meta-scriptMorgan Wallen On Crafting His Chart-Topping, 30-Song Project ‘Dangerous: The Double Album’ | GRAMMY.com
Morgan Wallen On Crafting His Chart-Topping, 30-Song Project ‘Dangerous: The Double Album’

Morgan Wallen

 

Photo: John Shearer

news

Morgan Wallen On Crafting His Chart-Topping, 30-Song Project ‘Dangerous: The Double Album’

Fast-rising country star Morgan Wallen spoke with GRAMMY.com about his record-breaking 'Dangerous: The Double Album' and the challenges of a nearly gig-free year

GRAMMYs/Jan 27, 2021 - 10:49 pm

A single party almost cost Morgan Wallen the gig of a lifetime. Last October, the fast-rising country star, known for his '90s-era mullet, sleeveless plaid shirts and down-home vernacular, was disinvited from his "Saturday Night Live" debut after he attended a maskless party during the COVID-19 pandemic. (Wallen released an apology video and made his "SNL" debut in December.)

Wallen has four consecutive No. 1 hits on country radio under his belt: “Up Down" feat. Florida Georgia Line, “Whiskey Glasses,” “Chasin’ You” and “More Than My Hometown.” With such a controversy in the rearview, some artists might play it safe with their second album, fearing the dreaded “sophomore slump.” However, on Jan. 8, Wallen released his newest project, the 30-song Dangerous: The Double Album, on which he proved he has no problem being a rebel—personally and professionally. And it’s paying off, big time.

<style>.embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; } .embed-container iframe, .embed-container object, .embed-container embed { position: absolute; top: 0; left: 0; width: 100%; height: 100%; }</style><div class='embed-container'><iframe src='https://www.youtube.com/embed/OqaznqwGkrs' frameborder='0' allowfullscreen></iframe></div>

Last week (Jan. 17), Dangerous debuted atop the Billboard 200 albums chart. The project earned the largest streaming week ever for a country album, according to Billboard, besting Luke Combs’ record set by the expanded version of What You See Is What You Get, in October 2020. Dangerous remains at No. 1 this week, the "first country album to spend two weeks in a row at No. 1 since Chris Stapleton’s Traveller in 2015," Billboard reports.

In November, Wallen capped off 2020 by accepting the Country Music Association’s New Artist Of The Year award, which followed last summer’s soft-rock-tinged hit, “7 Summers.” The track debuted atop Billboard’s Hot Country Songs chart and shattered streaming records on Apple Music and Spotify.

Dangerous: The Double Album balances Wallen’s rowdy ways with more heartfelt, romantic material. Through countless odes to partying and endless rounds of liquid courage, he chronicles a journey of seeking love, losing love and growing up in the piercing heat of a global spotlight. Wallen steeped the album in an amalgam of country and swaggering arena rock, accented by banjos, mandolins, steel guitar and programmed beats.

The morning after debuting songs from Dangerous during his socially distanced debut headlining show at Nashville’s Ryman Auditorium, Wallen spoke with GRAMMY.com about the challenges of a nearly gig-free year, the reason why he made a double album and the Jason Isbell song that most resonates with him.

This interview has been edited and condensed for clarity.

<style>.embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; } .embed-container iframe, .embed-container object, .embed-container embed { position: absolute; top: 0; left: 0; width: 100%; height: 100%; }</style><div class='embed-container'><iframe src='https://www.youtube.com/embed/MS82JAkBkDY' frameborder='0' allowfullscreen></iframe></div>

The Ryman Auditorium concert marked your debut headlining performance at country music’s Mother Church, but also your first full concert in about ten months.
I was honestly nervous because we hadn’t played in so long, and with all new songs and everything. But it felt even better than I expected. I had intentions to talk more during the show, but the first time I started talking, I almost started bawling my eyes out, so I decided not to talk much after that. I miss [playing shows] so bad, so it was emotional for me to be up there. Seeing those people and the energy they gave out is something I have missed tremendously.

When did you first visit the Ryman Auditorium?
My first time was playing a show with Craig Wiseman to support Second Harvest Food Bank. So the first time I ever went through the doors, I got to sing a song, which is pretty cool.

If I Know Me, your debut album, is certified platinum and reached No. 1 on Billboard’s Top Country Albums chart. Still, putting out a 30-song album for your second major label project is a bold move.
With the time we are in, I was given a lot more time to work on it because I wasn’t on the road. The idea of making a double album started as a joke between my manager [Big Loud CEO Seth England] and me. We already had about 20 songs done at the beginning of 2020, but then everything happened the way it did, and I had time to add more. Some of those turned out to be my favorites on the album. We thought, “Why not?”

People need entertainment to get their minds off of what is going on, and it’s a hard time for everyone. Music is one of the only ways to get my mind off of it, so I figured most people felt the same way. We pretty much emptied the tank on this one and decided to go all-out on it.

Morgan Wallen performs at the Ryman Auditorium | Photo: John Shearer/Getty Images for Ryman Auditorium

Why “Dangerous” as the title track?
Ernest [Keith Smith] and I wrote that after I got into a little trouble, but we put a love story in it to make it more relatable. Honestly, it’s more of a letter to myself than it is a love story. I felt like it was a lesson I learned, and the overall premise of the message resonated with me, so I felt we should go with it as a title.

