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Nipsey Hussle
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How Nipsey Hussle Transcended Hip-Hop, Starting In The Los Angeles Streets
To hip-hop, he was a celebrated rapper, but to Los Angeles he was an agent for change—something that echoed from his city streets into the Black community and beyond
On March 31, 2019 Ermias Asghedom—better known to the world as Nipsey Hussle—was assassinated at 33 years old. He was standing in front of The Marathon Clothing, one of his many business endeavors, located on the corner of West Slauson and Crenshaw Boulevard in the heart of South Los Angeles.
To hip-hop, he was a celebrated rapper, but to Los Angeles he was an agent for change—something that echoed from his city streets into the Black community and beyond. It’s hard to really comprehend just what exactly the man affectionately known as "Naybahood Nip" truly meant to the world.
Prior to his meteoric rise to fame, Nipsey was interviewed by renowned journalist Davey D about his potential career trajectory. In the interview (now circulating through social media), Nipsey tells Davey D what his plans are. "You’re not blinging and having all kinds of crazy diamonds and all that. I guess you’re here to get your money right," Davey D says.
"All the time," young Nipsey replies. "You know, all that is cool for the image and all that, but all that’s not business. I'd rather invest in some real estate." Shocked, Davey asks him to repeat himself. "Invest in some assets, as opposed to trick off my money on some liabilities like diamonds or cars that lose value as soon as you drive them off the lot," Nipsey continues. "[Get] some assets to take care of my people." He made good on that promise.
In 2005, Nipsey Hussle first entered the rap game by way of the mixtape circuit. His debut Slauson Boy Volume 1 became the catalyst for his movement, as comparisons soon circulated that a new West Coast artist with the finesse of Snoop Dogg yet the charisma of Tupac Shakur was about to make waves. By 2008, he had already inked a deal with Cinematic Music Group in conjunction with Epic Records, dropping two more mixtapes Bullets Ain’t Got No Name, Volume 1 and Volume 2, along with Volume 3 at the close of 2009. Things moved quickly for Nipsey.
Early collaborations with both Drake and Snoop Dogg showed how the young artist stood in between two different worlds within hip-hop: the classically trained-by-the-streets legends and the soon-to-be legends looking toward the future. “I think Nipsey Hussle represented a new type of artist from Los Angeles," says Soren Baker, author of The History of Gangster Rap: From Schoolly D to Kendrick Lamar, the Rise of a Great American Art Form. "A lot of the older generation of artists—the Ice-Ts, the Ice Cubes, and the Dr. Dres—have earned that respect over time. But I think Nipsey Hussle, because of how he approached things, was able to command that respect of the newer generation of artists. As his career progressed. He continued solidifying himself both musically and on the business side."
2010 was a monumental year, to say the least. Soon after he parted ways with Epic Records, Nipsey dropped his independent project The Marathon, participated in Haiti's "We Are The World 25," as well as entered into the coveted XXL Freshman Class. With every move, it became clear that Nipsey was a different breed of artist with a razor sharp focus on his community. In 2013, his Crenshaw initiative went viral, when he announced he would be selling 1,000 hard copies of the project for $100 each, making $100,000 in less than a day and pouring it right back into his community business ventures.
"Nipsey was the epitome of everything you want an individual to embody," says Karen Civil, one of four cofounders of the Marathon Agency with Nipsey, Steven Carless and Jorge Peniche. "He cared for his community, he was a businessman, he gave opportunities to people who lost hope. Crenshaw and Slauson is a dark place. Nipsey was the light. When he said he was gonna buy the block, he did."
"Being from New Jersey, I wondered, was this what it felt like when they killed Tupac?"
Through tears, Civil recalls a decade ago, her first meeting with Nipsey. "When I moved to Los Angeles 10 years ago, most people go to the Walk of Fame, they go to Disneyland, all these places. I went to Crenshaw and Slauson because I wanted to meet him," she remembers. "I remembered seeing him perform in New York and I just wanted a T-shirt. When I got there, Nipsey was behind the counter feeding his daughter. I remember saying, 'Hey, can I get a picture?' He was like, 'Are you from here?' I was like, 'No, I just moved here with Beats By Dre.' He had a whole conversation with me. Nipsey was the type of individual where when I started doing philanthropy. I said, 'I want to build a playground in Haiti. He gave me $5,000 and said, 'Go ahead.'"
In addition to the Marathon Agency, Nipsey built his now-famed The Marathon Clothing store, the unfortunate location of his untimely death. Per Civil, he had over 14 businesses. His Vector90 tech venture offered co-working space to local residents as well as STEM programs for the youth, while he also teamed with Fatburger for special run Crenshaw jerseys. Then of course there’s Destination Crenshaw, his community-driven initiative that not only changed the perception of South Los Angeles, but gave the youth an opportunity to harness their own powers as change agents. "Destination Crenshaw showed it was much more than music for Nipsey," says Soren Baker. "That was something that developed; it wasn’t instantaneous. That’s a testament to his evolution as both an artist and businessman."
While Nipsey continued to secure wins with his music, including the GRAMMY-nominated Victory Lap in 2018, it was uplifting Los Angeles that remained his main mission. "He was a husband, he was a father, he was an entrepreneur," says Civil. "He was somebody that invoked change." His loss is felt on a number of levels, hip-hop just merely being one of them. "Being from New Jersey, I wondered, was this what it felt like when they killed Tupac?" she continues. “The air has been sucked out of Los Angeles.”
Above all, Nipsey Hussle was a visionary. Not many individuals can start in gang-affiliated streets, make music that the entire world felt, and take those wins and pour them right back into the city that raised him. He was one of a kind, and his inspiration will live on.
"The Marathon continues and will continue," Civil says. "His message will not die in vain."
Nipsey Hussle, Beloved L.A. Rapper And Activist, Lived As A Patron To His Community

