Early last week, Taylor Swift tossed out a highly-publicized tease vid Instagram that she planned to premiere the new music video for her latest single "Delicate" at the 2018 iHeart Radio Music Awards on Mar. 11.
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Following Swift's big win for Female Artist Of The Year at the iHeart Awards, she did indeed premiere the new video, which follows a loose narrative of the artist's dissatisfaction with the public constraints and pressures of fame – a sentiment which hearkens strongly back to the video for Britney Spears' "Lucky," as Billboard points out. And indeed, both "Lucky" and "Delicate" were produced by Max Martin, so the comparison certainly holds water.
Swift's latest video sees the star slip into a fantasy world of sorts, where she is able to break away from the constant fan frenzy, red carpet interviews and supervisory security details, as she suddenly finds herself invisible to surrounding gowned and tuxedoed crowds, finally free to dance like no one is watching.
Swift's 2018 Reputation Tour kicks off on May 8 in Glendale, Ariz., with Camila Cabello and Charli XCX on tap as supporting openers. Tickets for some dates are still available.