How have you handled writing songs via Zoom during the pandemic?
I did a couple of Zoom writes, then we figured out we could get mobile testing done, so we all made sure we were good before we would write in the same room. I wrote with the same group of guys a lot, so we had a pretty good trust with each other. Zoom writing is not something I enjoy doing at all. It’s hard for me to feel the same energy or vibe. I think I wrote two songs on Zoom. One was a failure, and we didn’t finish it. The other song I wrote with Thomas Rhett and was not a failure [laughs]. There are certain things you can’t replace and for me, writing in person is one of them.

<style>.embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; } .embed-container iframe, .embed-container object, .embed-container embed { position: absolute; top: 0; left: 0; width: 100%; height: 100%; }</style><div class='embed-container'><iframe src='https://www.youtube.com/embed/pH8mu6-FvE0' frameborder='0' allowfullscreen></iframe></div>

You have performed Jason Isbell’s “Cover Me Up” live, and you included a version of it for this project. What is it about that song that speaks to you?
That was the first Jason Isbell song I heard. I think that’s a pretty solid introduction to anyone, and then I discovered the rest of his catalog. The song’s arrangement is beautiful. It reminded me of my mom and dad. My dad used to be pretty wild and a little bit reckless, kind of not caring about anything. But he loved my mom, and he chose her over all that, so it reminded me of their story.

My guitar player and I would warm up by playing [“Cover Me Up”], and people would stop by and say, “Dang, what is that?” I was kind of disappointed that people in my lane, my part of life, didn’t know that song, and I thought they should. I figured the best way for me to spread that song was to do my own version.

Doing a cover like that is risky. You run the risk of the original artist not appreciating it. It took me a while to decide to do it, but my team and everyone made me feel comfortable. I appreciate Jason giving me the support he has on it.

You’ve had some ups and downs over the past year. Did your dad have any encouragement or advice for you during that time?
He felt for me because he had been in kind of a similar situation, without having to learn it in the spotlight. He just let me know he was there for me and that I would get through it. Just a lot of encouragement for me during that time, which meant more to me than anything he could have done.

Before the pandemic and this new album’s success, your star was already skyrocketing. You were set to open shows for Luke Bryan in 2020. But as you hopefully return to touring in 2021, how will that look for you?
I will still go out and open for my buddy Luke. We are honoring those dates, and we have plans to start doing our own arena shows as soon as we can get back to touring.

<style>.embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; } .embed-container iframe, .embed-container object, .embed-container embed { position: absolute; top: 0; left: 0; width: 100%; height: 100%; }</style><div class='embed-container'><iframe src='https://www.youtube.com/embed/pLl2AvQUe5g' frameborder='0' allowfullscreen></iframe></div>

“Livin’ The Dream” starts with the gut-punch line, “Mama don't pray for my success anymore/But mama still prays for me.” The song addresses the stressors that often come with fame—the loneliness, the alcohol, the grueling schedules. Did you have any second thoughts about including it on the album?
I definitely had some second thoughts about it. I didn’t want people to worry about me. I didn’t want people to think it was a cry for help. We wrote that song a good while ago before I even knew the real meaning behind it. It was almost a prophetic song, in a way. You don’t always wake up pumped to be in the spotlight, but you always have to be “on.” That part can get a little tiring.

I don’t feel that way most of the time. Most of the time, I feel blessed to do something I love, but it’s not all fun and games. We wanted to write it from an honest perspective, and that’s one of the most real lyrics I’ve been part of creating.

There are several references to hometowns and small towns throughout Dangerous. You went to Gibbs High School, where Kenny Chesney attended. Did knowing that one of country music’s most significant artists came from your area give you confidence that you could try to pursue music, too?
I was so caught up in baseball in high school. I still sang and stuff, but I was supposed to play in college. Once baseball got taken away [due to an injury], I started writing my own songs. Between my family’s encouragement and knowing that someone from a little high school like I’m from could do it, that played a part in my lack of doubt.

I’ve never really let negative thoughts get in the way. I never let the idea of failure enter my mind, and I still don’t. I think that’s important for anything you want to achieve.

The Unbreakable Margo Price

Remembering Toby Keith: 5 Essential Songs From The Patriotic Cowboy And Country Music Icon
Toby Keith performs at the 2021 iHeartCountry Festival in Austin, Texas.

Photo: Michael Hickey/Getty Images

list

Remembering Toby Keith: 5 Essential Songs From The Patriotic Cowboy And Country Music Icon

After a two-year battle with stomach cancer, country star Toby Keith passed away on Feb. 5 at the age of 62. Revisit his influence with five of his seminal tracks, including his debut hit "Should've Been a Cowboy."

GRAMMYs/Feb 7, 2024 - 04:39 pm

We may have known about Toby Keith's stomach cancer diagnosis for nearly two years, but that didn't keep the news of his Feb. 5 death from hitting hard. The oftentimes outspoken country music star enjoyed a three-decade career as one of the genre's beloved hitmakers, courtesy of unabashed hits like "Who's Your Daddy?," "Made In America" and "I Wanna Talk About Me."

Occasionally his in-your-face persona clashed with folks, particularly when it came to his political views in recent years. But for the most part, it was Keith's blue-collar upbringing and work ethic that shined through and resonated with his legion of listeners. 