Photo: Tommaso Boddi/Getty Images for The Recording Academy
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Inside Resonance: Celebrating 50 Years Of Hip-Hop At The GRAMMY Museum
"Nothing resonates more in our everyday lives than hip-hop," Jimmy Jam said during the celebratory event Resonance, which honored the legacy of hip-hop at the GRAMMY Museum.
The Recording Academy is continuing to honor the legacy of hip-hop, to one of the most popular genres of music in America. Held on Dec. 4 at the GRAMMY Museum in downtown Los Angeles, Resonance: Celebrating 50 Years of Hip-Hop was presented by the Academy's Black Music Collective and sponsored by City National Bank.
The Resonance event took over the Museum's fourth floor, which is home to the recently unveiled "Hip Hop America: The Mixtape Exhibit." There, members and leadership from the Academy and BMC, along with musicians and industry professionals, celebrated 50 years of music that has transcended boundaries, inspired advocacy and fostered impactful social change.
Guests were welcomed into the space by an unparalleled collection of artifacts — an ode to the genre through memorabilia and interactive displays showcasing the evolution of hip-hop music and culture. Tupac’s all-white suit — worn in the last video he made — is displayed next to Notorious B.I.G.'s red leather pea jacket worn in the music video for Junior M.A.F.I.A.’s "Players Anthem." The impact of the museum’s intentionally curated collection evokes the extended struggle of the Black experience in America, while celebrating its culture, creativity, and endurance against all odds.
The power of connection and representation was emphasized by five-time GRAMMY winner Jimmy Jam, an R&B songwriter, music producer, and illustrious GRAMMY Museum Board Member. "The idea of 'resonance' struck a chord in me because the mission is unification, amplification and to celebrate Black music. Nothing resonates more in our everyday lives than hip-hop."
A legendary figure who made his mark in the '80s by producing artists such as Janet Jackson, Jimmy Jam and producing partner Terry Lewis, were inducted into the Rock and Roll Hall of Fame in 2022.
"I'm proud to have known my partner Terry Lewis for 50 years. We were raised on hip-hop," he told the crowd. "Hip-hop inspires, it embodies transcendence. Hip-hop advocates and fosters social change, and the cultural significance is astounding."
Jimmy Jam highlighted the integral role of partnerships between the Black Music Collective and sponsor/supporters such as City National Bank and Amazon Music. Such relationships have enabled the third year of the Amazon Music-sponsored Your Future Is Now, a scholarship program.
"We have the opportunity to pour knowledge, resources and many opportunities into the young talent and the young creatives of the future. And that's what we're here to do," he continued.
GRAMMY Museum Board Member and Executive Vice President of City National Bank, Linda Duncombe, who was introduced by Jimmy Jam as "music’s best friend" spoke to the critical work of support.
"We protect and celebrate those who have shared their gift as well as ensure their artistic contributions are accessible for people of all walks of life around the world and for future generations," she said, adding that as a Museum board member, "educating the next generation of artists and teachers is always top of mind. The 'Mixtape Exhibit' really will inspire students to pursue hip hop and the music industry."
Host Lady London, a rapper and songwriter from The Bronx summed up the power of hip-hop and its ability to transcend music. A hyped crowd enthusiastically received her words.
"It's beautiful to see what we have been able to cultivate in such a short amount of time. We are the culture, we have the power to shift the culture and we continue to move mountains," she said. "We are influences in fashion and design and the Black family education, economic empowerment, the arts. We're limitless.
"We have balanced everything and there is nothing that is quite parallel to that," Lady London continued. "I'm so proud to be a part of the culture."
As guests mingled among the exhibits many displays and highlights like original lyric sketches, mixtapes, and an interactive "sonic playground" where guests could interact with recording devices, make 808 beats and record tracks. Academy CEO Harvey Mason Jr. reflected on the culmination of a year celebrating the 50th anniversary of hip-hop.
"Hip hop has been a defining force in our culture and it is so important to be able to honor it in this way" he said. "This is the end of a year that started with us celebrating at our GRAMMY Awards show last season."
Los Angeles' DJ Jadaboo — who has performed for Tommy Hilfiger at New York Fashion Week and a slew of celebrity parties and high profile events — set the vibe all night. Her mix spanned all five decades of the genre and beyond, from R&B to hip hop classics by Jay-Z and Drake, stacking much-sampled songs like Curtis Mayfield’s "Pusher Man" into the set.
As the event carried on, Jimmy Jam’s earlier remarks echoed between the museum’s walls. "Look at what's been done in the last 50 years. You see it all around here," he said. "Now take a look at each other and know all that is happening right now… is because we are the people that are gonna continue to carry this on for another 50 years."
The GRAMMY Museum’s "Hip Hop America: The Mixtape Exhibit" runs through Sept. 4, 2024. "A GRAMMY Salute To 50 Years Of Hip-Hop" will air Sunday, Dec. 10, from 8:30 to 10:30 p.m. ET and 8 to 10 p.m. PT on the CBS Television Network, and stream live and on demand on Paramount+.

