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GRAMMY BTS: Fun Facts With Recording Academy CBDO Branden Chapman
The Recording Academy's Executive In Charge of Production and Chief Business Development Officer Branden Chapmen shares what happens behind the scenes during the Biggest Night In Music and surrounding events
A lot goes down months, weeks and even days before the GRAMMY awards every year. From the events leading up to the telecast during GRAMMY week and finding new ways to take viewers behind the scenes to events after the GRAMMYs, including the Latin GRAMMYs and special tribute specials like the upcoming Aretha! A GRAMMY Celebration For The Queen Of Soul, the Recording Academy is busy year-round finding ways to connect with audiences and the music community.
Teams in marketing, development, digital media and beyond work tirelessly to make sure it all runs smoothly. Forbes recently sat down with the Recording Academy's Executive In Charge of Production and Chief Business Development Officer Branden Chapmen to talk about what happens behind the curtain around the Biggest Night In Music and surrounding events. Here are some of the fun-facts and insights he shared:
On How GRAMMY Week Came To Be:
"Many years ago, when I first started with the Academy, we actually had something called Grammy Fest, which was a month-long series of events. But ultimately we did not control or produce all of them. We decided approximately a year or two into Neil Portnow's term that we wanted to have greater control and greater focus on amplifying the message around the Grammy Awards and all of our good causes and the people that we go to support, the music community. So we decided that we would no longer do a Grammy Fest, where somebody could simply apply to affiliate with us. We said let's narrow the scope, make it Grammy week and make everything owned or operated by one of us or one of our affiliates at MusiCares or the Grammy Museum Foundation currently. So that's what became Grammy week. So we ultimately made a very strategic decision that we know when the world's eye is focused on us...
Therefore we spend a lot of time focusing our projects initiatives and mission on other events that can amplify and promote the message for the Grammy Awards. But also call attention to all the good work that the Recording Academy and our affiliates at MusiCares and the Grammy Museum Foundation do."
Some Events During GRAMMY Week Are Just For The Music Community:
"At this point you can't stop social media. I believe that one of the reasons that people clamor to get into this room and attend the pre-Grammy gala is because we don't announce who the talent is before the event. We don't talk about the guest list before the event. It has become one of the industry's most preeminent events, where everybody wants to get inside to see and witness something that is likely only gonna happen once in a lifetime. I personally don't think we'll ever see Beck performing at the lead singer with the surviving members of Nirvana ever again. We put experiences on there that you can only see if you're in the room. There is social media, so people will put snippets up, put pictures up. But this isn't for worldwide consumption like the Grammy Awards. It's a unique event and I think that's why it's made such an impact on the industry and continues to stay relevant. Some of what we do should only be the industry, for our fellow musicians. Our voting is established on a peer-based system."
On How The Recording Academy Highlights Music Beyond The GRAMMYs:
"Since I joined the Academy, we've gone from one telecast to five. We now have the Grammy Awards, the Latin Grammy Awards, typically it's our fourth quarter special, this year is a little more unique where we taped it and we're gonna play our Grammy salute to Aretha Franklin in March and then we have our post telecast special. Then one of the shows that is not on CBS, but PBS is when we celebrate our Lifetime Achievement Awards. Our Grammy salute to music legends. So we have expanded our presence not only to the industry, but to the world at large by developing and producing multiple telecasts that would call worldwide attention to us and our Academy. So that has been a strategic decision as well as many as local events. We have summer events in most of our chapter offices and we have a presence in Washington, DC to promote our advocacy and all of that is really year round."
You can read the full interview at Forbes.
Rotimi On Performing At ESSENCE Fest, Growing Up African-American & More
The Nigerian-American singer and actor sat down with the Recording Academy to talk about what inspired his latest album, 'Walk With Me'
In 2015, Rotimi stepped into the New Orleans Superdome for the first time to experience the magic of ESSENCE Fest. Four years later, in 2019, the "Love Riddim" singer returned to the celebration as a performer, something he said was spoken into existence.