It wasn't until his thirties that the future Songwriters Hall of Famer landed his first record deal in 1993, following years grinding away as a rodeo hand, in oil fields and as a semi-professional football player to make ends meet. The Oklahoma-born crooner would go on to record 20 No.1 hits, sell over 40 million records across 26 albums, and gross nearly $400 million touring — cementing himself as one of country music's most successful artists in the process.

As we look back on Keith's life and legacy, here are five essential cuts from the seven-time GRAMMY nominee, whose memory will live on in the hearts of country music artists and fans alike.

"Should've Been A Cowboy" (1993)

Few artists strike gold with their maiden release, but Keith did just that when his song "Should've Been A Cowboy" launched in February 1993. The upbeat track received widespread acclaim, eventually reaching No. 1 on the Billboard's Hot Country Songs chart a few months later.

"Should've Been A Cowboy" takes on a distinctly traditional tone as Keith romanticizes cowboy culture by referencing classic westerns like Gunsmoke with nods to Marshall Dillon and Miss Kitty in addition to six-shooters, cattle drives and Texas Rangers abound. The tune also reinforces the notion that cowboys just have more fun, whether its "stealin' the young girls' hearts, just like Gene [Autry] and Roy [Rogers]" or "runnin' wild through the hills chasin' Jesse James." 

By the looks of Keith's career, he certainly had his fair share of fun, and it may not have come if it weren't for "Should've Been A Cowboy."

"How Do You Like Me Now?!" (1999)

After a successful '90s run (which included two more No. 1s in "Who's That Man" and "Me Too"), Keith kicked off the 2000s with his fourth No. 1 hit, "How Do You Like Me Now?!" In signature Toby Keith fashion, he confronts his haters by asking the titular, rhetorical question, posed to his high school's valedictorian — who was also his crush. "I couldn't make you love me but I always dreamed about livin' in your radio," he sings on the brazen chorus.

The song is a stern reminder to never let anyone keep you from chasing your dreams; it's also a lesson of standing strong on your convictions. Its message also proved fitting for Keith's career: After Mercury Records Nashville rejected the song (and its namesake album) in the late '90s, Keith got out of his deal with them in favor of signing with DreamWorks Records, with whom he released the project a year later. Not only did the single go on to spend five weeks at No. 1 on the Hot Country Songs chart, but it became the singer's first major crossover hit.

"Courtesy of the Red, White and Blue (The Angry American)" (2002)

Keith was never afraid to share his opinion in public or in song, especially when it came to displaying his patriotism and appreciation for those who protect the United States. While the Okie approached this from a softer side on 2003's "American Soldier," his most renowned musings on the subject without a doubt came a year earlier with "Courtesy of the Red, White and Blue (The Angry American)."

On the angsty ballad — which was written in the wake of his father's March 2001 death and the Sept. 11, 2001 terrorist attacks — Keith channels a universal feeling of American hurt and pride. "Courtesy of the Red, White and Blue (The Angry American)" inspired an equal outpouring of support and outrage that, for better or worse depending on where you stand, helped cement the song into the annals of country music lore.

"I Love This Bar" (2003)

We've all got our favorite watering hole full of its own quirks and characters, from winners to losers, chain-smokers and boozers. Keith taps into that feel-good, hometown hang feeling with "I Love This Bar," a lighthearted tale from 2003's Shock'n Y'all that makes dingy dive bars feel like the prime party destination.

The midtempo track — Keith's 12th No. 1 — further plays into country music drinking tropes as Keith proclaims, "I like my girlfriend, I like to take her out to dinner, I like a movie now and then" before making a hard pivot, adding "but I love this bar." 

All joking aside, the song, and all of the unique individuals described within it, have a harmony to them inside those hallowed walls. It's a kinship that seems more and more difficult to find in today's world, and a sentiment best captured at the song's conclusion: "come as you are."

"As Good As I Once Was" (2005)

Your best days may be behind you, but that doesn't mean you can't still live your best life and thrive in the present — even if you don't get over hangovers as quickly as you used to.

That youthful wisdom is distilled into every lyric of "As Good As I Once Was," a reminiscent story in which a then-44-year-old Keith recounts his prime as a lover, drinker and fighter humbly. That being said, his pride is still quick to take charge with convictions like "I still throw a few back, talk a little smack, when I'm feelin' bullet proof."

Lasting six weeks at No. 1, "As Good As I Once Was" was the biggest of the 15 chart-toppers Keith tallied in the 2000s. And though he scored one more in the following decade (along with several other hits, including the playful drinking song "Red Solo Cup"), "As Good As I Once Was" will live on as one of Keith's quintessential messages of fun-loving confidence: "I ain't as good as I once was, but I'm as good once, as I ever was."

8 Artists Bringing Traditional Country Music Back: Zach Top, Randall King, Emily Nenni & More On Why "What's Old Becomes Beloved Again"

Charles Esten On How Procrastination, Serendipity And "Nashville" Resulted In 'Love Ain't Pretty'
Charles Esten

Photo: Kirsten Balani

interview

Charles Esten On How Procrastination, Serendipity And "Nashville" Resulted In 'Love Ain't Pretty'

For the first time in his career, Charles Esten is fully focused on music. But as the actor/singer details, his debut album, 'Love Ain't Pretty' is much more than another venture — it's a lifelong goal achieved.

GRAMMYs/Jan 3, 2024 - 10:40 pm

Like many of his peers, Charles Esten has known music is his calling since he was a kid. But at 58, he's just now getting the opportunity to do what his contemporaries are long past: release a debut album.

