Latin music isn't a genre — it's a culture. And 80 years of thriving Ibero-American sounds spanning across the Americas, the Caribbean, Spain, and Portugal are evidence of its ever-growing prominence. That's reflected in our 61-track playlist celebrating Hispanic Heritage Month 2022.

Unbeknownst to nearly no one, Latin music, in both the Hispanophone and Lusophone styles, exploded onto the global mainstream in the last five years. When Luis Fonsi's and Daddy Yankee's GRAMMY-nominated global hit "Despacito" broke the internet, the sound crossed into international borders — and markets — like never before. Today, Bad Bunny is one of the biggest stars on the planet, with his glorious, record-breaking, chart-topping, and hit-making streak still going strong.

Read More: 11 Essential Bad Bunny Collaborations: Drake, Rosalía, Cardi B, Bomba Estéreo & Others

Yet formidable contributions Stateside have continued since the golden age of boleros: New York's Mexican/Puerto Rican trio Los Panchos pioneered the romantic, nylon-driven ballad style in the '40s. In 1958, 17-year-old Ritchie Valens turned a son jarocho song into a rockabilly classic ("La Bamba"); Carlos Santana has played a key role in the evolution of Latin rock since Woodstock in the late-'60s; New York Latin troupe Fania All-Stars globalized salsa and Caribbean-rooted rhythms in the late '60s. Lest anyone forget Tejano icon Selena and her techno cumbia or the so-called "Latin explosion," led by Jennifer Lopez, Ricky Martin, Shakira, and Marc Anthony, both in the '90s.

Read More: Latin Music's Next Era: How New Festivals & Big Billings Have Helped Bring Reggaeton, New Corridos & More To The Masses

Although reggaeton and música urbana superstars like Bad Bunny, J Balvin and Karol G continue to reign almighty on the global Latin pop scene, there is a growing number of promising, diverse voices within the Latin music soundscape bubbling up today. Honduran-born SoundCloud creator Isabella Lovestory is spearheading a provocative neo-reggaeton style of her own; Colombia's Ela Minus is giving her defiant electronic sound an exciting darkwave edge; and Mexican viral rapper Santa Fe Klan is resurrecting cumbia sonidera within the rap en español circuit.

The Latin beat goes on, and you can explore its ongoing sonic evolution in our Hispanic Heritage Month 2022 playlist on Spotify, Apple Music, Amazon Music, and Pandora. Playlist powered by GRAMMY U.

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After establishing herself as a global pop star, Brazilian singer Anitta is bringing the music of her country to the forefront. On the just-released Funk Generation, the Latin GRAMMY nominee puts a spotlight on funk carioca — Brazilian funk.

On the 15-track album, Anitta sings in Portuguese, Spanish, and English over funk carioca beats, which are Brazil’s aggressive and hyper spin on genres like hip-hop and Miami bass. As with her previous releases, Funk Generation has elements of EDM, reggaeton, and pop, but the rhythms also known as baile funk are the star. The album represents a new era for Anitta, which she first kicked off in June with "Funk Rave," a single and video that captures the spirit of Brazil's favelas where funk carioca was born. 

Anitta later introduced Brazil's melodic funk subgenre to her global audience with the dreamy "Mil Veces." Now Anitta is expanding her funky world by bringing artists like Sam Smith, Brray, and Bad Gyal into her funky world.

"I'm going to accomplish making a lot of artists and people like funk," Anitta tells GRAMMY.com, adding that she hopes listeners "start embracing this rhythm that's very good, that invites you to dance, and that has an energy that's very unique to Brazil."

Funk Generation follows Anitta's rise to international stardom. Following a decade of making her mark in Brazil and later Latin America, Anitta went fully international with her 2022 album Versions of Me and the viral hit "Envolver." The album helped Anitta garner a GRAMMY nomination for Best New Artist in 2023 and a Latin GRAMMY nomination for Record Of The Year. She later told GRAMMY.com that "dreamed" of putting out a Brazilian funk album.

Anitta has made that dream come true with Funk Generation. Here are five takeaways from her genre-bending album, including insight from the Brazilian superstar herself.   

