With nine members in their group, K-pop boy band CRAVITY certainly have a bounty of various influences and creative leanings to juggle. Still, they pull those diverse interests together gracefully in their performance of their new song, "Adrenaline."
In this episode of Press Play at Home, CRAVITY bring funk, future house, moombahton and trap together in their irrepressible performance of "Adrenaline," which captures the youthful exuberance of young love.
Band member Minhee recently told The Korea Times that he's proud of the way the song accomplished their goal of evoking youthful excitement. "I felt like I was in high school again when I was recording this song," he expressed.
Therein, the group evoke memories of younger days — which especially goes for this performance. All members wear prep-school uniforms and perform in front of banners emblazoned with an emblem that reads "Luvity High School."
CRAVITY not only display some serious choreographic skills, but they bounce the lead-vocalist role from member to member — including a colorful rap breakdown by band members Serim and Allen.
That diversity isn't just for the sake of giving every member his time to shine: It also adds stylistic texture to the song, keeping the proceedings uptempo and high-energy.
"Adrenaline" is the lead single off of CRAVITY's first full-length studio album, which they released in two segments. The first, The Awakening: Written in the Stars, came out in mid-2021; the second, Liberty: In Our Cosmos (whose track list includes "Adrenaline"), in spring 2022.
Overcoming release delays and a group-wide bout with COVID-19 in February, CRAVITY propel forward with "Adrenaline," toward a new creative phase propelled by stylistic freedom and giddy, youthful exuberance.
Enjoy their euphoric performance of "Adrenaline" above, and keep checking GRAMMY.com for more episodes of Press Play at Home.
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