As fans of the beloved ABC/CMT series "Nashville" or the hit Netflix drama "Outer Banks" know, Esten first established himself in the acting world. But as his "Nashville" role revealed, the actor also had some strong singing chops, too — and it wasn't a coincidence.

Due Jan. 26, Love Ain't Pretty is a testament to both Esten's patience and his passion. Combining his soulful country sound and emotive songwriting, Love Ain't Pretty poignantly captures his years of loving and learning. And with a co-writing credit on all 14 tracks, the album is the purest representation of his artistry possible.

"Being the age I am, and the difference of what this album is to what maybe my first album would've been if I was 28, is the intentionality," he tells GRAMMY.com. "I can chase what's thoroughly me, and the facets of that. And in the end, that, I think, makes better music anyway."

As the title suggests, Love Ain't Pretty mostly focuses on finding the beauty in life. Along with several odes to his wife, Patty ("One Good Move," "Candlelight"), Esten delivers tales of self-reflection ("A Little Right Now") and simply enjoying the moment ("Willing To Try"), all with a grit that's equal parts inspiring and charming.

Perhaps the most fitting sentiment on the album is "Make You Happy" — not because of its lovestruck narrative, but because it captures Esten's goal with Love Ain't Pretty and beyond: "Wanna make you happy/ Wanna make you smile."

"I know that musical superstardom is not an option," he acknowledges. "I don't even seek it. So, what do I seek instead of perfection? Connection."

Below, Esten recounts his fateful journey to Love Ain't Pretty — from his first taste of stardom to finally fulfilling his lifelong dream.

This interview has been edited for clarity.

All the way back in third grade, our elementary school had a contest to write the school song. They said, "Find a Disney song and use the melody and then put new words to it." I did it to "It's a Small World." I probably wrote little doodles on my own [before that], but that was the first one with any bit of fame. 

I went back, like 10 years later, and they were singing that. They actually made it as part of all the assemblies and everything. That feeling, to hear people singing words that you thought of, I'm sure that was the beginning of this path.

Eventually, when I went to college, I was in a band. But, even before I was in a band, my grandmother passed in my sophomore year of college. And, I didn't get back in time to see her. She had helped raise me when I was little, after my parents' divorce, so it hit me hard. I somehow was able to put what she meant to me in a song, and that made a big impact in a lot of ways. Whereas that third grade little ditty made everybody laugh and smile and everything, this made my mother and my aunts and uncles [cry] in a warm, loving way. I could see it affecting them. 

I could [also] feel it help me process what I was going through. That was another bit of an aha moment, like, "Oh wow, writing a song can do that also."

Right after that, I started a band. That experience of hearing a band bring your song alive — it was so much more full, this experience, and hearing somebody else add a thing you hadn't thought of, that was another true revelation, the power of that. So I got hooked rather quickly. 

Honestly, I probably would've stayed in that world if my band had stayed in that world. They all made the decision to graduate and go be doctors and lawyers and stuff, as the song says. When that finished up, I didn't know what I was going to do next. But, having experienced that made it clear to me that I was not cut out for a desk job — even though I had an economics degree. 

I had some friends that had gone to L.A. and started becoming actors. I thought, "Maybe I'll give that a try." But the long and the short of it is, if you had asked me, "Will you continue in music?" I'd be like, "Absolutely. I'm going to go out there and I'm going to meet another bass player and a drummer and another band will come."

It didn't happen. I went to London and played Buddy Holly for two and a half years in the musical "Buddy." When I went back to L.A. after that, then the family started to come, and so the band just never happened. But I had a piano, had guitars — I never stopped writing or playing.

At one point, I had the thought, "Well, I might have missed the boat in terms of ever getting to be a performer myself, but I can write songs." And by this point, I was really listening to a whole lot of country, '90s country, 2000s and all.

So, I decided I was going to start writing in a more formalized way, in a more intentional way, instead of just whenever a song came to me. And, as soon as I sort of said that, things started happening.

I met my friend Jane Bach, who is a great Nashville songwriter. She was going back and forth between LA and Nashville at the time. She invited me to sing at the Bluebird [Cafe in Nashville], which I knew very well, and I said yes. And twice, I had to cancel because I got other work. And at a certain point, I literally said to my wife, "When am I going to get to go to Nashville? That'll never happen."

[That] maybe was two or three years before "Nashville." And then I get this script that says, "Nashville." Next thing I know, I'm here and I'm literally doing my first scene in the Bluebird.

I understand, very cleanly, that ["Nashville"] opened all these side doors that most people don't have access to. But, I also know that there's a chance they could have all been opened and I could not have been ready. 

When it finally [happened], for a lot of people, just looking at an actor who's playing a singer/songwriter, I get the feeling that it was a pleasant surprise — I like to think that there was a little more there than they expected. It was actually more authentically who I was than the actor.

I never really quite verbalized this, but the feeling [of landing "Nashville"] was one of — it'll make me emotional — completion. I felt like the show was an answer to so many unsolved things in my life. And that's, I think, why we haven't left. And it's also why the album meant so much to me.

It meant so much to me that I didn't just get here and do an album. I got here at 46. To be that old and not really know who you are as an artist — I never had to define myself. So, I didn't chase that immediately. I just wanted to make music in Music City and make as much as I could. 

