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Take A Look Inside The Latin GRAMMYs Digital Exhibit At The GRAMMY Museum

Juan Gabriel at the 2009 Latin GRAMMYs

 

Photo: Getty Images

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Take A Look Inside The Latin GRAMMYs Digital Exhibit At The GRAMMY Museum

Explore the colorful artwork for each Latin GRAMMY Awards, outfits worn by artists at shows over the years and an amazing collection of instruments

GRAMMYs/Nov 11, 2020 - 02:31 am

Ahead of the 2020 Latin GRAMMYs on Thursday, Nov. 19, the GRAMMY Museum invites you to revisit their engaging bilingual exhibit celebrating the magic and history of the Latin GRAMMYs. Available for the first time virtually (for free!), "Latin GRAMMYs, 20 Years Of Excellence" invites viewers to take a closer look at the artists—along with their instruments, performances and killer outfits—and moments that make the yearly Latin GRAMMYs show the Biggest Night in Latin Music.

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In the exhibit, you can explore the colorful artwork for each Latin GRAMMY Awards show, outfits worn by artists at the shows over the years—like the tuxedo, pictured above, Juan Gabriel wore during his 40-minute performance at the 2009 Latin GRAMMYs—and an amazing collection of instruments, including a custom guitar from Carlos Vives and an accordion from Los Tigres del Norte's frontman Jorge Hernández.

You will learn about the history of the show—like how the first five years it was broadcast in English instead of Spanish—and its lively performances. You can also explore the different musical styles, from salsa to cumbia to alt-rock en Español, and sounds created in the Latin GRAMMY-nominated and -winning music throughout the decades.

Related: GRAMMY Museum November 2020 Digital Schedule: Jimi Hendrix, Dave Mason, Loudon Wainwright & More

First unveiled at the GRAMMY Museum at L.A. Live in 2019 as part of the museum's renovated third floor, the exhibit celebrated the 20th anniversary of the Latin GRAMMY Awards that year.

Visit "Latin GRAMMYs, 20 Years Of Excellence" on the GRAMMY Museum's site, where you can also explore all virtual exhibits, including exhibits celebrating Count Basie, John Denver, Monterey International Pop Festival and many more.

The 2020 Latin GRAMMYs will air on Univision on Thursday, Nov. 19, at 8 p.m. ET/PT (7 p.m. CT). The broadcast will also air on TNT (cable) at 7 p.m. (MEX)/8 p.m. (COL)/10 p.m. (ARG/CHI), and on Televisa on Channel 5.

Learn more about the 2020 Latin GRAMMY Awards via the Latin Recording Academy's official website.

2020 Latin GRAMMY Awards Nominees Announced: See The Complete List

L.A.’s Historic Conga Room Closes With A Final Party Celebrating Latin Music Excellence
2001 Latin GRAMMY winners pose at the Conga Room.

Photo: Courtesy of the Conga Room

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L.A.’s Historic Conga Room Closes With A Final Party Celebrating Latin Music Excellence

The L.A. Live venue will officially close its doors at the end of March, after two decades of supporting live Latin music (and the Latin GRAMMYs). Ahead of their farewell party, the Conga Room's founder and staff discuss its history and significance.

GRAMMYs/Mar 26, 2024 - 01:24 pm

Los Angeles' legendary Conga Room is closing its doors, but will not go quietly into the night.

The 25-year-old venue has been home to countless Latin music performances and celebrations — including the 2001 Latin GRAMMYs — and will host its final event on March 27. The official, invitation-only closing celebration will feature a performance by Puerto Rican salsa star Gilberto Santa Rosa and the Conga Kids, as well appearances from Jimmy Smits and Paul Rodriguez, both of whom were investors in the space. 

First opened in 1999 on Wilshire Boulevard by real estate entrepreneur and Latin music lover Brad Gluckstein, the Conga Room drew investors like Jennifer Lopez and Sheila E — all of whom were committed to the venue’s vision of being an upscale nightclub devoted to live Latin music and dancing. In both its Miracle Mile location and its later space at L.A. Live, the club attracted an absolutely staggering lineup of talent, including Celia Cruz, Buena Vista Social Club, Tito Puente, Carlos Santana, Alejandro Fernández, Fito Paez, Jerry Rivera, Bad Bunny, and Maluma. The venue also hosted performances from non-Latinx artists like Prince, Ed Sheeran, Lenny Kravitz, Kendrick Lamar, Stevie Wonder, Chaka Khan, and Avicii.

"I saw Prince perform in venues the world over, but his very first performance at the Conga Room was magical," says talk show host Tavis Smiley. "Of all the times I witnessed my friend on stage, from Madison Square Garden to Montreux, the Conga Room remains my favorite Prince performance."