Credit: Paul Natkin/Getty Images
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20 Iconic Hip-Hop Style Moments: From Run-D.M.C. To Runways
From Dapper Dan's iconic '80s creations to Kendrick Lamar's 2023 runway performance, hip-hop's influence and impact on style and fashion is undeniable. In honor of hip-hop's 50th anniversary, look back at the culture's enduring effect on fashion.
In the world of hip-hop, fashion is more than just clothing. It's a powerful means of self-expression, a cultural statement, and a reflection of the ever-evolving nature of the culture.
Since its origin in 1973, hip-hop has been synonymous with style — but the epochal music category known for breakbeats and lyrical flex also elevated, impacted, and revolutionized global fashion in a way no other genre ever has.
Real hip-hop heads know this. Before Cardi B was gracing the Met Gala in Mugler and award show red carpets in custom Schiaparelli, Dapper Dan was disassembling garment bags in his Harlem studio in the 1980s, tailoring legendary looks for rappers that would appear on famous album cover art. Crescendo moments like Kendrick Lamar’s performance at the Louis Vuitton Men’s Spring-Summer 2023 runway show in Paris in June 2022 didn’t happen without a storied trajectory toward the runway.
Big fashion moments in hip-hop have always captured the camera flash, but finding space to tell the bigger story of hip-hop’s connection and influence on fashion has not been without struggle. Journalist and author Sowmya Krishnamurphy said plenty of publishers passed on her anthology on the subject, Fashion Killa: How Hip-Hop Revolutionized High Fashion, and "the idea of hip hop fashion warranting 80,000 words."
"They didn't think it was big enough or culturally important," Krishnamurphy tells GRAMMY.com, "and of course, when I tell people that usually, the reaction is they're shocked."
Yet, at the 50 year anniversary, sands continue to shift swiftly. Last year exhibitions like the Fashion Institute of Technology’s Fresh, Fly, and Fabulous: Fifty Years of Hip-Hop Style popped up alongside notable publishing releases including journalist Vikki Tobak’s, Ice Cold. A Hip-Hop Jewelry Story. Tabak’s second published release covering hip-hop’s influence on style, following her 2018 title, Contact High: A Visual History of Hip-Hop.
"I wanted to go deeper into the history," Krishnamurphy continues. "The psychology, the sociology, all of these important factors that played a role in the rise of hip-hop and the rise of hip-hop fashion"
What do the next 50 years look like? "I would love to see a hip-hop brand, whether it be from an artist, a designer, creative director, somebody from the hip-hop space, become that next great American heritage brand," said Krishnamurphy.
In order to look forward we have to look back. In celebration of hip-hop’s 50 year legacy, GRAMMY.com examines iconic moments that have defined and inspired generations. From Tupac walking the runways at Versace to Gucci's inception-esque knockoff of Dapper Dan, these moments in hip-hop fashion showcase how artists have used clothing, jewelry, accessories, and personal style to shape the culture and leave an indelible mark on the world.

The cover art to Eric B and Rakim’s Paid in Full
Dapper Dan And Logomania: Luxury + High Fashion Streetwear
Dapper Dan, the legendary designer known as "the king of knock-offs," played a pivotal role in transforming luxury fashion into a symbol of empowerment and resistance for hip-hop stars, hustlers, and athletes starting in the 1980s. His Harlem boutique, famously open 24 hours a day, became a hub where high fashion collided with the grit of the streets.
Dapper Dan's customized, tailored outfits, crafted from deconstructed and transformed luxury items, often came with significantly higher price tags compared to ready-to-wear luxury fashion. A friend and favorite of artists like LL Cool J and Notorious B.I.G., Dapper Dan created iconic one-of-a-kind looks seen on artists like Eric B and Rakim’s on the cover of their Paid in Full album.
This fusion, marked by custom pieces emblazoned with designer logos, continues to influence hip-hop high fashion streetwear. His story — which began with endless raids by luxury houses like Fendi, who claimed copyright infringement — would come full circle with brands like Gucci later paying homage to his legacy.
Athleisure Takes Over
Hip-hop's intersection with sportswear gave rise to the "athleisure" trend in the 1980s and '90s, making tracksuits, sweatshirts, and sneakers everyday attire. This transformation was propelled by iconic figures such as Run-D.M.C. and their association with Adidas, as seen in photoshoots and music videos for tracks like "My Adidas."

LL Cool J. Photo: Paul Natkin/Getty Images
LL Cool J’s Kangol Hat
The Kangol hat holds a prominent place in hip-hop fashion, often associated with the genre's early days in the '80s and '90s. This popular headwear became a symbol of casual coolness, popularized by hip-hop pioneers like LL Cool J and Run-D.M.C. The simple, round shape and the Kangaroo logo on the front became instantly recognizable, making the Kangol an essential accessory that was synonymous with a laid-back, streetwise style.

Dr. Dre, comedian T.K. Kirkland, Eazy-E, and Too Short in 1989. Photo: Raymond Boyd/Getty Images
N.W.A & Sports Team Representation
Hip-hop, and notably N.W.A., played a significant role in popularizing sports team representation in fashion. The Los Angeles Raiders' gear became synonymous with West Coast hip-hop thanks to its association with the group's members Dr. Dre, Eazy-E, and Ice Cube, as well as MC Ren.

Slick Rick in 1991. Photo: Al Pereira/Getty Images/Michael Ochs Archives
Slick Rick’s Rings & Gold Chains
Slick Rick "The Ruler" has made a lasting impact on hip-hop jewelry and fashion with his kingly display of jewelry and wealth. His trendsetting signature look — a fistful of gold rings and a neck heavily layered with an array of opulent chains — exuded a sense of grandeur and self-confidence. Slick Rick's bold and flamboyant approach to jewelry and fashion remains a defining element of hip-hop's sartorial history, well documented in Tobak's Ice Cold.
Tupac Walks The Versace Runway Show
Tupac Shakur's runway appearance at the 1996 Versace runway show was a remarkable and unexpected moment in fashion history. The show was part of Milan Fashion Week, and Versace was known for pushing boundaries and embracing popular culture in their designs. In Fashion Killa, Krishnamurpy documents Shakur's introduction to Gianni Versace and his participation in the 1996 Milan runway show, where he walked arm-in-arm with Kadida Jones.

