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Infographic: 57th GRAMMY Nominations Stir Social Buzz

GRAMMY nominations rollout generates more than 9 million impressions on Twitter

GRAMMYs/Dec 12, 2014 - 02:23 am

Nominations for the 57th Annual GRAMMY Awards were announced by The Recording Academy on Dec. 5. The nominations were revealed on a rolling basis throughout the day, starting with four categories on "CBS This Morning," followed by a series of video announcements posted by a variety of artists and celebrities on Twitter. The day culminated with the unveiling of Album Of The Year nominations on the one-hour entertainment special "A Very GRAMMY Christmas."

The following infographic summarizes the social impact of the 57th GRAMMY nominations, including the most talked about nominees and categories, GRAMMY-related trending topics, total GRAMMY impressions, and more.

The Taylor Swift Effect: 8 Ways The Eras Tour Broke Records & Shattered Sales
Taylor Swift performs during the Eras Tour in Sao Paulo, Brazil, on Nov. 24, 2023.

Photo: Buda Mendes/TAS23/Getty Images for TAS Rights Management

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The Taylor Swift Effect: 8 Ways The Eras Tour Broke Records & Shattered Sales

As the Eras Tour hits Disney+ with 'Taylor Swift: The Eras Tour (Taylor's Version)', take a look at some of the mind-boggling feats the pop superstar has accomplished with her culture-shifting trek.

GRAMMYs/Mar 14, 2024 - 05:13 pm

Taylor Swift has continuously redefined what it means to be a pop superstar for almost two decades. But 2023 might have been her most defining year to date, thanks to the Eras Tour.

With 152 dates in stadiums across five continents, the Eras Tour isn't just Swift's personal biggest tour to date — it's a feat few other artists have accomplished. The sprawling 3 1/2-hour show is an impressive feat in itself, but the tour has gone on to break records and boost economies, firmly cementing Swift's stratospheric position as one of pop's all-time greats. 

There's a reason why the term "The Taylor Swift Effect" has been coined — it captures the impact Swift has had not just on music, but society as a whole. Swift's latest concert tour weaves through her 10- (and soon to be 11-) album discography, totaling a whopping 44 songs across 10 different acts for each "era." Between the allure of each set's surprise song and the next-level fan engagement, the tour has become far more than your average concert — it's a full-on cultural moment. 

Though the trek still has a bewildering nine months to go (it will hit Europe and another North America stretch from May to December), Swift is celebrating the Eras Tour's one-year anniversary by bringing its record-breaking concert film to Disney+ on March 14th. 

As fans get ready to stream Taylor Swift: The Eras Tour (Taylor's Version), GRAMMY.com looks at the impact of the Eras Tour so far, exploring the records Swift has shattered since it first began.

Becoming The Highest Grossing Tour Ever

In eight months, Swift's Eras Tour did something no other artist has ever done: gross over $1 billion on a single tour. Pollstar reported the news in December 2023, stating that the 60+ shows she played in 2023 accumulated to 4.3 million tickets sold. 

This number is even more staggering when compared to Elton John's farewell tour, which lasted five years and had 328 shows and accumulated $939 million. Not only has Swift been able to do the same with 152 shows, but she still has nine months to go — and at the pace she's going, Pollstar projects that she could pass the $2 billion mark.  

Shattering Attendance Records

From breaking the all-time record for attendance during her three shows at Nashville's Nissan Stadium in May 2023 to playing the largest shows of her career at Melbourne's Cricket Ground in February 2024 (performing to 288,000 fans over three days), Swift couldn't stop breaking attendance records at various stops. Including those venues, she's broken eight attendance records at seven so far: Seattle's Lumen Field, New Jersey's MetLife Stadium, Pittsburgh's Acrisure Stadium, AT&T Stadium in Arlington, Texas, and Sao Paolo's Allianz Parque (where she broke one-day and three-day attendance records).