Gluckstein says that the Conga Room was able to draw such great talent not just because it was one of the only major venues that leaned into Latin music in the United States, but because there was a mutual respect between the artists and the venue. 

"We couldn’t compete financially with [Goldenvoice or AEG], but we were able to bring an incredible amount of talent to the venue," he tells GRAMMY.com. "I was talking to Jerry Rivera’s agent the other day and I said, ‘Jerry just played in front of 10,000 people in Venezuela. Help me understand why playing in front of 1,000 people at the Conga room was so important.’ He went on for 10 minutes about what the room meant to these artists and the way we respected them, the sound system, and the way they were treated. The fan engagement, too, plus the fact that there was never really a comparable room anywhere else, even in New York."

"We provided a stage and a voice for acts that didn’t have a way of getting to their audience here in L.A., because no radio stations were playing their kind of music," says Marcella Cuonzo, the venue’s publicist. "For reggaeton, for example, the Conga Room was a pioneer in the movement around 2010. Radio wasn’t playing that music, but the Conga Room took a gamble on the sound because they saw its vision." 

The Conga Room was also the first venue in Los Angeles to host a wide-range of Cuban musical talent starting in the mid- to late ‘90s. "We had probably 50 shows," says Gluckstein. "We got everything from Bebo Valdés to [Diego] El Cigala to Pablo Milanés, who played his first show ever in the U.S. at our venue. He’s the Bob Dylan of Cuba. We brought Los Van Van, who’s probably the most famous salsa or timba group in the history of Cuba. They couldn’t play in Miami, because Miami wouldn’t allow Cuban music, so the GRAMMYs gave them their trophy [for Best Salsa Performance] at the Conga Room."  

The Latin GRAMMY Awards moved from L.A. from Miami in 2001, and the ceremony was set to take place at the Shrine Auditorium on Sept. 11. That telecast was understandably canceled following the tragic events of that day in New York, and rather than rescheduling the whole event, winners were announced at a press conference on Oct. 30 at the Conga Room. Alejandro Sanz came away with four awards, including Album Of The Year, and Juanes took home three Latin GRAMMYs, including Best New Artist.

"I remember Celia Cruz giving a beautiful speech that night in Spanish, thanking the firefighters and policemen and saying ‘this is for you, but also a little bit for us," says Gluckstein. "In later years, once we were at L.A. Live, we hosted the Latin GRAMMY nominations several times. I have footage of Andy Garcia doing them on-stage with Jimmy Smits." 

The Conga Room is closing now because, Gluckstein says, it just seems like the right time. "The pandemic, of course, played a role," he explains. "And I think the enormity of AEG and Live Nation, with how fierce the competition is, all of that has made buying talent much more expensive and has made talent more selective in terms of what's the best economic opportunity for them." 

There’s also the rising success of Conga Kids, the venue’s non-profit arm, to consider. A county-wide organization with about 100 employees, Conga Kids reaches roughly 50,000 elementary-aged kids in largely under-resourced communities every year, using dance and music from the Afro-Diaspora like salsa, merengue, cumbia, reggaeton, Charleston, and hip-hop to promote social and emotional well-being, as well as diversity, equity, and inclusivity. 

Though fans and artists will undoubtedly miss the space, energy, and community the Conga Room provided, Gluckstein says the venue’s closure doesn’t have to be sad. Instead, he says, it can be celebratory. 

"We accomplished so much," he says. "Now, the venue will just have to live on in the hearts and minds of people, instead of as a brick and mortar space." 

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The GRAMMY Hall Of Fame Returns To Celebrate 50th Anniversary: Inaugural Gala & Concert Taking Place May 21 In Los Angeles
The GRAMMY Hall Of Fame returns to celebrate its 50th anniversary with an inaugural gala and concert taking place Tuesday, May 21, at the NOVO Theater in Los Angeles

Image courtesy of the GRAMMY Museum

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The GRAMMY Hall Of Fame Returns To Celebrate 50th Anniversary: Inaugural Gala & Concert Taking Place May 21 In Los Angeles

Following a two-year hiatus, the GRAMMY Hall Of Fame returns to celebrate its 50th anniversary with an inaugural gala and concert on Tuesday, May 21, at the NOVO Theater in Los Angeles. Ten recordings will be newly inducted into the Hall this year.

GRAMMYs/Mar 5, 2024 - 02:00 pm

Following a two-year hiatus, the GRAMMY Museum and Recording Academy are reinstating the GRAMMY Hall Of Fame on its 50th anniversary. The momentous event will be celebrated with an inaugural gala and concert on Tuesday, May 21, at the NOVO Theater in Los Angeles; tickets and performers for the event will be announced at a later date. As part of the return, 10 recordings, including four albums and six singles, will be newly inducted into the GRAMMY Hall Of Fame later this year.