Anitta Said Making A Funk Carioca Album Was A "Challenge"

In March 2023, Anitta revealed that she was trying to get out of her contract with Warner Music, alleging a lack of support from the label. After parting ways with Warner in April, she signed a new deal with Republic Records and Universal Latin shortly after. It seems that her new label home offered the support she was looking for: She released "Funk Rave" in June 2023. 

"This funk album has been a challenge for me because it's not a rhythm that people are doing out there," she says. "It's something that’s very new that I'm going to introduce to people so they like it, listen to it, and try to do it as well."

She Wants to Continue To Breaking The Divide Between Latin America & Brazil

While Brazil is a part of Latin America, there still exists a bit of a cultural divide with Spanish-speaking Latin American countries because of language differences. On Funk Generation, Anitta aims to bridge that gap by featuring Latin music acts who embrace her  Brazilian funk vibes. 

On the sultry "Double Team," she is joined by Puerto Rican singer and rapper Brray and Barcelona-based artist Bad Gyal, who performed with Anitta for the first time at awards ceremony Premio Lo Nuestro in February. They get into the groove in Spanish with no problem alongside Anitta.

"It's been many years since Brazil has gotten to this international level, that a lot of people are listening to Brazilian songs, and I know I've worked a lot for this to happen," Anitta says. "More Latin artists coming to Brazil, who are curious and interested in making a career there.

"It's been very important for me to create this cultural exchange because the Latino countries and Brazil are side-by-side, but it's like there's a big barrier between them because of language," she continues. "With music, we can break through."

Sam Smith Embraces Funk Carioca For The First Time 

It’s not only Latin music acts who are getting in on funk carioca with Anitta. British superstar Sam Smith joins Anitta for the freaky "Ahi," and Smith's soulful voice soars over the sleek Brazilian funk rhythms. The collaboration shows how determined Anitta is to push the music of her country into the mainstream with Smith being one of most prominent pop artists from the UK to embrace the genre. 

The song also marks an important moment for LGBTQIA+ representation with Anitta, who is bisexual, teaming up with the non-binary GRAMMY winner.

Funk Generation Spotlights Brazilian Talent 

Anitta shares her platform with more Brazilian acts in the alluring "Joga Pra Lua," an EDM-infused funk banger that invites the listener to a block party where they get lost in the music. 

Translated to "play for the moon," the track is produced by fellow Brazilian DENNIS (who recently scored a global hit with the remix of "Tá OK" featuring Kevin o Chris, Karol G, and Maluma). Anitta is also joined on the track by Brazilian hitmaker Pedro Sampaio, who sings in Portuguese.

Anitta Is Looking Toward The Future Of Funk Carioca

Despite the few features, Funk Generation is an album where Anitta largely shines solo. She not only puts a spotlight on the Brazilian genre with this LP, but pushes it to new places. One of the standouts is the frenetic "Grip" where Anitta blends Brazilian funk with elements of Miami bass music that’s reminiscent of the ‘90s. She sings in Portuguese, English and Spanish throughout the song.

Whereas funk carioca played second fiddle to many other genres in her previous album, now the tables are turned in Funk Generation. She seamlessly blends pop with funk carioca in the fully English track "Love in Common" that could sneak those rhythms onto Top 40 radio. Anitta also finds a common thread between Brazilian funk, reggaeton, and Afrobeat in the multicultural banger "Aceita."

 The future of baile funk looks bright in Anitta’s hands.

Meet The First-Time GRAMMY Nominee: Anitta On The "Insane" Success Of "Envolver," Representing Brazil & Reshaping Global Pop

When Shakira’s "Bzrp Music Sessions, Vol. 53" was released in January of 2023; its success seemed like a freak incident, explainable as a perfect but isolated storm. 

Their virulently catchy track — which happens to spill scalding tea on her breakup with retired Spanish soccer player Gerard Piqué —  set streaming records and took home a Latin GRAMMY for Song Of The Year. Today, the song's success looks more like the first crashing wave of a massive comeback for Shakira. 

The three-time GRAMMY winner followed her Bzrp Session with another hit single, "TQG," collaborating with Karol G. That song went to No. 1 on the Billboard Global 200, and the duo cleaned up at the Latin GRAMMYs. 

