she opts for something that blurs the lines between fiction and nonfiction with realism.

On Heaven knows, PinkPantheress' world-building becomes more vivid. Rather than chronicling typical adolescent heartbreak and anxiety, she stretches her creativity with more intense vignettes, like the tale of an anguished woman whose relationship is crumbling due to alcoholism on "Feel Complete." Meanwhile, in "Ophelia," she plays with the idea of being murdered.

Whatever narratives she aims to take on next, Heaven knows promises that PinkPantheress will always be an ever-evolving star — one who will make you feel every word, whether it's from her story or her imagination.

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Updated Friday Oct. 13, 2023 to include info about Kendrick Lamar's most recent GRAMMY wins, as of the 2023 GRAMMYs.

A GRAMMY veteran these days, Kendrick Lamar has won 17 GRAMMYs and has received 47 GRAMMY nominations overall. A sizable chunk of his trophies came from the 58th annual GRAMMY Awards in 2016, when he walked away with five — including his first-ever win in the Best Rap Album category.

This installment of GRAMMY Rewind turns back the clock to 2016, revisiting Lamar's acceptance speech upon winning Best Rap Album for To Pimp A Butterfly. Though Lamar was alone on stage, he made it clear that he wouldn't be at the top of his game without the help of a broad support system. 

"First off, all glory to God, that's for sure," he said, kicking off a speech that went on to thank his parents, who he described as his "those who gave me the responsibility of knowing, of accepting the good with the bad."

Looking for more GRAMMYs news? The 2024 GRAMMY nominations are here!

He also extended his love and gratitude to his fiancée, Whitney Alford, and shouted out his Top Dawg Entertainment labelmates. Lamar specifically praised Top Dawg's CEO, Anthony Tiffith, for finding and developing raw talent that might not otherwise get the chance to pursue their musical dreams.

"We'd never forget that: Taking these kids out of the projects, out of Compton, and putting them right here on this stage, to be the best that they can be," Lamar — a Compton native himself — continued, leading into an impassioned conclusion spotlighting some of the cornerstone rap albums that came before To Pimp a Butterfly.

"Hip-hop. Ice Cube. This is for hip-hop," he said. "This is for Snoop Dogg, Doggystyle. This is for Illmatic, this is for Nas. We will live forever. Believe that."

To Pimp a Butterfly singles "Alright" and "These Walls" earned Lamar three more GRAMMYs that night, the former winning Best Rap Performance and Best Rap Song and the latter taking Best Rap/Sung Collaboration (the song features Bilal, Anna Wise and Thundercat). He also won Best Music Video for the remix of Taylor Swift's "Bad Blood." 

Lamar has since won Best Rap Album two more times, taking home the golden gramophone in 2018 for his blockbuster LP DAMN., and in 2023 for his bold fifth album, Mr. Morale & the Big Steppers.

Watch Lamar's full acceptance speech above, and check back at GRAMMY.com every Friday for more GRAMMY Rewind episodes. 

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Hip-hop has long been a male-dominated space, despite the success and indisputable influence of female generational talents. From the jump, women have overcome gatekeepers and expectations, beginning with MC Sha-Rock, then via Salt-N-Pepa, Lauryn Hill, Missy Elliot, and more recently with Gangsta Boo, Nicki Minaj, City Girls and Noname have overcome gatekeepers and expectations. Contemporary acts such as GloRilla are continuing their efforts and reaching a demographic that had never been excessively marketed to in hip-hop: women who want to hear rap music from women.

Rap is slowly becoming a more inclusive space — with an audience that’s finally willing to carve out a space for diversity and sex-positivity for all genders — and open to a myriad of subgenres, with female rappers leading the pack. In 2021 did Cardi B became the first female rapper to acquire a diamond-certified single. Any club in America that doesn’t play Meg Thee Stallion should be considered a rarity. Ice Spice is the first female drill rapper to break into mainstream culture. 