I always felt behind, because all my contemporaries that had been here, very many of them were already incredibly famous and already had done so much. But you can't [focus on] the road not taken. 

I have to admit, there's some part of me that would be like, "What if you were putting out your first album at 28?" That's nothing I sort of worry about. I know that it wouldn't have been this. I wouldn't change anything. I have this wife and this family and this career that brought me here. It feels like this was the way it was meant to happen, as strange as it all is.

I felt more prepared than people might expect. And I had something that most people didn't have, which was, Deacon walked in places before I did. Deacon sang at the Bluebird before Charles did. Deacon was at the Grand Ole Opry before I was.

That began what I would call my 10,000 hours in this town. Between the number of hours I've been able to be on stage at these incredible venues, and play music with these incredible people, and all the singles I was able to put out over the last 10 years, I now feel like that, in some ways, I have as much of a catalog as people that have been here for those 30 years. But, it's still my first album, which I've held onto for something special, and I'm so grateful for the way it turned out. I couldn't be happier.

I knew that I wasn't emptying the whole toolbox to play Deacon. But, having said that, I'm so moved by how much playing that guy influenced my music and my songwriting. A song like "A Little Right Now," it roars at the top and rages a little bit, but in general, that is a Deacon song through and through. "I'm a farmer praying for rain/ I'm a gambler that needs an ace of spades/ I'm a sailor hoping for a gust of wind/ I'm a singer looking for that song/ I'm a prisoner that ain't got long/ I'm a dreamer waiting for my ship to come in/ But lately all my roads have been running out/ There ain't no silver linings in these clouds/ Help me, Lord, and show me how to find the kind of faith that I once found/ 'Cause I could sure use a little right now." When you watch the show, you'll go, "That's the Deacon-est thing I've ever heard."

There's other songs on this album as well. "Maybe I'm Alright" — Deacon's journey was from utterly broken to "maybe I'm alright." As I look at it, he informs this album.

I'm a procrastinator. That's why I released so many singles in 2016, that world record. [Editor's note: Esten released 54 original songs once a week for 54 straight weeks, earning a Guinness World Records title in 2018 for the "Most consecutive weeks to release an original digital single by a music act."] 

That was a mind hack — a life hack — to arbitrarily create deadlines. And, my God, did that work, because I just started putting it out. [After that,] I started thinking about an album, and I even made an early attempt at it, and then COVID hit. 

They felt like songs from a thousand years ago [after the lockdown]. I pretty much scrapped it and didn't use any of them, and said, "I've just got to do this again in a different way. It's a different me. It's a different world."

My wife is not a procrastinator. And I'll show her, sometimes there's an upside of procrastinating. It's like using a crockpot when there's a microwave right there — it stews in all the ingredients. 

Deacon's a major ingredient, but if you just put that major ingredient on it and cook it real quick, it's too pronounced. Stew it in there with all the other ones until it's a new flavor, a new thing in its entirety. And that's what happened.

It's also interesting that, being the age I am, and the difference of what this album was to what, maybe, my first album would've been if I was 28, is the intentionality in terms of radio success or chart success — or chasing something that might not be thoroughly you, but might be a little more popular than thoroughly you. There's no reason for it at my age, so I can chase what's thoroughly me, and the facets of that. And in the end, that, I think, makes better music anyway.

There's a video I put out for "Somewhere in the Sunshine." Already, the impact of that song is sort of blowing my mind. The video is full of quotes from people that commented on YouTube about who they lost, and how it's giving them a little moment of peace, and how it's blessing them. That's my radio play. That's my GRAMMY.

I try to always realize how blessed I am to be able to do this. It's so much more precious later in life. I think people sometimes meet me and I have an enthusiasm for it that is younger than my years. And, maybe [that's] just because I've been waiting at a distance so long and it finally came true. I might get jaded someday, but it hasn't happened yet.

There's still an outsider mentality. I also feel like an anomaly. All the great artist friends I have, I'm not like them. They've been on the radio, they've had cuts, they've had hits. And then, all the new ones starting off doing their first album, I'm not in their group either — they have a whole career and future ahead.

On the other hand, I feel warm and welcomed in all of those arenas, and in everyone in this town. It always has been unusual for me here. All the reasons I'm here, all the why's, all the how's — but I guess, in the end, that's how I fit, and that's how I belong.

I was blessed that I was able to take my time. I think, once you let go of the outcome, freedom is available. It's just really hard to let go of that outcome. But, as I said, I'm a different beast. What I am means I better let go of that outcome, because the odds of me getting a No. 1 smash off this, they're not great. But the odds of me moving somebody with this music? I think they're pretty good.

2023 In Review: 5 Trends That Defined Country Music

2023 In Review: 5 Trends That Defined Country Music
(From left) Luke Combs, Morgan Wallen, Dolly Parton, Lainey Wilson, Oliver Anthony

Photos (L-R): Jason Kempin/Getty Images, Astrida Valigorsky/WireImage, Jeffrey Vest/Icon Sportswire via Getty Images, Jason Kempin/Getty Images for BMI, Jason Kempin/Getty Images

news

2023 In Review: 5 Trends That Defined Country Music

Between crossover smashes and promising new superstars, country music arguably had its biggest year in over a decade in 2023.

GRAMMYs/Dec 19, 2023 - 09:06 pm

If 2023 wasn't the biggest year ever for mainstream success in country music, it came mighty close.