TLC. Photo: Tim Roney/Getty Images
Women Embrace Oversized Styles
Oversized styles during the 1990s were not limited to menswear; many women in hip-hop during this time adopted a "tomboy" aesthetic. This trend was exemplified by artists like Aaliyah’s predilection for crop tops paired with oversized pants and outerwear (and iconic outfits like her well-remembered Tommy Hilfiger look.)
Many other female artists donned oversized, menswear-inspired looks, including TLC and their known love for matching outfits featuring baggy overalls, denim, and peeking boxer shorts and Missy Elliott's famous "trash bag" suit worn in her 1997 music video for "The Rain." Speaking to Elle Magazine two decades after the original video release Elliot told the magazine that it was a powerful symbol that helped mask her shyness, "I loved the idea of feeling like a hip hop Michelin woman."
Diddy Launches Sean John
Sean "Diddy" Combs’ launch of Sean John in 1998 was about more than just clothing. Following the success of other successful sportswear brands by music industry legends like Russell Simmons’ Phat Farm, Sean John further represented a lifestyle and a cultural movement. Inspired by his own fashion sensibilities, Diddy wanted to create elevated clothing that reflected the style and swagger of hip-hop. From tailored suits to sportswear, the brand was known for its bold designs and signature logo, and shared space with other successful brands like Jay-Z’s Rocawear and model Kimora Lee Simmons' brand Baby Phat.

Lil' Kim. Photo: Ron Galella/Ron Galella Collection via Getty Images
Lil’ Kim Steals The Show
Lil' Kim’s daring and iconic styles found a kindred home at Versace with
In 1999, Lil' Kim made waves at the MTV Video Music Awards with her unforgettable appearance in a lavender jumpsuit designed by Donatella Versace. This iconic moment solidified her close relationship with the fashion designer, and their collaboration played a pivotal role in reshaping the landscape of hip-hop fashion, pushing boundaries and embracing bold, daring styles predating other newsworthy moments like J.Lo’s 2000 appearance in "The Dress" at the GRAMMY Awards.
Lil Wayne Popularizes "Bling Bling"
Juvenile & Lil Wayne's "Bling Bling" marked a culturally significant moment. Coined in the late 1990s by Cash Money Records, the term "bling bling" became synonymous with the excessive and flashy display of luxury jewelry. Lil Wayne and the wider Cash Money roster celebrated this opulent aesthetic, solidifying the link between hip-hop music and lavish jewelry. As a result, "bling" became a cornerstone of hip-hop's visual identity.
Jay-Z x Nike Air Force 1
In 2004, Jay-Z's partnership with Nike produced the iconic "Roc-A-Fella" Air Force 1 sneakers, a significant collaboration that helped bridge the worlds of hip-hop and sneaker culture. These limited-edition kicks in white and blue colorways featured the Roc-A-Fella Records logo on the heel and were highly coveted by fans. The collaboration exemplified how hip-hop artists could have a profound impact on sneaker culture and streetwear by putting a unique spin on classic designs. Hova's design lives on in limitless references to fresh white Nike kicks.

Daft Punk and Pharrell Williams. Photo: Mark Davis/WireImage
Pharrell Williams' Hat At The 2014 GRAMMYs
Pharrell Williams made a memorable red carpet appearance at the 2014 GRAMMY Awards in a distinctive and oversized brown hat. Designed by Vivienne Westwood, the hat quickly became the talk of the event and social media. A perfect blend of sartorial daring, Pharrell's hat complemented his red Adidas track jacket while accentuating his unique sense of style. An instant fashion moment, the look sparked innumerable memes and, likely, a renewed interest in headwear.

Kanye’s Rise & Fall At Adidas (2013-2022)
Much more than a "moment," the rise and eventual fall of Kanye’s relationship with Adidas, was as documented in a recent investigation by the New York Times. The story begins in 2013 when West and the German sportswear brand agreed to enter a partnership. The collaboration would sell billions of dollars worth of shoes, known as "Yeezys," until West’s anti-semitic, misogynistic, fat-phobic, and other problematic public comments forced the Adidas brand to break from the partnership amid public outrage.

Supreme Drops x Hip-Hop Greats
Supreme, with its limited drops, bold designs, and collaborations with artists like Nas and Wu-Tang Clan, stands as a modern embodiment of hip-hop's influence on streetwear. The brand's ability to create hype, long lines outside its stores, and exclusive artist partnerships underscores the enduring synergy between hip-hop and street fashion.

A model walks the runway at the Gucci Cruise 2018 show. Photo: Pietro D'Aprano/Getty Images
Gucci Pays "homage" to Dapper Dan
When Gucci released a collection in 2017 that seemingly copied Dapper Dan's distinctive style, (particularly one look that seemed to be a direct re-make of a jacket he had created for Olympian Dionne Dixon in the '80s), it triggered outrage and accusations of cultural theft. This incident sparked a conversation about the fashion industry's tendency to co-opt urban and streetwear styles without proper recognition, while also displaying flagrant symbols of racism through designs.
Eventually, spurred by public outrage, the controversy led to a collaboration between Gucci and Dapper Dan, a significant moment in luxury fashion's acknowledgement and celebration of the contributions of Black culture, including streetwear and hip-hop to high fashion. "Had Twitter not spotted the, "Diane Dixon" [jacket] walking down the Gucci runway and then amplified that conversation on social media... I don't think we would have had this incredible comeback," Sowmya Krishnamurphy says.
A$AP Rocky x DIOR
Self-proclaimed "Fashion Killa" A$AP Rocky is a true fashion aficionado. In 2016, the sartorially obsessed musician and rapper became one of the faces of Dior Homme’s fall/winter campaign shot by photographer Willy Vanderperre — an early example of Rocky's many high fashion collaborations with the luxury European brand.
A$AP Rocky's tailored style and impeccable taste for high fashion labels was eloquently enumerated in the track "Fashion Killa" from his 2013 debut album Long. Live. ASAP, which namedrops some 36 luxury fashion brands. The music video for "Fashion Killa" was co-directed by Virgil Abloh featuring a Supreme jersey-clad Fenty founder, Rihanna long before the two became one of music’s most powerful couples. The track became an anthem for hip-hop’s appreciation for high fashion (and serves as the title for Krishnamurphy’s recently published anthology).