The stage has been set for a new generation of artists, largely thanks to the genderless, wide reach of social media platforms. Today, misconceptions which hide the grit of Gangsta Boo, the explicit sensuality of  Lil’ Kim, and the lyrical and political expertise of Noname are beginning to dissolve. The glass ceiling has broken, giving into an exponential increase in the number of female artists: ramblers, trash talkers, storytellers and sexually-charged drill rappers. 

Women are pioneering the future of hip-hop, and their styles have never been more pronounced. GRAMMY.com offers a list of 14 rising female artists that you should keep an eye on in 2023 and beyond. 

Sexyy Red 

Odds are, you’ve heard "Pound Town." If you haven’t, lie low for the next few minutes as the St. Louis rapper spares no detail from her sexual exploits.

Much like Lil’ Kim, Sexyy Red is not only sex-positive, but infamous: "My coochie pink, my booty hole brown, I just left Pound Town," she declares. Sexyy Red also encourages empowerment, uplifting women’s self-worth. On "Hellcat SRTs," she proclaims to her fellow compatriots: "Bad bitches, we like fast cars. We like n—s that sell drugs with fast cars." 

In all seriousness, Sexyy Red is audacious, confident, and the next hottest rapper to come out of St. Louis. Keep your eyes peeled and listen to Hood Hottest Princess from earlier this year whenever you need to hype yourself up.

Babyxsosa 

Ex-SURF GANG member Babyxsosa was one of the first viral rappers to breakout on TikTok during the pandemic, but her story goes much further than the bright tones and oddly-sporadic drums of "Everywhereigo." Her dainty, autotuned voice and lush soundscapes make her the Internet’s iteration of a soul singer. She’s warm and intimate, using simple lyrics in order to croon through feelings of desire and despair. 

At heart, however, Babyxsosa is underground hip-hop’s Billie Eillish crossed with PinkPantheress. Beats mutate to the sound of her voice. Where her singles of the past four years have ranged from cacophonous, leady synthesizers to elevator music dapped with 808s, her recent EP, Bling Bling, is demonstrative of eery, melodic versatility, laying muted-verses to club beats, using range of different experimental digicore instrumentals to challenge herself as both a vocalist and songwriter.

Hook

Hook can’t be likened to any one sound in hip-hop. Some of her beats beep like 8-bit minigames, others are made of single oscillating synthesizer chords; generally, her production has a heartbeat that fades in and out and loops, giving each song its own life, and agitation thereafter. 

The Riverside, California-raised rapper seethes in her verses, rambling out of frustration and joy and disappointment and confusion and anger and disgust and sadness and every emotion in-between. Still, Hook and her avant-garde approach to rap is erratic and hilarious and lyrically distinct in every way.

Armani Caesar 

Armani Caesar is the first and only female rapper on Griselda Records, which has featured Boldy James, Mach-Hommy, Westside Gunn, Conway the Machine, Benny the Butcher and more. Like the latter three, Armani Caesar hails from Buffalo, N.Y. delivering gritty, tooth-and-nail stories of the streets, but with a bit more rhythm than a dusty ’45 record. 

She incorporates pop rhythms and seeks more towards the disco-era and modern technology for a cadence that’s just a hair shy more uptempo than soul. Armani Caeser’s rhythm is infectious, but her lyrics are venomous. Look at the cover art to her single, "Diana," cover art, she’s Lil’ Kim had she hustled in Buffalo.

Little Simz

Though Little Simz is not necessarily a rising artist, her success has been exponential since the release of 2021’s Sometimes I Might Be Introvert. The UK grime-turned-amorphous rapper of equal parts technically flawless and lyrically awe-inspiring. Over garden party-esque orchestral swells she can deliver a poem penned to her own empowerment, but she can also rap a 16-bar verse with a live band almost breathlessly. 

She’s punchy and energetic, sentimental and adamantly altruistic. A fire burns in Little Simz, and the spark is fanned with each beat of the drum.

Amaarae 

Where hip-hop has begun to transition towards two extremes — heavy metal on one side and drumless beats on the other — Amaarae presents a hidden alternative. The Ghanaian vocalist ushers in a new conception of hip-hop, bringing an Afro pop influence that's reminiscent of Doja Cat’s debut album, Hot Pink.