The GRAMMY Hall Of Fame was established by the Recording Academy's National Trustees in 1973 to honor recordings of lasting qualitative or historical significance that are at least 25 years old. Inductees are selected annually by a special member committee of eminent and knowledgeable professionals from all branches of the recording arts with final ratification by the Recording Academy's National Board of Trustees. There are currently 1,152 inducted recordings in the GRAMMY Hall Of Fame. View the full list GRAMMY Hall Of Fame past inductees.

This year, the GRAMMY Museum’s GRAMMY Hall Of Fame Gala will be the first of what will become an annual event, and includes a red carpet and VIP reception on the newly opened Ray Charles Terrace at the GRAMMY Museum, followed by a one-of-a-kind concert at the NOVO Theater in Downtown Los Angeles.

The inaugural gala and concert is produced by longtime executive producer of the GRAMMY Awards, Ken Ehrlich, along with Chantel Sausedo and Ron Basile and will feature musical direction by globally renowned producer and keyboardist Greg Phillinganes. For sponsorship opportunities, reach out to halloffame@grammymuseum.org.

Keep watching this space for more exciting news about the GRAMMY Hall Of Fame!

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How The Latin GRAMMYs Brought Latin Music Excellence To The 2024 GRAMMYs
Peso Pluma attends the 2024 GRAMMYs

Photo:  Lester Cohen/Getty Images for The Recording Academy

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How The Latin GRAMMYs Brought Latin Music Excellence To The 2024 GRAMMYs

Latin music was celebrated throughout GRAMMY Week and on Music's Biggest Night. Read on for the many ways Latin music excellence was showcased at the 204 GRAMMYs.

GRAMMYs/Feb 9, 2024 - 09:56 pm

The 2023 Latin GRAMMYs may have occurred months ago and thousands of miles away, but the leading lights in Latin music also shined at the 66th GRAMMY Awards. From historic wins and meaningful nominations, to electric performances and interesting installations, Latin music excellence was everywhere. 

In anticipation of the 25th anniversary of the Latin GRAMMYs in 2024, the exclusive GRAMMY House — the site of multiple GRAMMY Week events — included a significant installation dedicated to the Biggest Night In Latin Music.

The cylindrical display showcased some of the biggest moments in Latin GRAMMY history, including images, facts, and even a real Latin GRAMMY award. 

The celebration of Latin music continued throughout GRAMMY Week, with several Latin GRAMMY-winning artists also winning on the GRAMMY stage. Among the major moments at the 2024 GRAMMYs, Karol G won her first golden gramophone for her 2023 LP Mañana Será Bonito. "This is my first time at GRAMMYs, and this is my first time holding my own GRAMMY," the Colombian songstress exclaimed during her acceptance speech. 

Música Mexicana star Peso Pluma also took home his first GRAMMY; his album GÉNESIS won in the Best Música Mexicana Album (Including Tejano) Category.

Premiere Ceremony presenter Natalia Lafourcade — whose Todas Las Flores won big at the 2023 Latin GRAMMYs — also took home the GRAMMY Award for Best Latin Rock or Alternative Album. She tied in the Category with Juanes

Premiere Ceremony performer Gabby Moreno also took home a GRAMMY Award for Best Latin Pop Album for her album X Mí (Vol. 1)

Beyond the stage, Latin artists graced the red carpet and the nominations list. For example, producer and songwriter Edgar Barrera was the only Latino nominated in the Songwriter Of The Year, Non-Classical Category.

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The GRAMMY Museum Celebrates Black History Month 2024 With A Series Of Special Programs And Events

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The GRAMMY Museum Celebrates Black History Month 2024 With A Series Of Special Programs And Events

Throughout February, the GRAMMY Museum will celebrate the profound legacy and impact of Black music with workshops, screenings, and intimate conversations.

GRAMMYs/Feb 9, 2024 - 08:31 pm

The celebration isn't over after the 2024 GRAMMYs. In recognition of Black History Month, the GRAMMY Museum proudly honors the indelible impact of Black music on America and the fabric of global pop culture. 

This programming is a testament to the rich heritage and profound influence of Black artists, whose creativity and resilience have shaped the foundation of American music. Through a series of thoughtfully curated events — including educational workshops, family programs, special screenings, and intimate conversations — the Museum aims to illuminate the vibrant legacy and ongoing evolution of Black music. 