Cardi B. Photo: Steve Granitz/WireImage
Cardi B Wears Vintage Mugler At The 2019 GRAMMYs
Cardi B has solidified her "it girl" fashion status in 2018 and 2019 with bold and captivating style choices and designer collaborations that consistently turn heads. Her 2019 GRAMMYs red carpet appearance in exaggerated vintage Mugler gown, and many custom couture Met Gala looks by designers including Jeremy Scott and Thom Browne that showcased her penchant for drama and extravagance.
But Cardi B's fashion influence extends beyond her penchant for custom high-end designer pieces (like her 2021 gold-masked Schiaparelli look, one of nine looks in an evening.) Her unique ability to blend couture glamour with urban chic (she's known for championing emerging designers and streetwear brands) fosters a sense of inclusivity and diversity, and makes her a true trendsetter.
Beyoncé & Jay-Z in Tiffany & Co.’s "About Love" campaign
The power duo graced Tiffany & Co.'s "About Love'' campaign in 2021, showcasing the iconic "Tiffany Yellow Diamond," a 128.54-carat yellow worn by Beyoncé alongside a tuxedo-clad Jay-Z. The campaign sparked controversy in several ways, with some viewers unable to reconcile the use of such a prominent and historically significant diamond, sourced at the hands of slavery, in a campaign that could be seen as commercializing and diluting the diamond's cultural and historical importance. Despite mixed reaction to the campaign, their stunning appearance celebrated love, adorned with Tiffany jewels and reinforced their status as a power couple in both music and fashion.
Kendrick Lamar Performs At Louis Vuitton
When Kendrick Lamar performed live at the Louis Vuitton Men’s spring-summer 2023 runway show in Paris in June 2022 following the passing of Louis Vuitton’s beloved creative director Virgil Abloh, he underscored the inextricable connection between music, fashion and Black American culture.
Lamar sat front row next to Naomi Campbell, adorned with a jeweled crown of thorns made from diamonds and white gold worth over $2 million, while he performed tracks including "Savior," "N95," and "Rich Spirit'' from his last album, Mr. Morale and the Big Steppers before ending with a repeated mantra, "Long live Virgil." A giant children’s toy racetrack erected in the Cour Carrée of the Louvre became a yellow brick road where models marched, clad in designer looks with bold, streetwear-inspired design details, some strapped with oversized wearable stereo systems.
Pharrell Succeeds Virgil Abloh At Louis Vuitton
Pharrell Williams' appointment as the creative director at Louis Vuitton for their men's wear division in 2023 emphasized hip-hop's enduring influence on global fashion. Pharrell succeeded Virgil Abloh, who was the first Black American to hold the position.
Pharrell's path to this prestigious role, marked by his 2004 and 2008 collaborations with Louis Vuitton, as well as the founding of his streetwear label Billionaire Boy’s Club in 2006 alongside Nigo, the founder of BAPE and Kenzo's current artistic director, highlights the growing diversity and acknowledgment of Black talent within high fashion.