Amaarae produces her own work, blending traditional Ghanaian instrumentation and polyrhythms with a digitally-created drum circle. As the music claps into double time, Amaarae’s voice speeds up and down, wavering between rapping and singing. She does it all, and after the viral success of "SAD GIRLZ LUV MONEY" and its remix with Kali Uchis, Amaarae dropped a new EP in July, Fountain Baby, scoring the scorching heat of the summer. 

Tkay Maidza  

Creating an electronic collage of house, club, drum n bass, afro beats, and live drum breaks, Tkay Maidza exceeds the term "multi hyphenate." Whether she’s collaborating with JPEGMAFIA or Flume, Tkay creates dystopian worlds in her soundscapes, cut with screeching basslines and glitching snares. Her music is neo-R&B as she deems fit, soulfully calling on Kari Faux for over articulation on "Don’t Call Again;" it’s rage rap on the industrial track, "Grasshopper;" it’s even a derivative of EDM in her latest single, coyly titled, "Silent Assassin."

Flo Milli 

Flo Milli is the young, happy-go-lucky artist within this new crop of talent. Her voice is an alto and her lyrics are just conceited enough to radiate excellence while delivering some of hip-hop’s most clever remixes for Gen Z listeners. 

Whether she’s rapping to Ethereal’s beat on Playboi Carti’s "Beef" or to Too $hort’s "Blow the Whistle," Flo's enfranchising rhymes drive confidence and sexual prowess into her listeners. On "Roaring 20s," she playfully takes on the role of Daisy from The Great Gatsby, fascinated by ragtime-inspired production and men who would give up anything to spend a few minutes with her. That’s the magic of Flo Milli: she’s animated, fluidly jumping to whatever style and aesthetic she deems worthy of her exhibition.

CLIP 

In her many lives, CLIP has graduated from NYU, had a flourishing career in journalism, and ended up in Los Angeles amongst the next generation of Soundcloud artists. Her music is a melting pot of these cultures and influences. On her recent PERCEPTION EP, she includes drum n bass-inspired beats on songs like "Happy;" her breakout single, "SAD B!TCH," border on cloud rap with their ethereal mixing; her recent single, "sunset blvd" incorporates the croons of emo rap. CLIP has already become a rising star without releasing a single full-length project. 

Her voice is soft and melodic like Babyxsosa and her production matches the mild psychedelia of Hook’s use of filter. CLIP incorporates the downtempo eeriness of Houston chopped-and -screw tapes, drowning out her own braggadocio through internet-coded soundscapes.

TiaCorine

Hailing from Winston-Salem, North Carolina, TiaCorine has the swagger of a Gangsta Boo, coloring her lyrics with braggadocio and slick, staccato phrasing. Her instrumentation is wavy and pompous, featuring warped 808s and the glossy sparkle of xylophones and high-pitched synths.

TiaCorine stands out for the way she meshes her Southern cadence with disjointed, bubblegum beats,  drum machine hi-hats and Jersey club-style kicks. She’s erratic yet sweet; she’s cutesy like pluggNB yet arrogant like JT and Yung Miami.

Vayda 

Compared to Hook or CLIP or Babyxsosa, Vayda would be their prodigal child of the forthcoming generation of digital media consumers, aiming for an even more stimulating derivative of industrial hip-hop: hyperrap. Vayda creates starkly genreless hip-hop, jumping from Jersey club to sample-based beats to trap hi-hats for short, digestible tracks typically landing at under 90 seconds. Her music is uptempo and comes in waves of focused attention, etched with sporadic bass drum kicks similar to Evilgiane’s in SURF GANG and Cash Cobain’s hyper focused, sample drill 808 patterns.

Vayda isn’t concerned with regionalism and having a sound attributable to any one place. Her beats sparkle and shimmer, they dash like bodies towards the DJ at a club, and Vayda is at the forefront, leading the new school.

Doechii

Akin to the Southern, tongue-twisting legend Young Thug, Doechii’s vocal inflections twist and contort, wringing out sonically and lyrically emotive verses. For the Tampa-born artist's stuffy intonation squirms in your ear on tracks such as "Stressed," and genuinely evoke the emotion. 