Across the three major fronts in the music industry — live concerts, music streams and sales, and chart performance — country music reminded audiences why it's a vital American music form and a conversation starter in our culture.

According to Billboard, 48 years have passed since more country artists racked up more No. 1 hits on its all-genre Hot 100 chart. This year saw chart-toppers from record-breaker Morgan Wallen ("Last Night"), established hitmaker Jason Aldean ("Try That in a Small Town"), viral newcomer Oliver Anthony ("Rich Men North of Richmond"), and 2022's big success story, Zach Bryan ("I Remember Everything" featuring Kacey Musgraves). Back in 1975, four country artists and five songs reached the Hot 100's summit: Glen Campbell, B.J. Thomas, Freddy Fender, and two cuts by John Denver.

Meanwhile, more than a dozen country artists landed on the Billboard Year-End Top Artists chart, with Wallen and Luke Combs landing in the top five. In addition, Apple Music named Wallen its top global music artist of 2023.

But enough prelude — let's get down to why the genre has been booming, by tracking the five biggest trends in country music in 2023.

There Was Massive Crossover

Morgan Wallen pulled country music's biggest crossover on the charts, ending the year with five of the top 50 most streamed songs of 2023 on Spotify, as well as 11 of the top 100 songs on Apple Music (all U.S. charts). He landed eight songs on the year-end Billboard Hot 100, including "Last Night," a tale of whisky-fueled love and regret driven by acoustic guitar and  clap-along percussion, which held the top spot for 16 weeks, the most for a non-collaboration song in the chart's 65-year history. It was also the most streamed song on Apple Music globally, contributing to the streaming service naming Wallen its top global music artist of 2023. 

Zach Bryan became the second artist to place at least 18 songs on the Hot 100 chart in the same week when he dropped his self-titled sophomore album in August — second only to Wallen's record of 36 songs, coinciding with the March release of his double-album One Thing at a Time. Zach Bryan is nominated for Best Country Album at the 2024 GRAMMYs, alongside Kelsea Ballerini's Rolling Up The Welcome Mat, Brothers Osborne's Brothers Osborne, Tyler Childers' Rustin' In The Rain, and Lainey Wilson's Bell Bottom Country. (More on Bryan later.)

The Hot 100 further indicated the genre's crossover success in early August, when the top three positions were occupied by country songs:  Jason Aldean's "Try That in a Small Town," Morgan Wallen's "Last Night," and Luke Combs' cover of Tracy Chapman's 1988 classic. Not only was it the first time in history that country songs dominated the first three spots on the all-genre chart, but it also happened two more times on Aug. 26 and Sept. 2. "Last Night" and "Fast Car" also received nominations for the 2024 GRAMMYs; "Last Night" is nominated for Best Country Song at the 2024 GRAMMYs alongside with Brandy Clark's "Buried," Zach Bryan and Kacey Musgraves' "I Remember Everything," Tyler Childers' "In Your Love," and Chris Stapleton's "White Horse," while "Fast Car" is Best Country Solo Performance alongside "White Horse," "Buried," "In Your Love." and Dolly Parton's "The Last Thing on My Mind." 

What's more, two of the eight Best New Artist nominees at the 2024 GRAMMYs are country acts, "Son of a Sinner" star Jelly Roll and soulful husband-and-wife duo The War and Treaty. They're nominated alongside Gracie Abrams, Fred again.., Ice Spice, Coco Jones, Noah Kahan and Victoria Monét.

Lainey Wilson celebrated a banner crossover year both in music and television. Along with parlaying the hit Paramount series "Yellowstone" into more exposure for her music, she became the first female artist in history to have four No. 1 hits on country radio in a calendar year thanks to "Heart Like A Truck," "Wait in the Truck" with HARDY, "Watermelon Moonshine" and "Save Me" with Jelly Roll — all of which cracked the top 30 of the all-genre Hot 100.

Several Musicians Court Controversy

Historically, popular country music tends to revolve around themes often imbued with imagery and anecdotes from small-town American life, from love won and lost to simply having a good time. But in 2023, politics infiltrated country music in a more mainstream way than perhaps ever before — even prompting Maren Morris to declare she was leaving country music. "I thought I'd like to burn it to the ground and start over," Morris told the Los Angeles Times in September. "But it's burning itself down without my help."

Jason Aldean's single "Try That in a Small Town" didn't cause much of a ruckus when it dropped in May, but the promotional video for the song, released in July, certainly kicked a hornet's nest of dissatisfaction. The lyrics begin with a carjacking and a robbery, then confront advocates of gun control and flex how "good ol' boys, raised up right" will step up to defend their own. The song "refers to the feeling of a community that I had growing up," Aldean wrote on Twitter, "where we took care of our neighbors, regardless of differences of background or belief."

But if he was only looking to reboot the s—-kickin' country-boy theme of Hank Williams Jr's 1981 song "A Country Boy Can Survive," he lost the plot with the video. The clip intersperses shots of Aldean and his band performing with footage of riots and destruction reminiscent of the 2020 racial protests sparked by the deaths of Elijah McClain, Breona Taylor, George Floyd and others by police force. And the filming location, the Maury County Courthouse in Columbia, Tennessee — site of the 1927 lynching of an 18-year-old Black man by a white mob — only stoked tensions. The controversy eventually dimmed, but not before the song hit No. 1 on the Hot 100.