Photo: ZIK Images/United Archives via Getty Images
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15 Reissues And Archival Releases For Your Holiday Shopping List
2023 was a banner year for reissues and boxed sets; everyone from the Beatles to Bob Dylan to the Rolling Stones got inspired expansions and repackagings. Here are 15 more to scoop up before 2023 gives way to 2024.
Across 2023, we've been treated to a shower of fantastic reissues, remixes and/or expansions. From the Beatles' Red and Blue albums, to Pink Floyd's The Dark Side of the Moon, to the Who's Who's Next, the list is far too massive to fit into a single article.
And, happily, it's not over yet: from now until Christmas, there are plenty more reissues to savor — whether they be mere vinyl represses, or lavish plumbings of the source material replete with outtakes.
As you prepare your holiday shopping list, don't sleep on these 15 reissues for the fellow music fanatic in your life — or pick up a bundle for yourself!
X-Ray Spex - Conscious Consumer (Vinyl Reissue)
Whether you view them through the lens of Black woman power or simply their unforgettable, snarling anthems, English punks X-Ray Spex made an indelible mark with their debut 1978 album, Germfree Adolescents.
Seventeen years later, they made a less-discussed reunion album, 1995's Conscious Consumer — which has been unavailable over the next 27 years. After you (re)visit Germfree Adolescents, pick up this special vinyl reissue, remastered from the original tape.
That's out Dec. 15; pre-order it here.
Fall Out Boy - Take This to Your Grave (20th Anniversary Edition)
Released the year before their breakthrough 2005 album From Under the Cork Tree — the one with "Dance, Dance" and "Sugar, We're Goin Down" on it — Fall Out Boy's Take This to Your Grave remains notable and earwormy. The 2004 album aged rather well, and contains fan favorites like "Dead on Arrival."
Revisit the two-time GRAMMY nominees' Myspace-era gem with its 20th anniversary edition, which features a 36-page coffee table book and two unreleased demos: "Colorado Song" and "Jakus Song." It's available Dec. 15.
Coheed and Cambria - Live at the Starland Ballroom
Coheed and Cambria is more than a long-running rock band; they're a sci-fi multimedia universe, as well as a preternaturally tight live band.
Proof positive of the latter is Live at the Starland Ballroom, a document of a performance at the Starland Ballroom in Sayreville, New Jersey, in 2004 — that hasn't been on vinyl until now. Grab it here; it dropped Nov. 24, for Record Store Day Black Friday.
Joni Mitchell - Court and Spark Demos
Post-aneurysm recovery, Joni Mitchell's on a well-deserved victory lap. But it's far more rewarding to analyze her as a musical genius than simply shower her with icon-status accolades.
Joni Mitchell Archives – Vol. 3: The Asylum Years (1972–1975), from last October, is a terrific way to do just that; its unvarnished alternate versions strip away the '70s gloss to spellbinding effect.
Which is no exception regarding the Court and Spark demos, which got a standalone release for RSD Black Friday.
P!NK - TRUSTFALL (Deluxe Edition)
The dependable Pink returned in 2023 with the well-regarded TRUSTFALL, and it's already getting an expanded presentation.
Its Deluxe Edition is filled with six previously unheard live recordings from her 2023 Summer Carnival Stadium Tour. Therein, you can find two new singles, including "Dreaming," a collaboration with Marshmello and Sting. Pre-order it today.
Snoop Dogg - Doggystyle (30th Anniversary Edition)
After his star-making turn on Dr. Dre's The Chronic, 16-time GRAMMY nominee Snoop Dogg stepped out with his revolutionary, Dre-assisted debut album, Doggystyle.
Permeated with hedonistic, debaucherous fun, the 1993 classic only furthered G-funk's momentum as a force within hip-hop.
Revisit — or discover — the album via this 30-year anniversary reissue, available now on streaming and vinyl.
As per the latter, the record is available special color variants, including a gold foil cover and clear/cloudy blue vinyl via Walmart, a clear and black smoke vinyl via Amazon and a green and black smoke vinyl via indie retailers.
Alicia Keys - The Diary of Alicia Keys 20
Alicia Keys has scored an incredible 15 GRAMMYs and 31 nominations — and if that run didn't exactly begin with 2003's The Diary of Alicia Keys, that album certainly cemented her royalty.
Her heralded second album, which features classics like "Karma," "If I Was Your Woman"/"Walk On By" and "Diary," is being reissued on Dec. 1 — expanded to 24 tracks, and featuring an unreleased song, "Golden Child."
The Sound of Music (Super Deluxe Edition Boxed Set)
Fifty-seven years has done nothing to dim the appeal of 1965's The Sound of Music — both the flick and its indelible soundtrack.
Re-immerse yourself in classics like "My Favorite Things" via The Sound of Music (Super Deluxe Edition Boxed Set), which arrives Dec. 1.
The box contains more than 40 previously unreleased tracks, collecting every musical element from the film for the first time, along with instrumentals for every song, demos and rare outtakes from the cast.
Furthermore, an audio Blu-ray features the full score in hi-res plus a new Dolby Atmos mix of the original soundtrack. And the whole shebang is housed in a 64-page hardbound book with liner notes from film preservationist Mike Matessino.
ABBA - The Visitors (Deluxe Edition)
With their eighth album, 1981's The Visitors, the Swedish masterminds — and five-time GRAMMY nominees — stepped away from lighter fare and examined themselves more deeply than ever.
The result was heralded as their most mature album to date — and has been repackaged before, with a Deluxe Edition in 2012.
This (quite belated) 40th anniversary edition continues its evolution in the marketplace. And better late than never: The Visitors was their final album until their 2021 farewell, Voyage, and on those terms alone, deserves reexamination.
Aretha Franklin - A Portrait of the Queen 1970-1974
Rolling Stone didn't recently declare Aretha Franklin the greatest singer of all time for no reason: in 2023, there's nary a pretender to the Queen of Soul's throne.
A Portrait of the Queen 1970-1974 compiles her first five albums of the 1970s: This Girl's In Love With You, Spirit in the Dark, Young Gifted and Black, Hey Now Hey (The Other Side of the Sky), and Let Me In Your Life.
Each has been remastered from the analog master tapes. The vinyl version has a bonus disc of session alternates, outtakes & demos. Both CD and vinyl versions are packaged with booklets featuring sleeve notes by Gail Mitchell and David Nathan. Grab it on Dec. 1.
Fela Kuti - Box Set #6
From the great beyond, Fela Kuti has done music journalists a solid in simply numbering his boxes. But this isn't just any Kuti box: it's curated by the one and only Idris Elba, who turned in a monumental performance as Stringer Bell on "The Wire."
The fifth go-round contains the Afrobeat giant's albums Open & Close, Music of Many Colors, Stalemate, I Go Shout Plenty!!!, Live In Amsterdam (2xLP), and Opposite People. It includes a 24 page booklet featuring lyrics, commentaries by Afrobeat historian Chris May, and never-before-seen photos.
The box is only available in a limited edition of 5,000 worldwide, so act fast: it's also available on Dec. 1.
Kate Bush - Hounds of Love (The Baskerville Edition) / Hounds of Love (The Boxes of Lost Sea)
Kate Bush rocketed back into the public consciousness in 2022, via "Stranger Things." The lovefest continues unabated with these two editions of Hounds of Love, which features that signature song: "Running Up That Hill (A Deal with God.)
There is no new audio on either edition; they feature distinctive packaging, and the latter splits the album into two boxes. Read on here, and pre-order them via Bush's site; they arrive Dec. 1.
The Rolling Stones - December's Children (And Everybody's), Got Live If You Want It! And The Rolling Stones No. 2 (Vinyl Reissues)
These three '60s Stones albums have slipped between the cracks over the years — but if you love the world-renowned rock legends in its infancy, they're essential listens.
No. 2 is their second album from 1965; the same year's December's Children is the last of their early songs to lean heavily on covers; Got Live If You Want It! is an early live document capturing the early hysteria swarming around the band.
On Dec. 1, they're reissued on 180g vinyl; for more information and to order, visit here.
Pink Floyd - Atom Heart Mother (Special Edition)
No, it's not half as famous as The Dark Side of the Moon or The Wall — but 1970's lumpy Atom Heart Mother certainly has its partisans.
Rediscover a hidden corner of the Floyd catalog — the one between Ummagumma and Meddle — via this special edition, which features newly discovered live footage from more than half a century ago.
The Black Crowes - The Southern Harmony and Musical Companion
After endless fraternal infighting, the Black Crowes are back — can they keep it together?
In the meantime, their second album, 1992's The Southern Harmony and Musical Companion, remains a stellar slice of roots rock — as a sprawling, three-disc Super Deluxe Edition bears out. If you're a bird of this feather, don't miss it when it arrives on Dec. 15.