Alongside labelmates Isaiah Rashad and SZA at TDE, Doechii stretches her syllables for zig-zagging hooks against everything from double-time drums on "Crazy" to dancehall on "Persuasive."

Bktherula

Bktherula is hip-hop’s response to grunge and punk rock. Her aesthetic varies from neon colored braids to skull tees, each in a slightly different shade of black. The Atlanta rapper references punk's yearning screams and whispers in her own groaned melodies on songs such as "Tweakin’ Together" and "FOREVER, PT. 2 (JEZEBEL)."

On tracks such as "TAN," however, that Bktherula’s music matches the aggression of punk, using warbling synthesizers and arcade-sounding, drive-heavy snare. Bktherula flexes, showcasing not only technique but preemptively taunting anyone with the audacity to diss her.

Ice Spice 

Last but certainly not least is America’s most talked about drill rapper since Pop Smoke (RIP). Arriving from the Bronx, Ice Spice became popular after coining the term "munch," referring to selfless, sexually-pleasing men. Her sex appeal, her gospel of female empowerment and her creative free-spirit enabled by SpongeBob SquarePants samples and Zedd flips, puts Ice Spice as the queen of virality in 2023.  

How is she wielding her superstardom? With now-refined drill beats, melodic collaborations with UK-sensation PinkPantheress, and working with some of the most influential women in hip-hop from New York — including her idol-turned-peer, Nicki Minaj.

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It bubbles, fizzes, pangs, moans, screeches, strikes — hyperpop is constantly slithering through modernity toward new light. Forging futuristic soundscapes, the subgenre harnesses the power of experimentation with a distinct mission of upheaval.

With its origins commonly traced back to the late trailblazer SOPHIE and English musician A.G. Cook, hyperpop fuses electronic, hip-hop, and other genres into brash beauty. Hyperpop's cartoonish dynamism embraces the eccentric and bold, but it also grasps at something revolutionary. Its search for escapism is parallel to an auditory, avant-garde iconoclasm.

Whether it's riding a viral TikTok wave or getting boosted to new audiences on Spotify-curated playlists, the quickly-evolving genre has increasingly resonated with people, especially with members of Gen Z and the queer community. Though some characterize it as a microgenre, it's evident that hyperpop is expanding rapidly into the mainstream. 

In honor of hyperpop's dedication to fulfilling curiosity, here are seven enterprising mainstays of the subgenre.

Hannah Diamond

A poster girl for A.G. Cook's PC Music label, Hannah Diamond underscores hyperpop's futurism. Her music's hyperreality blends bubblegum pop and outlandish experimentalism, crafting records that feel cutesy but earnest. Her work cradles a characteristic soft sweetness, but at other times, she's not afraid to lean into a grittier, harsher production.

Diamond guides a bouncy nostalgia across surrealism, exploring how identity develops on and alongside the internet — her '90s aesthetic invokes images of MSN Messenger, MySpace, and moodboards. On tracks like "Hi," Diamond questions reality and love from a lonely bedroom, braiding together confusion and longing.

Everything about Diamond's music feels glossy and futuristic. When you listen to her hyperpop endeavors, its experimentalism parallels the thrill of notifications blowing up your first-ever phone under your desk at school.

Alice Longyu Gao

Since beginning to release music in 2018, Alice Longyu Gao has never looked back. The Chinese multi-hyphenate channels their ambition into concentrated, zealous hyperpop songs, signing onto 100 Gecs' Dylan Brady's label Dog Show Records in 2019.

Gao's sprawling artistic career ranges from fashion to DJing to photography to experiential art installation, but their heart lies within music. The creative's distorted vocals flicker over textured tracks, pierced by everything from the quick squeal of turntables to clownlike honking car horns.

Whether Gao's keeping their "100 Boyfriends" on their wrist or drinking "Rich B— Juice" with 100 Gecs' Laura Les (the latter song landing a spot on Lady Gaga's 2020 "Women of Choice" Apple Music playlist), the musician is rapidly expanding their vision with vigor.