Although her friend and collaborator Ed Sheeran already broke some of her attendance records during his own 2023 world tour, Swift has done the impossible again by creating an entirely new record to break: how many people are both inside and outside the venue. Cities like Tampa and Detroit all had "Taygating" — mass parties with thousands of fellow Swifties that include singalongs, cookouts, and trading handmade friendship bracelets like the fans inside. In Philadelphia alone, cell phone usage data in the area determined that around 57,000 fans "taygated" outside throughout the tour's three nights.

Spiking Craft Sales

Creating costumes for Taylor Swift concerts is something that fans have been doing since Swift's Fearless Tour in 2009 and 2010, but a lyric from MIdnights' "You're On Your Own Kid" created a new way for fans to engage with each other. The lyric "So make the friendship bracelets/ Take the moment and taste it" sparked a friendship bracelet frenzy, and caused a 40 percent chainwide increase in jewelry sales overall at Michaels craft stores, with locations within Eras Tour stops seeing a 300 percent sales increase in beads and jewelry categories leading up to the concert.

Since the start of the tour, Michaels has also helped Swifties create over 22,0000 bracelets in their bracelet-making classes in-store. And that simple lyric has inspired other fandoms to take part — Formula One fans are handing bracelets off to drivers before races, and British soccer players are making them to help boost team morale.

Spawning The Highest Grossing Concert Film Of All Time

When she announced that the Eras Tour concert film would be headed to the big screen, Swift opted to "bet on herself" by personally investing $10-20 million to bypass Hollywood entirely to facilitate a partnership directly with AMC. To say that bet worked would be an understatement: the Eras Tour concert movie became the highest-grossing concert film of all time, amassing $250 million in worldwide movie ticket sales. On the day it was announced, movie ticket buyers broke AMC's single-day advance ticket sales record, amassing $26 million within 24 hours.

The Eras Tour film would not only become a huge box office achievement, but would become the first concert film to ever be nominated for a Golden Globe, competing against other major box office blockbusters like Barbie and Oppenheimer.

Igniting Social Media

If fans can't physically be at the concert or "Taygate" outside the venue, they can tune in thanks to TikTok's live-streaming capabilities. Fellow fans provide streams of the entire concert for those who want to watch the gig. Although the viewer count varies, anywhere from 30k+ people can be tuning in on one stream (statistics have shown that most fans tune in for Swift's surprise songs).

Since the start of the Eras Tour, TikTok has been flooded with over 1.9 million videos, with Variety reporting that Taylor-related content can average around 380 million views per day and no day falling below 200 million views. Swift took note of some of the fan-fronted trends, too, including the viral "Bejeweled" dance, created by fan Mikael Arellano, as part of her choreography on tour.

Read More: Behind The Scenes Of The Eras Tour: Taylor Swift's Opening Acts Unveil The Magic Of The Sensational Concert

Boosting The Economy

Every weekend, cities that hosted the Eras Tour awarded Swift with something special — Nashville placed a bench in Centennial Park as a nod to a lyric in "Invisible String," Santa Clara made her an honorary mayor, Minneapolis renamed the city 'Swiftie-apolis,' and Rio de Janeiro projected Swift's junior jewels shirt from the "You Belong With Me" onto Christ the Redeemer. No matter how the cities honored Swift, her visit was certainly beneficial for their local economies — one stop of the Eras Tour averaged around $1,300 spending per person on travel, hotels, food, and merchandise. 

The U.S. Travel Association likened it to the Super Bowl, but happening 53 times across 20 cities, estimating the economic impact to be around $10 billion by the time the tour wraps. It's a tour that has single-handedly changing travel, according to CNN, with fans choosing their travel based on where they can get tickets. And since money talks, politicians and world leaders — from Canada's Prime Minister to the Chilean President — have come out in spades to beg for Swift to add their countries to the worldwide tour. 