Photo: mark peterson/Corbis via Getty Images
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Snoop Dogg's Biggest Songs: 15 Tracks That Display His Charismatic Style And Range
As the rapper's seminal debut album Doggystyle celebrates its 30th anniversary, dig into some of the best and most popular songs in Snoop Dogg's discography, from "Gin and Juice" to "I'm From 21st Street."
Thirty years ago, a rap music legend began his journey to immortality — and to Martha Stewart.
Most in-the-know music fans were aware of Snoop Doggy Dogg (as he was then known) because of his collaborations with Dr. Dre. First there was "Deep Cover" from the soundtrack of the film of the same name. Then there were his memorable contributions to Dre's The Chronic, which came out in late 1992.
So the world was primed for Snoop's solo debut Doggystyle when it was released into the world on November 23, 1993. The album sold around 800,000 copies in its first week, and set the stage for Snoop to become a superstar, one who would eventually reach a stage of pop-culture ubiquity that mid-90s rap fans — and those people who saw his scowl on the cover of Newsweek as the literal face of the question of whether rap was too violent — could have never imagined.
To celebrate the anniversary of Doggystyle's release, GRAMMY.com is revisiting the D-O-double-G's biggest and best musical moments. A quick note: this list does not include songs that appear on another artist's album (hey, we had to draw the line somewhere!), so there's no "Nuthin' But A 'G' Thang" or "2 of Amerikaz Most Wanted." And we tried to pull from all eras of his career, so it's not all Doggystyle (though you should, of course, listen to that classic in its entirety).
So with all that said, here we are: 15 of Snoop Dogg's most popular and most dynamic songs.
"Deep Cover" with Dr. Dre, Deep Cover soundtrack (1992)
Snoop's very first recorded song — his introduction to the world at large — occurred over a Dre beat so powerful, with a bassline so iconic, that it became the foil for not one, not two, but three classic songs (plus a nasty Biggie freestyle). The duo's lyrical chemistry was undeniable as they traded verses throughout. And, of course, there's the song's chorus, in which Snoop introduced California penal code 187 into the national lexicon.
The track and its video loosely parallel the plot of the movie on whose soundtrack it appears, the absolutely nuts (and surprisingly entertaining) Deep Cover, directed by Bill Duke and starring Laurence Fishburne.
"Who Am I (What's My Name)?" Doggystyle (1993)
This track wasn't just the world's introduction to Doggystyle — it lets fans know that the Dre-and-Snoop chemistry they'd heard on The Chronic was not a fluke. The track's George Clinton and P-Funk interpolations also showed that Dre was still in his bag, and Snoop's vocal performance was one for the ages. Still in his very early 20s, the rapper was adept at mythmaking, showing the audience how he would "step through the fog" and "creep through the smog" to deliver his charismatic raps.
As if that wasn't enough, the song's Fab 5 Freddy-directed video showed Snoop's sense of humor, as it featured the rapper and his compatriots morphing into literal dogs.
"Gin and Juice," Doggystyle (1993)
Any rap fan of a certain age can not only spit this song word for word, but also quote pretty much every line in the video ("Snoop Doggy Dogg! You need to get a jobby-job"). Just say the words "Laid back…" to pretty much anyone who is at the age where they can say complete sentences, and you'll get "With my mind on my money and my money on my mind" in response.
The song and video created an image for Snoop that was fun-loving and comic — one that he rode (sometimes in a Chrysler) all the way to a decades-long career as a pitchman, TV host and overall personality that would at first glance seem incongruous for an avowed Crip from Long Beach. Beyond all the myth-making, though, it's just a fantastic song, one that Rolling Stone included in its 100 best rap songs of all time list.
"Gz and Hustlas," Doggystyle (1993)
This Doggystyle highlight begins with a hilarious skit that ends with a funny and profane punchline from a very young Bow Wow. It just gets better from there.
Snoop has said that this is one of his two personal favorites from his debut album. Not unrelatedly, he's also admitted that the whole thing was improvised while he was just checking a mic. And as we'll see on the "Afro Puffs" remix, freestyling Snoop is the best Snoop. That's certainly the case here. The sample of Bernard Wright's "Haboglabotribin" provides the perfect soundtrack for the ride.
"Murder Was the Case," Doggystyle (1993)
This song is the Faustian tale of a young man who survives a shooting by selling his soul to the devil in exchange for eternal life and a life of riches and success. But, as always with these stories, the protagonist's greed gets the better of him, and the devil gets his due. The narrator ends the story locked up, with only a prison riot to look forward to.
It's a gripping tale that would have eerie real-life resonance when Snoop was actually charged with murder, a charge on which he was famously acquitted. He wrote the song before the incident, a coincidence that affected him so deeply that he decided that "maybe I shouldn't be writing about devilish s— like this."
"Afro Puffs (Extended Remix)" with The Lady of Rage, Above the Rim soundtrack (1994)
Snoop is at his best when he's in the moment — when he's relaxed, freestyling and rapping in his inimitable style about whatever is on his mind. His opening verse on this song is perhaps the quintessential example of that.
He sounds completely at ease, swinging, developing ideas in an unforced way. It's like you're in the studio with Snoop for two solid minutes, watching him warm up and get comfortable. It's a performance style he wouldn't duplicate on any other studio track, even the ones he would also make up on the spot.
"Woof! (feat. Fiend and Mystikal)," Da Game Is To Be Sold, Not To Be Told (1998)
One of Snoop's first major business and stylistic switches happened in March 1998, when he signed to No Limit Records. What was a Long Beach gangsta rapper doing on a New Orleans label? Well, it turned out to be a pretty great fit, at least on "Woof!"