Shygirl

Shygirl's music swims in restless fantasy. Known for working with producers such as Sega Bodega and Arca, the English singer/songwriter shapes everything from hyperpop to deconstructed club to grime. Her whirlwind raps flicker with idiosyncrasy and insouciance, and while she might not fall explicitly into the hyperpop genre, Shygirl's style is so creatively modern that she remains a key influence to the genre.

Shygirl released a flurry of innovative singles starting back in 2016, deciding two years later to quit her day job at a modeling agency to pursue music. Since then, her work has explored the depths of desire with both a classic pop feel and distinctive experimental edge, and she cites Mariah Carey, Aphex Twin, Róisín Murphy, and Björk as a few of her core influences.

Juggling a tour in support of her debut album Nymph with managing her co-founded record label Nuxxe, it's clear Shygirl is a busy girl — so try to keep up.

Namasenda

You never know where a drunk DM might take you, but in Naomi Namasenda's case, it got her signed to PC Music. While the label is associated with hyperpop, the Swedish musician — who mononymously goes by her last name — transcends categorization.

Crafting calculated musical chaos as a double Scorpio, Namasenda always knows how to find the fun in life. Her affinity for action movies helped inspire her 2021 album Unlimited Ammo, a vessel of experimental ambition filled with everything from gunshots to glittery pulses.

Though her vocals might technically glitch into voids on her tracks, Namasenda's voice as an artist is stronger than ever. As the first Black musician to sign to PC Music, Namasenda is reminding us how boundless hyperpop really is.

daine

Injecting hyperpop with pop punk, daine is a rising master of the bittersweet.

Angst underlies the Filipino-Australian musician's scream-ridden, electric tracks, and her demanding songwriting unlocks a rawness that cuts skin-deep. Having worked closely with mentor Charli XCX, it's no wonder daine's plunges into pop feel so exhilarating and ultra contemporary.

On her debut mixtape Quantum Jumping, which features songs she wrote back when she was a teenager, her voice wanders through waves of electronica, knowing when to pull back or escalate. Balancing delicacy and intensity, daine manages to find stability amid heavy trap and emo influences, though she's increasingly shifting into a fitting pop sound. Her work is often described as "otherworldly" — a word that perfectly captures her music's punky escapism.

COBRAH

A former high school musical theatre kid, COBRAH was meant for the stage. Her concerts remix and reinvent songs live, bubbling with a sweaty energy that makes it impossible not to dance.

Yet, even if you're not witnessing COBRAH on stage, this spirit carries into her studio recorded tracks with ease. Characterized by some as "BDSM pop," COBRAH's music is heavily inspired by the fetish club scene (see: "GOOD PUSS" and "WET"),  and her slinky, sticky beats echo with pop, cyberpunk, and disco.

Impulsive at its finest, COBRAH's hyperpop ventures throb with magnetism. Some of her songs channel nervous excitement — like "DEBUT," in which she describes her experience casually dating curious straight women — but most of her music channels a radiant confidence.

The multi-talented artist also takes pride in her independence, self-releasing music via her own record label, GAGBALL Records. From sewing her outfits to booking venues, she serves as her own creative director and designer — proving that you really can do it all.

Slayyyter

Oh me, oh my! From getting her start on SoundCloud to headlining international shows, Slayyyter streamlines sultry, gleeful lyrics over hyperpop production. With sensual vivacity, the musician always carries herself with an irresistible confidence that translates to her live shows.

Inspired by icons like Britney Spears, Madonna and Lady Gaga, Slayyyter is determined to change the pop soundscape with her futuristic vision. Frequently collaborating with producer Ayesha Erotica, Slayyyter writes music that italicizes sexual freedom and playfulness — a self-declared "Throatzillaaa," she's "popping bottles and f— models" on "Daddy AF" and reminding a boy that she's the "boss b—" while he's trapped in the "Dog House.''

With music this neon and campy, it's safe to say that Slayyyter slays as a hyperpop staple putting the petty back in pop.

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