"Last year me and my manager had a conversation and I said, 'Listen, I'm going to be on the [ESSENCE] mainstage this year. 365 days later, we did it," Rotimi told the Recording Academy at the 25th annual ESSENCE Fest.
Rotimi, also an actor on Starz' "Power," has evolved since his last album, 2017's Jeep Music, Vol.1. The singer said he really hit home with its follow-up, the recently released Walk With Me, a project he worked hard for, putting in hours in the studio after filming on set.
"Walk With Me is the first time I actually felt like I was giving myself as an artist, and personally I feel like with everything else I have going on I wanted to show people that this is really what I do," he said. "I wanted people to understand who Rotimi is, who Rotimi was before, who I want to be and just understand my growth and the journey and my passion for what I do."
Part of why the album felt like such a representation of him is because it embodies beats of his African roots, something he said was very present growing up Nigerian-American.
"I grew up with a lot of Fela Kuti and I grew up with Bob Marley," he said of his musical roots. "But I also grew up with Carl Thomas and Genuine and Usher, so there was a genuine mixture of who I am and what I've grown up to listen to. The actual Walk With Me project was a mixture of influences of Akon and Craig David."
Photo: Kevin Mazur/WireImage.com
Pearl Jam Named Record Store Day 2019 Ambassadors
Pearl Jam's Mike McCready says "if you love music," record stores are the place to find it
Record Store Day 2019 will arrive on April 13 and this year's RSD Ambassadors are Pearl Jam. Past ambassadors include Dave Grohl, Metallica, Run The Jewels (Killer Mike and El-P), and 61st GRAMMY Awards winner for Best Rock Song St. Vincent.
McCready was also the 2018 recipient of MusiCares' Stevie Ray Vaughan Award.
The band was formed in 1990 by McCready, Jeff Ament, Stone Gossard, and Eddie Vedder, and they have played with drummer Matt Cameron since 2002. They have had five albums reach No. 1 on the Billboard 200 and four albums reach No. 2.
"Pearl Jam is honored to be Record Store Day's Ambassador for 2019. Independent record stores are hugely important to me," Pearl Jam's Mike McCready said in a statement publicizing the peak-vinyl event. "Support every independent record store that you can. They're really a good part of society. Know if you love music, this is the place to find it."
With a dozen GRAMMY nominations to date, Pearl Jam's sole win so far was at the 38th GRAMMY Awards for "Spin The Black Circle" for Best Hard Rock Performance.
Pearl Jam will be performing on March 3 in Tempe, Ariz. at the Innings festival, on June 15 in Florence, Italy at the Firenze Rocks Festival and at another festival in Barolo, Italy on June 17. On July 6 Pearl Jam will headline London's Wembley Stadium.
Find Out Who's Nominated For Best Rap Album | 2020 GRAMMY Awards
Dreamville, Meek Mill, 21 Savage, Tyler, The Creator, and YBN Cordae all earn nominations in the category
The 2020 GRAMMYs are just around the corner, and now the nominations are in for the coveted honor of Best Rap Album. While we'll have to wait until the 62nd GRAMMY Awards air on CBS on Jan. 26 to find out who will win, let's take a look at which albums have been nominated for Best Rap Album.
Revenge of the Dreamers III – Dreamville
Dreamers III, the third installment in the label’s Revenge of the Dreamers compilation series, debuted at No. 1 on the Billboard 200 chart and achieved gold status this past July. In addition to a Best Rap Album nod, Dreamers III is also nominated for Best Rap Performance next year for album track “Down Bad,” featuring J.I.D, Bas, J. Cole, EARTHGANG, and Young Nudy.