Breaking Niche Records

Two nights in Seattle resulted in a "Swift Quake" after so many fans danced to "Shake It Off," which caused seismic activity equivalent to a 2.3 magnitude earthquake. Seismologist Jackie Caplan-Auerbach collected 10 hours of data — from the music to the speakers to the dancing — to see how that energy can impact the ground enough to shake it.

Although not an official record, within the Swiftie community, fans have had battles to see which city can have the longest-standing ovation after "champagne problems," as detailed on Reddit and Billboard. Right now, Swift's penultimate Los Angeles show at SoFi Stadium is the winner, clocking in at 8 minutes.

Elevating Swift's Discography

After the start of a tour, it's natural for artists to see their discography have a short influx of listeners and then taper off again. But after the first 10 weeks of the Eras Tour, Swift's catalogue was growing more and more with every stop — up to 79 percent more than where she was before the tour began. And instead of listeners streaming specific singles or albums, the streamers were all over Swift's set list; Billboard reported that 23 of the 42 songs performed have doubled in weekly streams. 

The tour even helped the resounding fan favorite from 2019's Lover, "Cruel Summer," transform from beloved deep cut to chart topper. Streams of "Cruel Summer" went up 304 percent, resulting in the track becoming both her 10th No. 1 on the Billboard Hot 100 and her sole longest-leading No. 1 on Billboard's all-format Radio Songs chart.

Using the Eras Tour to work in tandem with her rerecording release schedule has also become an integral marketing tactic. So much so that coinciding the tour and the releases (as well as the announcements) has helped contribute to her having six albums in the top 20 of the year-end Billboard 200, more No. 1 albums than any woman in history with 13 (as of press time), and 1989 (Taylor's Version) outselling the original — a staggering 1.3 million albums in its first week. 

Swift wrapped her first 2024 Eras Tour leg in Singapore on March 9, as she's now preparing to release her highly anticipated 11th album, The Tortured Poet's Department, on April 19. Three weeks later, the Eras Tour will pick back up in Nanterre, France, on May 9, with dates nearly every week until it wraps in Vancouver, British Columbia, on Dec. 8. 

With an already record-breaking tour and a new album on the way, there's no doubt that the world will continue to feel the impact of Taylor Swift and her pop star prowess — throughout 2024 and beyond.

5 Reasons Why Taylor Swift's Eras Tour Will Be The Most Legendary Of Her Generation

2024 Oscars: Ludwig Goransson's Masterful Composition for 'Oppenheimer' Wins Best Original Score
Ludwig Göransson holds his Oscar award for Best Original Score for Oppenheimer at the 2024 Oscars in Hollywood, CA.

 Photo: John Shearer/ WireImage/ Getty Images

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2024 Oscars: Ludwig Goransson's Masterful Composition for 'Oppenheimer' Wins Best Original Score

The 'Oppenheimer' win by one of the youngest composers to ever receive the award for Best Original Score, marks a second Oscar victory for Ludwig Goransson.

GRAMMYs/Mar 11, 2024 - 03:52 am

Ludwig Göransson's captivating composition for Oppenheimer has triumphed in the Best Original Score category at the 2024 Oscars.

Göransson's victory represents his exceptional talent and innovative approach to film scoring, as one of the youngest composers to ever receive the Best Original Score Oscar. It marks his second win in the category — he took home his first Oscar in 2019 for Black Panther. Göransson's work on Oppenheimer also won at the 2024 GRAMMYs for Best Score Soundtrack For Visual Media (Includes Film And Television).

Göransson's work stood out among the competition, going up against the scores of American Fiction, Indiana Jones and the Dial of Destiny, Killers of the Flower Moon, and Poor Things. His ability to convey deep emotional narratives and complex historical contexts through his scores has established him as one of the most innovative and sought-after composers in Hollywood.

