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Recording Academy Partners With Top Brands For The 2022 GRAMMYs

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Recording Academy Partners With Top Brands For The 2022 GRAMMYs

The Recording Academy has announced the official marketing partners for the 2022 GRAMMYs. Binance, IBM, Mastercard, OneOf, Grey Goose, Bulova, Hilton, SiriusXM, PEOPLE, FIJI Water, Frontera Wines, and United are all supporters of this year's GRAMMY Awards

GRAMMYs/Mar 29, 2022 - 03:00 pm

The Recording Academy announced today its official marketing partners for 2022 GRAMMYs, officially known as the 64th GRAMMY Awards. Binance, IBM, Mastercard, OneOf, Grey Goose, Bulova, Hilton, SiriusXM, PEOPLE, FIJI Water, Frontera Wines, and United are all supporters of this year's GRAMMY Awards. 

"We are excited to be working alongside these industry-leading brands for the 64th Annual GRAMMY Awards," said Adam Roth, Senior Vice President of Partnerships & Business Development at the Recording Academy. "Music's Biggest Night wouldn't be possible without each and every one of our partners. With their participation, we are able to celebrate the music community and its creators in a new and exciting way that's never been done before. We hope fans watching the show in person and at home can join in on the celebration as we know this will be a night to remember."

The 2023 GRAMMY nominations are officially here. See the complete list of nominees across all 91 GRAMMY categories.

Binance, the Official Cryptocurrency Exchange Partner, is the global blockchain company behind the world's largest cryptocurrency exchange and the first crypto partner of the GRAMMY Awards. Binance will bring Web3 technology solutions to the Academy.

IBM, the Official Cloud & Artificial Intelligence (AI) Partner of the GRAMMYs, is transforming the GRAMMY Live Pre-Show and grammy.com with "GRAMMY Insights with IBM Watson." The AI-powered solution analyzes more than 20 million news stories about nominees, generating surprising and engaging insights about your favorite artists. The insights are shared in real time as nominees walk the red carpet and served up to the artist profile pages on grammy.com, getting music fans closer to the artists they love.

Mastercard, the Official Finance Services Partner, is the preferred payments technology partner of the GRAMMY Awards. Just ahead of Music's Biggest Night, Mastercard is hosting the GRAMMY U Masterclass on April 1 featuring music video director Hannah Lux Davis.

OneOf, the Official NFT Partner, launched the first GRAMMY NFTs for the 64th GRAMMY Awards featuring collections from renowned artists Emonee LaRussa, Andre Oshea and ThankYouX. Collections are dropped each week leading up to the GRAMMY Awards beginning March 7 with the free 64th GRAMMYs NFT. 

GREY GOOSE Vodka, our Official Spirits Partner, developed an all-new signature cocktail for this year's GRAMMYs, the GREY GOOSE Passion Drop. This specialty cocktail, which is a remix of the GREY GOOSE quintessential martini, will be featured at all our signature GRAMMY Week events and highlighted digitally on our GREY GOOSE Hub on GRAMMY.com, a curated destination for themed invites, GREY GOOSE cocktail recipes and watch party ideas. GREY GOOSE has also partnered with three of today's hottest artists (JoJo, Lucky Daye and Tinashe) for a limited digital series, GREY GOOSE x GRAMMYs: Monday Mix that premiered on March 14 and will air every Monday leading up to the GRAMMY Awards telecast. During GRAMMY Week, GREY GOOSE will also be highlighting their new line of vodkas infused with real fruit and botanicals, GREY GOOSE ESSENCES, during the GREY GOOSE ESSENCES x GRAMMYs: Sound Sessions featuring Tinashe. 

Bulova, the Official Timepiece Partner, celebrates GRAMMY-nominated artists with an exclusive watch from their music-inspired GRAMMY Edition watch collection. First-time GRAMMY Award winners will be gifted with a limited-edition "GRAMMY Automatic" watch, infused with musical cues throughout and a "Circle of Fifths" dial design. The meticulously designed timepiece is constructed using the Recording Academy branded proprietary metal "GRAMMIUM."

Hilton, the Official Hotel Partner, is a returning longtime partner and host venue of the inaugural Recording Academy Honors Presented by the Black Music Collective.

SiriusXM, the Official US Radio Partner, is bringing The GRAMMY Channel back for its second year. The limited-run channel will feature a variety of music from this year's nominees across the GRAMMY Awards' 30 Fields, all leading up to the live broadcast of Music's Biggest Night. The GRAMMY Channel will run for a limited time only from March 23 through April 6 on channel 105.