In hindsight, all of this was a mere preamble to the announcement of Shakira's Las Mujeres Ya No Lloran (Women Don't Cry Anymore), due March 22. The album will be her first in seven years, but the sound is very much of the moment, leaning into a high-gloss urban Latin pop sound that delves in reggaeton, bachata and corrido. 

The album is no comeback. With a star as big as Shakira — one who performed at the Super Bowl in 2020 and had her own exhibit at the GRAMMY Museum — it's hard to make the case that she ever left the public eye. Yet the Colombian superstar has put out only a trickle of singles since 2017, when she released her GRAMMY-winning album El Dorado. Prior to the BZRP session, her last major hits were in 2016 with "La Bicicleta," a collaboration with Carlos Vives, and "Chantaje," featuring Maluma, which went to No. 1 on the Billboard Hot Latin Songs. 

It’s impossible to talk about this period of retreat, or her new album, without talking about the personal upheavals Shakira has gone through in recent years. In June of 2022, Shakira and Gerard Piqué, with whom she has two sons, publicly announced the end of their 11 year relationship. Starting with 2022’s "Monotonía," featuring Ozuna, nearly every song she has released  since then deals directly with the split and the emotional turmoil she has felt because of it. 

The singer and songwriter herself is not shying away from the fact that her music has been a therapeutic outlet. "I feel like in this moment of my life, which is probably one of the most difficult, darkest hours of my life, music has brought light," she told Elle in 2022. 

Case in point: her Bizarrap session. "Someone should have taken my photo the day I worked on the 'Bizarrap Session 53,' a before and after. Because I went into the studio one way and left in a completely different way," Shakira told Mexican television channel Televisa. "He gave me this space, this opportunity to let it out and it really was a huge release, necessary for my own healing, for my own recovery process."

That feeling of catharsis continued in her work on Las Mujeres. "Making this body of work has been an alchemical process. While writing each song I was rebuilding myself. While singing them, my tears transformed into diamonds, and my vulnerability into strength," the artist said in a statement on Instagram.

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Shakira is styling the album as a testament to resilience in the face of adversity, tapping into an understanding that her experiences have a broad resonance. While accepting Billboard’s 2023 Woman Of The Year award, Shakira discussed her "year of seismic change."

"I've felt more than ever — and very personally — what it is to be a woman," she said. "It's been a year where I've realized we women are stronger than we think, braver than we believed, more independent than we were taught to be." 

Indeed, with strength and bravery, Shakira proceeded to channel her individual hurt into a message of universal empowerment. Ahead of her album release, she’s even more explicit about the details of her separation and the impact the relationship had on her career. "For a long time I put my career on hold, to be next to Gerard, so he could play football. There was a lot of sacrifice for love," recently told The Sunday Times.

As she told Billboard for her 2023 cover story, settling down in Barcelona with Piqué and their two children, far from music industry centers, made it difficult for her to work. "It was complicated logistically to get a collaborator there. I had to wait for agendas to coincide or for someone to deign to come," she explained. 

Shakira has since relocated to Miami, a location that played a major role in making her new album possible.

One of the hallmarks of a true pop star is the ability to evolve with the culture without losing their identity. Over decades, and with each release, Shakira has broken a barrier or risen above an obstacle to succeed beyond expectations – whether it’s leading the first Spanish-language broadcast on MTV with her 2000 "Unplugged" concert, or learning English to write her own crossover pop debut. Each move has felt authentic.

It is not an easy task, but Shakira accomplishes this alchemy beautifully every few album cycles, starting with her debut as an alt-leaning, brunette singer/songwriter in the mid '90s. At the turn of the millennium, she made the jump to international fame with a cascade of golden curls and Laundry Service, the English-language album that capitalized on the first wave of crossover Latin pop. She closed out the decade in a whirl of high-gloss dance pop with the Pharell produced She Wolf. Along the way, there was one platinum selling album after another and the No. 1 hit "Hips Don’t Lie," among several Top 10 singles, setting the stage for her to blaze through much of the 2010s. 

Shakira is well-aware of how hard she has had to work even after crossover success. 