Just three days after Aldean's song reached the top, a folk song by an unknown artist with no previous history in the music business hit YouTube and spread like wildfire. "Rich Men North of Richmond," written and performed by Oliver Anthony, sparked a controversy of its own for a handful of lyrics shaming "obese welfare" recipients amid righteous blue-collar anger directed at politicians who are out of touch with the working class. 

Conservative audiences latched onto the song, and it even made an appearance at the Republican presidential debate on August 23, three days before it claimed the No. 1 spot on the Hot 100 that Aldean held just a few weeks earlier. In response, Anthony chastised the right-wingers who thought he was one of them, as well as critics on the left whom he felt mischaracterized his words. "That song is written about the people on that stage — and a lot more, too," he said in a 10-minute video posted to YouTube.

Country Icons Were Saluted

Country music has seen its share of memorable covers in more recent years, from Johnny Cash's iconic version of Nine Inch Nails' "Hurt" to Sturgill Simpson's take on the Nirvana classic "In Bloom." But the practice reached a new peak in 2023 thanks to performances and recordings from present-day and legacy stars alike.

Nashville hitmaker Luke Combs channeled his love for Tracy Chapman's 1988 hit "Fast Car" into a faithful cover on his 2023 album Gettin' Old. Combs's version reached No. 2 on the Billboard Hot 100 (Chapman's original peaked at No. 6) and has been certified double Platinum by the RIAA, in addition to winning both Single of the Year and Song of the Year at the Country Music Association awards—making Chapman the first Black woman to ever win a CMA trophy.

After Dolly Parton was inducted into the Rock & Roll Hall of Fame in 2022, she took her honor quite literally. Parton collaborated with artists ranging from Judas Priest shrieker Rob Halford to Pink and Elton John on 30 recordings, including massive hits like "(I Can't Get No) Satisfaction" and "Don't Let the Sun Go Down On Me." The album's first single, the original composition "World On Fire," reached No. 1 on Billboard's Rock Digital Song Sales chart.

Parton also turned up on A Tribute to The Judds, another star-studded covers album, performing "Mama He's Crazy" with Lainey Wilson. Spearheaded by Wynonna Judd in tribute to her mother Naomi, her partner in the duo from 1983 until her death in April 2022, the album brings together some of country music's biggest names on 14 classics from the legendary group. Evergreen it-couple Gwen Stefani and Blake Shelton take on "Love Is Alive," while Jelly Roll, K. Michelle and the Fisk Jubilee Singers perform "Love Can Build a Bridge." The album also features Reba McEntire, Carly Pearce, Jennifer Nettles and Gabby Barrett on a rendition of "Girls Night Out."

Even the Rolling Stones dabbled in the country world this year — well, sort of. The 14-song tribute album Stoned Cold Country features Eric Church on a properly sixties-sounding "Gimme Shelter," Elle King on a faithful version of "Tumbling Dice" embellished with pedal steel guitar flourishes, and guitar hero Marcus King performing the Sticky Fingers deep cut "Can't You Hear Me Knocking." Elsewhere, Brothers Osborne join The War and Treaty on a particularly soulful recording of "It's Only Rock 'n Roll (But I Like It)," and artists like Ashley McBryde, Brooks & Dunn and Maren Morris put their spin on their favorite Stones tunes.

Alt-Country Blew Up

Call it Americana, alt-country, singer/songwriter country — but the subgenre rooted in artists like Gram Parsons, John Prine and Lucinda Williams has evolved from its days as an influential side attraction to a force impacting charts, sales and box office receipts. In 2023, artists from what was once the fringes of mainstream country music showed how much they're really part of the fabric of the genre.

No artist exemplifies this surge more than Zach Bryan, who parlayed his successes in 2022 into an even bigger 2023, topping the Hot 100 and Billboard 200 albums chart for the first time, and headlining a sold-out arena tour. Folk-pop singer/songwriter Noah Kahan, who joined Bryan for the song "Sarah's Place" on Bryan's Boys of Faith EP, also found major success with songs originally performed for his 2022 album Stick Season, including a duet with Kacey Musgraves on "She Calls Me Back," released in October. 

The War and Treaty fuse gospel and soul influences with alt-country on "Blank Page" from the 2023 album Lover's Game, which picked up a nomination for the Best American Roots Song GRAMMY (competing against "California Sober" by Billy Strings Featuring Willie Nelson, "Cast Iron Skillet" by Jason Isbell And The 400 Unit, "Dear Insecurity" by Brandy Clark Featuring Brandi Carlile, and "The Returner" by Allison Russell). The husband-and-wife duo Michael Trotter Jr. and Tanya Trotter scored soulful hits with "That's How Love Is Made," as well as their own team-up with Zach Bryan on "Hey Driver," which peaked at No. 14 on the Hot 100 and No. 5 on the Hot Country Songs chart.

The return of Oklahoma sextet Turnpike Troubadours generated excitement from Texas to Tennessee and beyond, as the band headlined arenas and amphitheaters like Red Rocks in Colorado and L.A.'s Greek Theatre, plus a three-night stand in Boston. Frontman Evan Felker split the fold in 2019 but returned two years later, culminating in the release of A Cat in the Rain, their sixth album for their independent imprint Bossier City Records, in August 2023.