The track was the second single on Snoop's No Limit debut, and it featured two of the label's stars, Fiend and Mystikal. The Dogg fits perfectly on a track in the label's aggressive, chant-based Southern style (even the track's percussive dog barks manage to add intensity). Snoop adopts a more free rhythmic approach here, perhaps influenced by his all-over-the-beat labelmates. It's fascinating to hear, and it works amazingly well.
"B— Please (feat. Xzibit)," No Limit Top Dogg (1999)
One of the things Snoop is greatest at is, to put it in crass, unavoidable terms, pimp talk. "B— Please" might be his ultimate entry into the genre. This song features a memorable performance by Xzibit and some classic singing from Nate Dogg. And the Dr. Dre beat is instantly memorable. But what really puts the song over the top is the confidence and style with which Snoop orders an unnamed lady to "hem my coat and roll me some dope."
Bonus points go to this track for its sequel, which appeared on Eminem's The Marshall Mathers LP, and which features Em doing a hilarious Snoop impression.
"Lay Low (feat. Master P, Nate Dogg, Butch Cassidy, and Tha Eastsidaz)," The Last Meal (2000)
Yes, Xzibit wrote Snoop's verse on this classic posse cut featuring rapping contributions from the Eastsidaz and Snoop's then-label boss Master P. But that doesn't make the Doggfather's contribution any less smooth. It doesn't prevent Nate Dogg's hook from being an unstoppable ear worm. It doesn't make Dr. Dre's beat any less of a minimalist masterpiece. It doesn't make the Eastsidaz's appearances less effective. And it certainly doesn't diminish in any way the single best part of the song: Master P rapping, "They call me Jed Clampett for all the bread I got/ But they call me Bill Clinton for all the head I got."
"Beautiful (feat. Pharrell Williams and Charlie Wilson)," Paid Tha Cost To Be Da Bo$$ (2002)
Snoop teaming up with Pharrell gave the Dogg a much-needed early aughts career boost. It turned out that Snoop and P made an unbeatable combination, and one that we will see again later in this very list.
"Beautiful" features an instantly memorable beat whose repetitive syncopated rhythms immediately drive into the listener's skull and don't let up until the song is over. Add in Pharrell's so-off-key-they're-somehow-on vocals, and you have a track that stands out even in the era of Neptunes ubiquity. Snoop adds his own style and grace, and, somehow, a (presumably intentionally) charmingly awkward reference to Clueless.
"Drop It Like It's Hot (feat. Pharrell Williams)," R&G (Rhythm & Gangsta): The Masterpiece (2004)
Snoop and Pharrell made a number of great songs, but this is arguably their masterpiece. This No. 1 hit was so popular that even its ringtone version went double platinum. It was also nominated for a GRAMMY. But accolades and numbers are secondary.
What makes this track is the perfect melding of one the Neptunes' greatest non-Clipse minimalist beats with Snoop's laid-back rapping (and a verse from Pharrell in which he bends his approach towards Snoop's to superb effect). Snoop sounds so relaxed that you might miss all the tough talk, which is delivered in his patented stylish way ("Pistol-whip you, dip you, then flip you/ Then dance to this mothaf—in' music we Crip to").
"Think About It," Tha Blue Carpet Treatment (2006)
This is the song Snoop chose to demonstrate to his own son that after nearly 15 years in the rap world, he could still hold his own. He couldn't have made a better choice.
"Think About It" is dense, wordy, even "intellectual" — a word Snoop comes back to a few times in the track. It's also a seemingly incongruous mixture of aggressive rapping, where Snoop sounds like he's really pushing himself; with laid-back music reminiscent of 1970s soul. And yet that combination, which could be off-putting, somehow works to the advantage of both elements of the song, supplying the rapping with needed comfort and style; and the music with energy and drive.
"Sensual Seduction," Ego Trippin' (2007)
Sometimes known by its uncensored title "Sexual Eruption," this Shawty Redd-produced track was one of Snoop's biggest chart hits, making it all the way to No. 7 on the Billboard Hot 100. It's also a big left turn for him, featuring Auto-Tuned singing throughout, minus a rap verse in the middle.
The incredibly catchy number started its life as a Shawty Redd solo song called "Drifter," which got leaked and hit the radio. "Snoop wanted to buy that song," Shawty told me a few years back. "At the time, Sylvia Rhone was signing me to Universal/Motown as an artist, and I couldn't sell Snoop that song. So I ended up making ['Sensual Seduction']."
"Young, Wild & Free" (Snoop Dogg & Wiz Khalifa feat. Bruno Mars) Mac & Devin Go To High School (2011)
This track brings together Snoop and a younger weed-obsessed rapper, Wiz Khalifa. But what really makes it a winner is the addition of Bruno Mars, who at that time was in the middle of an absolutely unstoppable run with his crew the Smeezingtons as a hitmaker for both himself and others. This was "F— You"/ "Billionaire"/ "Nothin' on You"-era Bruno, and his composition and hook here is right up there with those pop masterpieces. Snoop and Wiz trade rhymes back and forth with a chemistry that, while perhaps plant-induced, can't be faked.
"I'm From 21st Street (feat. DJ Drama and Stressmatic)," Gangsta Grillz: I Still Got It (2022)
Snoop spent much of the past decade doing unusual one-offs (see 2013's reggae album Reincarnated and 7 Days of Funk, a funk project with DāM-FunK, or 2018's gospel compilation Snoop Dogg Presents Bible of Love, among others). So when he wanted to get back to his rap roots in 2022, he teamed with Gangsta Grillz mastermind DJ Drama to release a mixtape called I Still Got It. The project, and especially this song, more than proves the title correct.
Snoop tears up the Rick Rock-produced beat, sounding more energized and hungry than he has in a while. The subject matter may be somewhat well-trod ground (it's not far removed from his 1994 track "21 Jumpstreet," which could easily have made this list as well), but how he talks about his past, and the intensity he brings to it, shows that Snoop can still produce great music 30 years into his career.
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