PEOPLE, the Official Magazine Partner, will be broadcasting from the GRAMMYs with a live pre-show. Hosted by Jeremy Parsons and Janine Rubenstein, Red Carpet Live: 64th Annual Grammy Awards will feature interviews with the world's leading performers and nominees. PEOPLE & Entertainment Weekly Red Carpet Live will stream at 6:30 p.m. ET on people.com, ew.com and their social platforms.

FIJI Water, the Official Water Partner, will be on hand at the GRAMMY Red Carpet to hydrate attendees, executives and talent as they stop for photos and interviews with media. FIJI Water will also be the official water brand at the GRAMMY Week events leading up to Music's Biggest Night, ensuring everyone has the chance to enjoy Earth's Finest Water.

Frontera Wines, the Official Wine Partner of the GRAMMY Awards, 12th most powerful wine brand worldwide and #1 Chilean wine brand in the US, will be pouring across select events. The Recording Academy will exclusively work with Frontera to highlight specific Frontera varietals and amplify the partnership through social posts across all channels.

United, the Official Airline Partner, will be providing travel accommodations for the 64th Annual GRAMMY Awards. 

For more information on official GRAMMY Awards partners, please visit:  

binance.com, ibm.com, mastercard.com, oneof.com, greygoose.com, bulova.com, hilton.com, siriusxm.com, people.com, fijiwater.com, fronterawines.com, and united.com

The Recording Academy will present the 2022 GRAMMYs on Sunday, April 3, live from the MGM Grand Garden Arena in Las Vegas, on the CBS Television Network and streaming live and on demand on Paramount+ from 8–11:30 p.m. ET / 5–8:30 p.m. PT. Prior to the telecast, the GRAMMY Awards Premiere Ceremony will be streamed live on live.grammy.com and the Recording Academy's YouTube channel. Additional details about the dates and locations of other official GRAMMY Week events are available here. Learn more about How To Watch The 2022 GRAMMYs Awards Show and get excited about the full 2022 GRAMMYs nominations list. For more GRAMMYs coverage, updates and breaking news, please visit the Recording Academy's social networks on Facebook, Instagram, TikTok, and Twitter.

2022 GRAMMYs Awards Show: Complete Nominations List

Mayor Of Los Angeles Karen Bass To Give Keynote Address At 25th Annual Entertainment Law Initiative During 2023 GRAMMY Week Event
(L to R): Peter Paterno, Mayor of Los Angeles Karen Bass, and Aron Lichtshein

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Mayor Of Los Angeles Karen Bass To Give Keynote Address At 25th Annual Entertainment Law Initiative During 2023 GRAMMY Week Event

The Recording Academy Entertainment Law Initiative will welcome Los Angeles Mayor Karen Bass as the keynote speaker for its annual GRAMMY Week Event.

GRAMMYs/Jan 20, 2023 - 02:00 pm

Ahead of the 2023 GRAMMYs, the Recording Academy Entertainment Law Initiative will welcome Los Angeles Mayor Karen Bass as the keynote speaker for its annual GRAMMY Week Event. Mayor Bass will join leaders in the legal and creative communities at the Beverly Wilshire Hotel on Fri, Feb. 3, as they celebrate the work of their peers and the year-round efforts of the Entertainment Law Initiative, which aims to encourage discussion and debate around the impact of legal affairs on the music industry.

"We are honored to welcome Mayor Karen Bass to the ELI GRAMMY Week Event as we gather and celebrate with the trailblazing professionals and students who are paving the way forward in the entertainment law industry," Recording Academy CEO Harvey Mason jr. said. "Mayor Bass has been a longtime supporter of music creators' rights in her legislative roles, and she has a unique understanding of how the creative industries intersect with law and policy that we look forward to hearing at this year's event."

"I'm proud to support GRAMMY Week because of the role that our entertainment industry plays in powering our local economy and to encourage efforts to increase equity and opportunities for Angelenos to break into the music business," Mayor Bass said.

Mayor Bass was sworn in as L.A.'s mayor on Dec. 11, 2022, after representing California's 33rd Congressional District from 2011 to 2013 and its 37th Congressional District from 2013 to 2022 in the U.S. House of Representatives. Between 2004 and 2010, she served in the California State Assembly and was elected as Speaker in 2008. 