2024 Oscars: Watch Performances & Highlights

Göransson's composition for Oppenheimer serves as the heartbeat of the movie, underpinning the film's exploration of the moral complexities and monumental impact of J. Robert Oppenheimer's work on the atomic bomb. Through his music, Göransson invites audiences into the internal and external conflicts faced by the "father of the atomic bomb," providing a sonic backdrop that is as thought-provoking as it is visceral.

Read more: Watch: Ludwig Göransson Discusses His GRAMMY Win For 'Oppenheimer' At The 2024 GRAMMYs 

The award was presented by fellow GRAMMY winners, Ariana Grande and Cynthia Erivo, who will star together in the Wizard of Oz big screen adaptation of the musical Wicked as Glinda and Elphaba respectively, premiering on the silver screen later this year. Speaking to the power of music to leave an indelible mark on the viewer through film, Grande said, "a great film score can leave a handprint on our hearts forever. It can ignite wonder and astonishment, make us feel sadness and longing and even transport us to new worlds." 

Göransson achieved just that. In his acceptance speech, Göransson thanked his colleagues,  and stars of the film for contributions to his distinctive vision. "Christopher Nolan, it was your idea to use a violin in the score and it allowed me to work and collaborate with my wonderful wife and acclaimed violinist, Serena Göransson," he said.

Göransson ended his speech by acknowledging his parents, "Thank you for giving me guitars and drum machines and not buying me video games." 

2024 Oscars: Billie Eilish And FINNEAS Perform A Heartrending Version Of "What Was I Made For?" From The 'Barbie' Soundtrack

2024 Oscars: Billie Eilish and FINNEAS Win Best Original Song For "What Was I Made For?" From The Motion Picture 'Barbie'
Finneas O'Connell and Billie Eilish show off their Oscar awards for Best Original Song for 'What Was I Made For?' from 'Barbie'' at the 96th Annual Academy Awards in Hollywood.

Photo: Arturo Holmes/Getty Images

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2024 Oscars: Billie Eilish and FINNEAS Win Best Original Song For "What Was I Made For?" From The Motion Picture 'Barbie'

The duo's win for "What Was I Made For?" [From The Motion Picture 'Barbie'] marks the second Oscar win for Billie Eilish and FINNEAS, making Eilish the youngest two-time Oscar winner ever.

GRAMMYs/Mar 11, 2024 - 02:23 am

Sibling duo Billie Eilish and FINNEAS are taking home more awards "What Was I Made For" [From The Motion Picture *Barbie*], this time at the 2024 Oscars, winning the prestigious Best Original Song award for their heartfelt ballad.

Once again, they've proven their unparalleled talent crosses effortlessly between the realms of music and film. Billie Eilish and Finneas won their first Oscar in 2022 for Best Original Song with "No Time to Die," the theme for the James Bond film of the same name.

Fittingly, the award was presented by two GRAMMY-winning musical performers, Ariana Grande and Cynthia Erivo, who star as Glinda and Elphaba in the Wizard of Oz big screen adaptation of the musical Wicked, premiering on the silver screen later this year. 

2024 Oscars: Watch Performances & Highlights

Eilish, who admitted to having a nightmare the night before receiving the award, burst into laughs before thanking the Academy and Barbie director Greta Gerwig, "Thank you to Greta, where did you go? I love you. Thank you for this. I'm so grateful for this song and this movie and the way that it made me feel."

The pair contended for the award against a diverse group of nominees: Diane Warren with "The Fire Inside" from "Flamin' Hot," Mark Ronson and Andrew Wyatt for "I'm Just Ken" also from Barbie, Jon Batiste and Dan Wilson with "It Never Went Away" from American Symphony, and Scott George for "Wahzhazhe (A Song for My People)" from Killers of the Flower Moon.

Ahead of the win, Eilish and O'Connell gave a stirring paired back performance that highlighted their power as a pair.

Read more: 2024 Oscars: Billie Eilish And FINNEAS Perform A Heartrending Version Of "What Was I Made For?" From The 'Barbie' Soundtrack

"What Was I Made For?" captivated audiences and critics alike with its poignant lyrics and emotive composition, underscoring the siblings' ability to tap into universal feelings of identity and purpose.