Collaborations Were Abundant

Covers weren't the only way that collaborations flourished in country music this year. In fact, only one nominee in the Best Country Duo/Group Performance category at the 66th GRAMMY Awards is an actual full-time group — that's Brothers Osborne, who is nominated alongside pairings of Dierks Bentley and Billy Strings ("High Note"), Zach Bryan and Kacey Musgraves ("I Remember Everything"), Vince Gill and Paul Franklin ("Kissing Your Picture (Is So Cold)"), Jelly Roll and Lainey Wilson ("Save Me"), and Carly Pearce and Chris Stapleton ("We Don't Fight Anymore"). That's just how popular artist features have become in country music.

But those are far from the only artist collaborations that made an impression. Jelly Roll also joined Dustin Lynch on "Chevrolet," while Miranda Lambert and Leon Bridges sang "If You Were Mine," a slow-rolling soul-country single. "Thank God," a duet recorded by Kane Brown and his wife, Katelyn, reached No. 13 on the Hot 100 and No. 1 on Country Airplay, only the second time a duet by a married couple reached the top (after Tim McGraw and Faith Hill's "It's Your Love" in 1997). 

Super-producer Diplo leaned into his Mississippi and Florida roots on Diplo Presents Thomas Wesley, Chapter 2 — Swamp Savant, his second collaborations album with country and hip-hop artists; "Heartbroken," an acoustic guitar-driven country-pop song featuring Jessie Murph and Polo G, reached the top 20 on Billboard's Hot Country Songs chart. Murph's own duet with Jelly Roll, "Wild Ones," made its mark on the same chart while notching No. 1 on the iTunes Top 200 Songs chart." 

Country music awards shows celebrated the art of the collaboration with viral crossover moments this year as well. Buzzing female country stars Ingrid Andress, Morgan Wade, Lainey Wilson and Madeline Edwards joined Alanis Morissette to perform her '90s alt-rock hit "You Oughta Know" at the CMT Awards; Ed Sheeran and Luke Combs dueted on "Life Goes On" at the ACMs; and Morgan Wallen, HARDY and Post Malone paid tribute to Joe Diffie at the CMAs by taking on his 1993 hit "John Deere Green."

Will country music continue to surge in 2024? If the chart stats, stadium tours and star-studded collaborations are any indication, it's certainly not slowing down.

5 Female Artists Creating The Future Of Country Music: Jaime Wyatt, Miko Marks & More

GRAMMY Rewind: Kendrick Lamar Honors Hip-Hop's Greats While Accepting Best Rap Album GRAMMY For 'To Pimp a Butterfly' In 2016
Kendrick Lamar

Photo: Jeff Kravitz/FilmMagic

video

GRAMMY Rewind: Kendrick Lamar Honors Hip-Hop's Greats While Accepting Best Rap Album GRAMMY For 'To Pimp a Butterfly' In 2016

Upon winning the GRAMMY for Best Rap Album for 'To Pimp a Butterfly,' Kendrick Lamar thanked those that helped him get to the stage, and the artists that blazed the trail for him.

GRAMMYs/Oct 13, 2023 - 06:01 pm

Updated Friday Oct. 13, 2023 to include info about Kendrick Lamar's most recent GRAMMY wins, as of the 2023 GRAMMYs.

A GRAMMY veteran these days, Kendrick Lamar has won 17 GRAMMYs and has received 47 GRAMMY nominations overall. A sizable chunk of his trophies came from the 58th annual GRAMMY Awards in 2016, when he walked away with five — including his first-ever win in the Best Rap Album category.

This installment of GRAMMY Rewind turns back the clock to 2016, revisiting Lamar's acceptance speech upon winning Best Rap Album for To Pimp A Butterfly. Though Lamar was alone on stage, he made it clear that he wouldn't be at the top of his game without the help of a broad support system. 

"First off, all glory to God, that's for sure," he said, kicking off a speech that went on to thank his parents, who he described as his "those who gave me the responsibility of knowing, of accepting the good with the bad."

Looking for more GRAMMYs news? The 2024 GRAMMY nominations are here!

He also extended his love and gratitude to his fiancée, Whitney Alford, and shouted out his Top Dawg Entertainment labelmates. Lamar specifically praised Top Dawg's CEO, Anthony Tiffith, for finding and developing raw talent that might not otherwise get the chance to pursue their musical dreams.

"We'd never forget that: Taking these kids out of the projects, out of Compton, and putting them right here on this stage, to be the best that they can be," Lamar — a Compton native himself — continued, leading into an impassioned conclusion spotlighting some of the cornerstone rap albums that came before To Pimp a Butterfly.

"Hip-hop. Ice Cube. This is for hip-hop," he said. "This is for Snoop Dogg, Doggystyle. This is for Illmatic, this is for Nas. We will live forever. Believe that."

To Pimp a Butterfly singles "Alright" and "These Walls" earned Lamar three more GRAMMYs that night, the former winning Best Rap Performance and Best Rap Song and the latter taking Best Rap/Sung Collaboration (the song features Bilal, Anna Wise and Thundercat). He also won Best Music Video for the remix of Taylor Swift's "Bad Blood." 

Lamar has since won Best Rap Album two more times, taking home the golden gramophone in 2018 for his blockbuster LP DAMN., and in 2023 for his bold fifth album, Mr. Morale & the Big Steppers.

Watch Lamar's full acceptance speech above, and check back at GRAMMY.com every Friday for more GRAMMY Rewind episodes. 

10 Essential Facts To Know About GRAMMY-Winning Rapper J. Cole