The event will also honor the winner and runners-up of the Entertainment Law Initiative Writing Contest, co-sponsored by the American Bar Association (ABA). The contest challenges students in Juris Doctorate and Master of Laws programs at U.S. law schools to research a pressing legal issue facing the modern music industry and outline a proposed solution in a 3,000-word essay. The winner of this year's Writing Contest is Aron Lichtschein, a JD student at NYU School of Law, for his essay, "Tickets to Ride: NFTs and the Future of Concert Ticketing." Lichtschein will receive a $10,000 scholarship as well as tickets to the 2023 GRAMMY Awards and other GRAMMY Week events. As well, his essay will be published in the ABA's journal Entertainment & Sports Lawyer. Runners-up Gina Maeng and Amanda Sharp, students at Georgetown Law School and University of San Diego School of Law, respectively, will each receive $2,500 scholarships for their essays.

The Recording Academy announced last month that Peter T. Paterno, Partner at King, Holmes, Paterno & Soriano, LLP, will receive the 2023 Entertainment Law Initiative Service Award at the ELI GRAMMY Week Event; the award is presented each year to an attorney who has demonstrated a commitment to advancing and supporting the music community through service. 

Where, What Channel & How To Watch The Full 2023 Grammys

Press Play On GRAMMY U Mixtape: New Year, It’s Poppin'! Monthly Member Playlist

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Press Play On GRAMMY U Mixtape: New Year, It’s Poppin'! Monthly Member Playlist

The GRAMMY U Mixtape is a monthly, genre-spanning playlist to quench your thirst for new tunes, all from student members. GRAMMY U celebrates new beginnings with fresh pop tunes that will kickstart 2023.

GRAMMYs/Jan 6, 2023 - 12:17 am

Did you know that among all of the students in GRAMMY U, songwriting and performance is one of the most sought after fields of study? We want to create a space to hear what these students are creating today!

The GRAMMY U Mixtape, now available for your listening pleasure, highlights the creations and fresh ideas that students are bringing to this industry directly on the Recording Academy's Spotify and Apple Music pages. Our goal is to celebrate GRAMMY U members, as well as the time and effort they put into making original music — from the songwriting process to the final production of the track.

Each month, we accept submissions and feature 20 to 25 songs that match that month’s theme. This month we're ringing in 2023 with our New Year, It's Poppin'! playlist, which features fresh pop songs that bring new year, new you vibes. Showcasing talented members from our various chapters, we felt these songs represented the positivity and hopefulness that GRAMMY U members embody as they tackle this upcoming year of exciting possibilities.

So, what’s stopping you? Press play on GRAMMY U’s Mixtape and listen now on Spotify below and Apple Music.

Want to be featured on the next playlist? Submit your songs today! We are currently accepting submissions for songs of all genres for consideration for our February playlist. Whether you write pop, rock, hip hop, jazz, or classical, we want to hear from you. Music must be written and/or produced by the student member (an original song) and you must be able to submit a Spotify and/or Apple Music link to the song. Students must be a GRAMMY U member to submit.

About GRAMMY U:

GRAMMY U is a program that connects college students with the industry's brightest and most talented minds and provides those aspiring professionals with the tools and opportunities necessary to start a career in music.     

Throughout each semester, events and special programs touch on all facets of the industry, including the business, technology, and the creative process.

As part of the Recording Academy's mission to ensure the recorded arts remain a thriving part of our shared cultural heritage, GRAMMY U establishes the necessary foundation for music’s next generation to flourish.

Not a member, but want to submit to our playlist? Apply for GRAMMY U Membership here.

10 Finalists Announced For The 2023 Music Educator Award
2023 Music Educator Award Finalists

Graphic by the GRAMMY Museum

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10 Finalists Announced For The 2023 Music Educator Award

A total of 10 music teachers have been selected as finalists for the the 2023 Music Educator Award, presented by the Recording Academy and GRAMMY Museum, which recognizes educators who have made a significant contribution to the music education field.

GRAMMYs/Dec 19, 2022 - 02:00 pm

A total of 10 music teachers have been announced as finalists for the 2023 Music Educator Award, presented by the Recording Academy and GRAMMY Museum. The finalists, who come from 10 cities across eight states, were selected from more than 1,205 initial nominations, which were submitted from 47 states. Semifinalists were announced in October and quarterfinalists were announced in June.

The annual Music Educator Award recognizes current educators who have made a significant and lasting contribution to the music education field and demonstrate a commitment to the broader cause of maintaining music education in the schools. The recipient will be recognized during GRAMMY Week 2023, which takes place ahead of the 2023 GRAMMYs, officially known as the 65th GRAMMY Awards.