In 2019, she told Billboard, "This whole new world had opened up to me, and with it came so many great opportunities, but I continued to pursue impossible goals such as making a song like 'Hips Don’t Lie,' for example—that had a Colombian cumbia and a mention of Barranquilla in the middle of it—play on American radio. I remember I said to [then Sony Music Chairman] Donny Ienner, ‘You have to trust me on this one. This is going to happen, this song is going to blow up.’" 

With El Dorado, she caught the second wave of Latin pop crossover, the one tipped off by Luis Fonsi’s now-infamous 2017 earworm "Despacito." El Dorado, is one of Shakira’s more Latin leaning albums in the long history of her bicultural and bilingual music career. The songs are sung largely in Spanish and her choice of features on the album are almost entirely Latin pop and reggaeton artists: Maluma, Nicky Jam, Prince Royce and Carlos Vives. The album's May 2017 release coincided with a rising global interest in reggaeton.

Shakira wasn’t following a trend; she was just in touch with the moment as usual. She released "Chantaje" months before "Despacito," and "Bicicleta," her song with Carlos Vives, which combines elements of reggaeton and vallenato, came out in 2016. 

With the continued mainstream global success of Latin artists, Shakira may no longer see a need to release an English-language album for every album in her mother tongue. Las Mujeres Ya No Lloran breaks with tradition in that it is her second Spanish-language album in a row. It's also loaded with features from the world of Latin music, including Ozuna, Rauw Alejandro, Manuel Turizo, and Karol G. The moment could not be better for an album that explores forward looking pop reggaeton, assisted by some of the brightest young stars in the genre.

If the past is any indicator, this era is going to be another step up for the artist. Beyond the album release, Shakira is teasing another tour. As she told Billboard, "I think this will be the tour of my life. I’m very excited. Just think, I had my foot on the brakes. Now I’m pressing on the accelerator­ — hard."

Every Year Is The Year Of Shakira: 10 Songs That Prove She's Always Been A Superstar

Over the course of nearly four decades, Shakira — born Shakira Isabel Mebarak in Barranquilla, Colombia — has become the best-selling Latin female artist of all-time, and in turn one of the most influential female artists of her time.

In honor of Women's History Month, revisit a few of the massive moments in her career that paved the way for the international market of other Latin artists.

She famously invited Latin flow to the Western music industry with her global breakthrough album, 2001's Laundry Service. Five years later, she broke the record for the most-played pop song in a week with "Hips Don't Lie."

Since the beginning, Shakira has used her powerful performances to uplift other women. Her lyrics often emphasize themes of self-reliance, independence, and female strength, most notably in her 2009 hit, "She Wolf."

More than three decades into her career, Shakira is still empowering women with more history-making feats. In 2020, she co-headlined the Super Bowl LIV halftime show alongside Jennifer Lopez, celebrating Latin culture in front of more than 100 million viewers; it's now the most-watched halftime show on YouTube, with more than 308 million views as of press time.

Now, at 47, Shakira continues to use her voice to encourage women to shape their own path, as a mother of two balancing her colossal career. Her forthcoming twelfth studio album — Las Mujeres Ya No Lloran, which translates to "Women No Longer Cry" — is a testament to that.

In celebration of Las Mujeres Ya No Lloran's March 22 arrival and Women's History Month, press play on the video above to learn more about Shakira's achievements. Check back to GRAMMY.com for more new episodes of Run The World.

Listen: GRAMMY.com's Women's History Month 2024 Playlist: Female Empowerment Anthems From Beyoncé, Ariana Grande, Jennie & More

When Mañana Será Bonito, the fourth studio album by Karol G, came out in February 2023, its release had been preceded by two momentous hit singles that changed the face of Latin music. 

Panoramic in scope, slick and airy, but also imbued with an intense and lyrical emotional depth, the songs "Provenza" and "Cairo" combined pop, reggaetón and an alternative edge with panache, and confirmed the Colombian singer/songwriter as one of the biggest pop stars in the planet. Mañana Será Bonito would go on to win Latin GRAMMYs for Album Of The Year and Best Urban Music Album, as well as her first-ever GRAMMY for Best Música Urbana Album in 2024.

Karol G wasn’t alone in these accomplishments. Most of the songs on the album were helmed by her longtime producer, Ovy on the Drums. Like Karol herself, 33 year-old Daniel Echavarría Oviedo hails from Medellín. The pair started working together at the very beginning of their careers, and Ovy was behind the haute couture sonics of "Tusa," the 2019 collaboration with Nicki Minaj that first established Karol as a major contender in Latin pop.