Championships – Meek Mill
In many ways, Championships represents a literal and metaphorical homecoming for Meek Mill. Released in November 2018, Championships is the Philadelphia rapper’s first artist album following a two-year prison sentence he served after violating his parole in 2017. Championships, naturally, sees Meek tackling social justice issues stemming from his prison experience, including criminal justice reform. The album debuted at No. 1 on the Billboard 200, his second chart-topper following 2015’s Dreams Worth More Than Money, and reached platinum status in June 2019. Meek Mill's 2020 Best Rap Album nod marks his first-ever GRAMMY nomination.
i am > i was – 21 Savage
Breakout rapper and four-time GRAMMY nominee 21 Savage dropped i am > i was, his second solo artist album, at the end of 2018. The guest-heavy album, which features contributions from Post Malone, Childish Gambino, J. Cole, and many others, has since charted around the world, topped the Billboard 200 – a first for the artist – in the beginning of 2019, and achieved gold status in the U.S. As well, nine songs out of the album’s 15 original tracks landed on the Hot 100 chart, including multi-platinum lead single “A Lot,” which is also nominated for Best Rap Song next year. 21 Savage’s 2020 Best Rap Album nomination, which follows Record of the Year and Best Rap/Sung Performance nods for his 2017 Post Malone collaboration, "Rockstar,” marks his first solo recognition in the top rap category.
IGOR – Tyler, The Creator
The eccentric Tyler, The Creator kicked off a massive 2019 with his mid-year album, IGOR. Released this past May, IGOR, Tyler’s fifth solo artist album, is his most commercially successful project to date. The album debuted at No. 1 on the Billboard 200, marking his first time topping the coveted chart, while its lead single, "Earfquake,” peaked at No. 13, his highest entry on the Hot 100. Produced in full by Tyler and featuring guest spots from fellow rap and R&B stars Kanye West, Lil Uzi Vert, Solange, and Playboi Carti, among many others, IGOR follows the rapper’s 2017 album, Flower Boy, which received the Best Rap Album nod that same year.
The Lost Boy – YBN Cordae
Emerging rapper YBN Cordae, a member of the breakout YBN rap collective, released his debut album, The Lost Boy, to widespread critical acclaim this past July. The 15-track release is stacked with major collaborations with hip-hop heavyweights, including Anderson .Paak, Pusha T, Meek Mill, and others, plus production work from J. Cole and vocals from Quincy Jones. After peaking at No. 13 on the Billboard 200, The Lost Boy now notches two 2020 GRAMMY nominations: Best Rap Album and Best Rap Song for album track “Bad Idea,” featuring Chance the Rapper.
Photo: Carlos Alvarez/Getty Images
Rosalía Announces First Solo North American Tour
El Mal Querer Tour, named after the Spanish pop star's latest album, will come to Los Angeles on April 17 in between her Coachella performances
Rosalía is set to perform at some of the most popular music festivals around the globe, including Primavera Sound in Spain, Lollapalooza (Argentina and Chile) and Coachella, but the Spanish pop star isn't stopping there when she gets to the States. Now, she has announced her first solo North American Tour with a string of dates that will bring her to select cities in the U.S. and Canada.
El Mal Querer Tour, named after her latest album, will come to Los Angeles on April 17 in between her Coachella performances. Then she'll play San Francisco on April 22, New York on April 30 and close out in Toronto on May 2.
"I’m so happy to announce my first solo North American tour dates," the singer tweeted.
Rosalía won Best Alternative Song and Best Fusion/ Urban Interpretation at the 19th Latin GRAMMY Awards in November and has been praised for bringing flamenco to the limelight with her hip-hop and pop beats. During her acceptance speech she gave a special shout-out to female artists who came before her, including Lauryn Hill and Bjork.
Rosalía has been getting some love herself lately, most notably from Alicia Keys, who gave the Spanish star a shout-out during an acceptance speech, and Madonna, who featured her on her Spotify International Women's Day Playlist.
Tickets for the tour go on sale March 22. For more tour dates, visit Rosalía's website.