Read More: Meet The 2022 Music Educator Award Recipient: Stephen Cox On His Philosophies & Strategies For Teaching

Each year, one recipient is selected from 10 finalists and recognized for their remarkable impact on students' lives. The final honoree will receive a $10,000 honorarium and matching grant for their school's music program. The nine additional finalists will receive a $1,000 honorarium and matching grants. The remaining 15 semifinalists will receive a $500 honorarium with matching school grants.

The Music Educator Award is open to current U.S. music teachers, and anyone can nominate a teacher — students, parents, friends, colleagues, community members, school deans, and administrators; teachers are also able to nominate themselves. Nominated teachers are notified and invited to fill out an application.

The matching grants provided to the schools are made possible by the generosity and support of the GRAMMY Museum's Education Champion Ford Motor Company Fund. In addition, the American Choral Directors Association, National Association for Music Education, NAMM Foundation, and National Education Association support this program through outreach to their constituencies.

Nominations for the 2024 Music Educator Award are now open.

Learn more about the Music Educator Award. 

See the full list of the 2023 Music Educator Award finalists below:

Name School Name City State
Phil Aguglia Kenmore East High School Tonawanda New York
Ernesta Chicklowski Roosevelt Elementary Tampa Florida
Pamela Dawson DeSoto High School DeSoto Texas
Antoine Dolberry P.S. 103 Hector Fontanez School Bronx New York
Jack A. Eaddy, Jr. Western Carolina University Cullowhee North Carolina
Marisa Frank Explore! Community School Nashville Tennessee
Trevor Nicholas Senn Arts at Nicholas Senn High School Chicago Illinois
Matthew Shephard Meridian Early College High School Sanford Michigan
Tony Small Pallotti Arts Academy Laurel  Maryland
Alice Tsui New Bridges Elementary Brooklyn New York

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A Guide To Modern Funk For The Dance Floor: L'Imperatrice, Shiro Schwarz, Franc Moody, Say She She & Moniquea
Franc Moody

Photo: Rachel Kupfer 

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A Guide To Modern Funk For The Dance Floor: L'Imperatrice, Shiro Schwarz, Franc Moody, Say She She & Moniquea

James Brown changed the sound of popular music when he found the power of the one and unleashed the funk with "Papa's Got a Brand New Bag." Today, funk lives on in many forms, including these exciting bands from across the world.

GRAMMYs/Nov 25, 2022 - 04:23 pm

It's rare that a genre can be traced back to a single artist or group, but for funk, that was James Brown. The Godfather of Soul coined the phrase and style of playing known as "on the one," where the first downbeat is emphasized, instead of the typical second and fourth beats in pop, soul and other styles. As David Cheal eloquently explains, playing on the one "left space for phrases and riffs, often syncopated around the beat, creating an intricate, interlocking grid which could go on and on." You know a funky bassline when you hear it; its fat chords beg your body to get up and groove.

Brown's 1965 classic, "Papa's Got a Brand New Bag," became one of the first funk hits, and has been endlessly sampled and covered over the years, along with his other groovy tracks. Of course, many other funk acts followed in the '60s, and the genre thrived in the '70s and '80s as the disco craze came and went, and the originators of hip-hop and house music created new music from funk and disco's strong, flexible bones built for dancing.

Legendary funk bassist Bootsy Collins learned the power of the one from playing in Brown's band, and brought it to George Clinton, who created P-funk, an expansive, Afrofuturistic, psychedelic exploration of funk with his various bands and projects, including Parliament-Funkadelic. Both Collins and Clinton remain active and funkin', and have offered their timeless grooves to collabs with younger artists, including Kali Uchis, Silk Sonic, and Omar Apollo; and Kendrick Lamar, Flying Lotus, and Thundercat, respectively.

In the 1980s, electro-funk was born when artists like Afrika Bambaataa, Man Parrish, and Egyptian Lover began making futuristic beats with the Roland TR-808 drum machine — often with robotic vocals distorted through a talk box. A key distinguishing factor of electro-funk is a de-emphasis on vocals, with more phrases than choruses and verses. The sound influenced contemporaneous hip-hop, funk and electronica, along with acts around the globe, while current acts like Chromeo, DJ Stingray, and even Egyptian Lover himself keep electro-funk alive and well.