"There is a chemistry when we work together that I cannot quite describe with words,"  Ovy says over Zoom from his home in Florida. It’s a weekday morning, and he sits by his keyboard producing station; from time to time, he will play imaginary chords as he searches for the right words for an answer. His attitude remains humble throughout the conversation — even after significant success and a triumphant world tour, where he accompanied Karol on most concert dates.

"I still remember the specific moment when I asked her if she would let me do production work with her," he tells GRAMMY.com. "We keep talking whenever we’re in the studio. She is very clear in her direction; ‘I want this song to sound like that,’ or, ‘Give it another spin and see if we can make it better.’"

Ovy has since been inspired to branch out into different challenges. The latest one is Cassette 01,  a six-song EP with Puerto Rican A-list rapper Myke Towers. The EP is the first in a series of cassette-themed mixtapes that will include a different collaborator on each new installment. "The concept of releasing cassette-themed EPs in the year 2024 is really exciting to me," Ovy says. "It’s linked to the history of pop music, and the way we consume songs."

Known for high-voltage, sexed-up urbano anthems like "La Playa" (2020) and "LALA" (2023), Towers adds his imprint to the songs, but Ovy’s futuristic aesthetic is all over the EP. "It’s true that the loop in the beginning has my personal touch," Ovy says with a laugh when I point out that the intro to "AMOR NARCÓTICO" is trademark Ovy. "Sometimes people tell me that a song has that unique touch of mine, and it really seems unbelievable to me when I hear it."

On "BELLAQUERÍA," he mixes synth patches with real riffs performed by his longtime guitar player; the contrast between organic and digitized is prevalent in his stylistic panoply. And his trademark battle call — the almost dub-like cry of "O-O-O-vy on the Drumsss" is the seal of distinction that pops up in every single production.

Ovy on the Drums and Myke Towers┃SEBA

Musically speaking, Colombia sits on a highly strategic place: next door to the fertile Caribbean islands where reggae, salsa, merengue and calypso originated — but also close enough to the airwaves of mainstream American pop. Growing up, Ovy listened to a bit of everything, and gravitated naturally to lush records with majestic grooves.

"I loved Bob Marley as a kid," he says. "At home, of course, they would play a lot of salsa at parties, and hits of the time like 'Mayonesa' [a tropi-pop smash by Uruguayan band Chocolate.] I was also crazy about Modern Talking’s ‘Brother Louie’ and the Pet Shop Boys’ ‘Go West.’ Those are the songs that defined my childhood."

In the meantime, he continues employing FL Studio — the same producing software that he used at the very beginning of his journey.

"I’ll never stop using it," he promises. "I just can’t see myself on another platform. I used to dream about meeting the software creators, and now they follow me on Instagram and gave me every available plug-in. I’ve been producing music for the past 11 years, and I think I only know a good half of everything there is to learn on FL."

Collaborating with other high-profile artists and finishing up a promised solo album are high on Ovy's priority list.

"At the beginning, I was trying to turn my solo project into a conceptual work — but that’s easier said than done," he admits. "In the end, I realized that I just wanted to make some good music with a well chosen set of guest artists, and let the beats speak for themselves. I’d say my solo album is about 50 percent done at this point."

Karol G recently released "CONTIGO," a Euro-leaning, pop-EDM single with Tiësto. It remains to be seen if the diva will rely as tightly on her usual partner in crime as she begins work on her upcoming fifth album.

"When she had some free time off touring, I happened to be busy with the CASSETTE project," Ovy says. "Since then, we connected again and have been recording a bunch of songs. But I can’t really tell what will happen on the next album. And I think it’s good that Karol is collaborating with other producers and composers, searching for different avenues and sounds. We’re definitely on the same page in allowing things to happen the way they are supposed to."

He pauses for a moment, then adds with an extra wave of enthusiasm:

"I will always be there for her. Our common objective hasn’t really changed. We must always work hard, and come up with cool new songs." 

Mañana Y Siempre: How Karol G Has Made The World Mas Bonito