From a workshop on the rhythmic storytelling of hip-hop following its 50th anniversary and the soulful echoes of Bill Withers' classics, to the groundbreaking contributions of James Brown and the visionary reimagination of "The Wiz," these GRAMMY Museum programs encapsulate the enduring legacy and dynamic future of Black music.

The GRAMMY Museum invites audiences to delve into the stories, sounds, and souls that have woven Black music into the tapestry of our shared human experience. Through this journey, the Museum and the Recording Academy honor the artists, visionaries, and pioneers whose talents have forever altered the landscape of music and culture. 

Read on for additional information on the GRAMMY Museum's month-long tribute that explores, appreciates and celebrates the invaluable contributions of Black music to our world.

Thurs., Feb. 8

History of Hip-Hop Education Workshop

WHAT: In celebration of the 50 years of hip-hop, this workshop examines the unique evolution of Hip Hop from its origin to where the genre is today. Highlighting the golden age of Hip Hop, this lesson will provide students with a greater understanding of the struggles and triumphs of the genre.

WHEN: 11 a.m. – 12:00 p.m. 

REGISTER: Click here.

Sat., Feb. 10

Family Time: Grandma’s Hands

WHAT: Join us for a very special family program celebrating the recently released children’s book Grandma’s Hands based on one of Bill Withers’ most beloved songs. Bill’s wife, Marcia, and daughter, Kori, will participate in a book reading, conversation, audience Q&A, and performance, followed by a book signing. The program is free (4 tickets per household.)

WHEN: 11 a.m. – 12:30 p.m. 

REGISTER: Click here.

Mon., Feb. 12

Celebrating James Brown: Say It Loud

WHAT: The GRAMMY Museum hosts a special evening on the life and music of the late "Godfather of Soul" James Brown. The program features exclusive clips from A&E's forthcoming documentary James Brown: Say It Loud, produced in association with Polygram Entertainment, Mick Jagger’s Jagged Films and Ahmir “Questlove” Thompson’s Two One Five Entertainment, followed by a conversation with Director Deborah Riley Draper, superstar Producer Jimmy Jam, and some surprises.

WHEN: 7:30 p.m. – 9:00 p.m.  

REGISTER: Click here.

Sat., Feb. 17

Backstage Pass: "The Wiz"

WHAT: Presented in partnership with the African American Film Critics Association, join us for an afternoon spotlighting the famed Broadway Musical, "The Wiz," with the producers and creative team responsible for the Broadway bound reboot. The program will feature a lively conversation, followed by an audience Q&A in the Museum’s Clive Davis Theater, and will be hosted by AAFCA President, Gil Robertson, and GRAMMY Museum Education & Community Engagement Manager, Schyler O’Neal. The program is free (four tickets per household).

WHEN: 1 p.m.

REGISTER: Click here.

Thurs., Feb. 22

History of Hip-Hop Education Workshop

WHAT: In celebration of the 50 years of hip-hop, this workshop examines the unique evolution of Hip Hop from its origin to where the genre is today. Highlighting the golden age of Hip Hop, this lesson will provide students with a greater understanding of the struggles and triumphs of the genre.

WHEN: 11 a.m. – 12:00 p.m. 

REGISTER: Click here.

Reel To Reel: A Hip Hop Story

WHAT: In conjunction with the GRAMMY Museum's exhibit, Hip-Hop America: The Mixtape Exhibit, the GRAMMY Museum is thrilled to host a special screening of A Hip Hop Story with a post-screening conversation featuring Affion Crockett to follow.

WHEN: 7:00 p.m. – 9:00 p.m.  

REGISTER: Click here.

Sun., Feb. 25

Lunar New Year Celebration

WHAT: Join us for a special program celebrating Lunar New Year as we usher in the Year of the Dragon with a performance by the South Coast Chinese Orchestra. The orchestra is from Orange County and uses both traditional Chinese instruments and western string instruments. It is led by Music Director, Jiangli Yu, Conductor, Bin He, and Executive Director, Yulan Chung. The program will take place in the Clive Davis Theater. This program is made possible by the generous support of Preferred Bank. The program is free (four tickets per household).

WHEN: 1:30 p.m.

REGISTER: Click here.

Tues., Feb. 27

A Conversation With Nicole Avant

WHAT: The GRAMMY Museum is thrilled to welcome best-selling author, award-winning film producer, entrepreneur and philanthropist, Ambassador Nicole Avant to the museum’s intimate 200-seat Clive Davis Theater for a conversation moderated by Jimmy Jam about her new memoir Think You’ll Be Happy – Moving Through Grief with Grit, Grace and Gratitude. All ticket buyers will receive a signed copy of the book.

WHEN: 7:30 p.m. – 9:00 p.m.  

REGISTER: Click here.

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