Today, funk lives in many places, with its heavy bass and syncopated grooves finding way into many nooks and crannies of music. There's nu-disco and boogie funk, nodding back to disco bands with soaring vocals and dance floor-designed instrumentation. G-funk continues to influence Los Angeles hip-hop, with innovative artists like Dam-Funk and Channel Tres bringing the funk and G-funk, into electro territory. Funk and disco-centered '70s revival is definitely having a moment, with acts like Ghost Funk Orchestra and Parcels, while its sparkly sprinklings can be heard in pop from Dua Lipa, Doja Cat, and, in full "Soul Train" character, Silk Sonic. There are also acts making dreamy, atmospheric music with a solid dose of funk, such as Khruangbin’s global sonic collage.

There are many bands that play heavily with funk, creating lush grooves designed to get you moving. Read on for a taste of five current modern funk and nu-disco artists making band-led uptempo funk built for the dance floor. Be sure to press play on the Spotify playlist above, and check out GRAMMY.com's playlist on Apple Music, Amazon Music and Pandora.

Say She She

Aptly self-described as "discodelic soul," Brooklyn-based seven-piece Say She She make dreamy, operatic funk, led by singer-songwriters Nya Gazelle Brown, Piya Malik and Sabrina Mileo Cunningham. Their '70s girl group-inspired vocal harmonies echo, sooth and enchant as they cover poignant topics with feminist flair.

While they’ve been active in the New York scene for a few years, they’ve gained wider acclaim for the irresistible music they began releasing this year, including their debut album, Prism. Their 2022 debut single "Forget Me Not" is an ode to ground-breaking New York art collective Guerilla Girls, and "Norma" is their protest anthem in response to the news that Roe vs. Wade could be (and was) overturned. The band name is a nod to funk legend Nile Rodgers, from the "Le freak, c'est chi" exclamation in Chic's legendary tune "Le Freak."

Moniquea

Moniquea's unique voice oozes confidence, yet invites you in to dance with her to the super funky boogie rhythms. The Pasadena, California artist was raised on funk music; her mom was in a cover band that would play classics like Aretha Franklin’s "Get It Right" and Gladys Knight’s "Love Overboard." Moniquea released her first boogie funk track at 20 and, in 2011, met local producer XL Middelton — a bonafide purveyor of funk. She's been a star artist on his MoFunk Records ever since, and they've collabed on countless tracks, channeling West Coast energy with a heavy dose of G-funk, sunny lyrics and upbeat, roller disco-ready rhythms.

Her latest release is an upbeat nod to classic West Coast funk, produced by Middleton, and follows her February 2022 groovy, collab-filled album, On Repeat.

Shiro Schwarz

Shiro Schwarz is a Mexico City-based duo, consisting of Pammela Rojas and Rafael Marfil, who helped establish a modern funk scene in the richly creative Mexican metropolis. On "Electrify" — originally released in 2016 on Fat Beats Records and reissued in 2021 by MoFunk — Shiro Schwarz's vocals playfully contrast each other, floating over an insistent, upbeat bassline and an '80s throwback electro-funk rhythm with synth flourishes.

Their music manages to be both nostalgic and futuristic — and impossible to sit still to. 2021 single "Be Kind" is sweet, mellow and groovy, perfect chic lounge funk. Shiro Schwarz’s latest track, the joyfully nostalgic "Hey DJ," is a collab with funkstress Saucy Lady and U-Key.

L'Impératrice

L'Impératrice (the empress in French) are a six-piece Parisian group serving an infectiously joyful blend of French pop, nu-disco, funk and psychedelia. Flore Benguigui's vocals are light and dreamy, yet commanding of your attention, while lyrics have a feminist touch.

During their energetic live sets, L'Impératrice members Charles de Boisseguin and Hagni Gwon (keys), David Gaugué (bass), Achille Trocellier (guitar), and Tom Daveau (drums) deliver extended instrumental jam sessions to expand and connect their music. Gaugué emphasizes the thick funky bass, and Benguigui jumps around the stage while sounding like an angel. L’Impératrice’s latest album, 2021’s Tako Tsubo, is a sunny, playful French disco journey.

Franc Moody

Franc Moody's bio fittingly describes their music as "a soul funk and cosmic disco sound." The London outfit was birthed by friends Ned Franc and Jon Moody in the early 2010s, when they were living together and throwing parties in North London's warehouse scene. In 2017, the group grew to six members, including singer and multi-instrumentalist Amber-Simone.

Their music feels at home with other electro-pop bands like fellow Londoners Jungle and Aussie act Parcels. While much of it is upbeat and euphoric, Franc Moody also dips into the more chilled, dreamy realm, such as the vibey, sultry title track from their recently released Into the Ether.

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