Catchy is a state of mind, and for New York native MAX, it seems to run through his blood. In the latest edition of the Recording Academy's Press Play At Home, MAX proves his pop prowess with a stripped-down version of his hit "Love Me Less."
Born and raised in Hell's Kitchen, MAX got his start in entertainment on Broadway starring alongside fellow future star Ariana Grande in the show "13."
"Love You Less" was co-written by Roget chahayed, imad-Roy El-Amine, Max Schneider, Nolan Sipe and Mikael Temrowski after MAX's ex-girlfriend threatened to get his British wife deported. It took over a year to complete to be included on MAX's sophomore album Colour Vision, set to be released Sept. 18.
In the video, you'll learn a lot more about "Love You Less," including that it was the first song MAX released after he could not speak for four months following vocal cord surgery, and it gave MAX his second song to go gold after breakout hit "Lights Down Low."
The song earned some famous co-signs from both Jungkook and SUGA of BTS, sharing it on their playlists.
For further viewing, and to get to know MAX even better, check out the song's official music video, featuring his actual parents, wife Emily and one of his best friends.