This Oscar win is a significant milestone for both artists, reinforcing their status as multifaceted talents capable of storytelling that resonates across different mediums. At the 2024 GRAMMYs, they had already made waves with the same song, winning Song Of The Year and Best Song Written For Visual Media.

Eilish and Finneas's journey from the music studios to the glitz of the Oscar stage is a testament to their hard work, creativity, and the deep connection they share as siblings. Their ability to collaborate and push the boundaries of music, now recognized by both the Recording Academy and the Academy of Motion Picture Arts and Sciences, sets a high bar for artists striving to make their mark across multiple industries.

Eilish and FINNEAS are not just a powerful duo in music but also formidable talents in film music composition. Their Oscar victory tonight is not just a win for them but a win for the incredible synergy between music and storytelling in cinema.

2024 Oscars: Watch Ryan Gosling And Mark Ronson Perform A Soaring, Hilarious Version Of "I'm Just Ken" From The 'Barbie' Soundtrack


5 Takeaways From Ariana Grande's New Album 'Eternal Sunshine'
Ariana Grande

Photo: Katia Temkin

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5 Takeaways From Ariana Grande's New Album 'Eternal Sunshine'

On her latest LP, Ariana Grande feels more self-assured than ever before — and 'eternal sunshine' details all of the life lessons and revelations that led to her most confident album yet.

GRAMMYs/Mar 8, 2024 - 09:47 pm

Ariana Grande's seventh album, eternal sunshine, begins with a single question: "How can I tell if I'm in the right relationship?"

The superstar has always been known for wearing her heart on her sleeve in her music — just look to 2018's Sweetener and especially 2019's thank you, next for a catalog of examples — and eternal sunshine is a mature evolution of that same level of transparency.

Grande's life has turned upside down since she released 2020's woozy, lovestruck Positions. She divorced husband Dalton Gomez after two years of marriage, and seemed to quickly move on to a new relationship with her Wicked co-star Ethan Slater. The huge changes created a firestorm of drama in the tabloids and across social media with fans left confused about timelines and even accusations of downright infidelity leveled against the singer.

Though she stayed largely quiet at the time, when Grande released "yes, and?" as her first new single in three years, the pop star was standing in her truth. "Now I'm so done with caring/ What you think, no, I won't hide/ Underneath your own projections/ Or change my most authentic life," she sings on the second verse.

While cleverly positioning the project as a concept album inspired by the 2004 drama Eternal Sunshine of the Spotless Mind, Grande uses the rest of eternal sunshine to add to the unapologetic statements of "yes, and?", affirming through the music that there's much more to her story than tabloid headlines and internet rumors. 

In a multitude of ways, eternal sunshine showcases immense growth on Grande's part as a pop star, musician, and songwriter — but most of all, as a human being. Below, take a look at five takeaways from Ari's most self-actualized album to date.

She's Learned That Ignorance Isn't Bliss

Grande chose not to release a second single ahead of the album's March 8 unveiling, telling fans she wanted them to experience eternal sunshine in its entirety as a full body of work. Instead, she dropped second single "we can't be friends (wait for your love)" and its accompanying music video in tandem with the LP's release, and the ethereal banger perfectly encapsulates the themes of love lost — and the pain of moving on — that tie eternal sunshine to its cinematic source material starring Jim Carrey and Kate Winslet.

In the "we can't be friends" video, Grande elects to have her memories of a past relationship erased, much like Joel and Clementine in the beloved Oscar winner. "I don't wanna tiptoe, but I don't want to hide/ But I don't wanna feed this monstrous fire/ Just wanna let this story die/ And I'll be alright," she intones on the opening verse. 

However, by video's end, she, too, learns that it's better to live with the memories (and boundaries!) than to forget the love ever existed. 

Grande explores the same theme even more acutely on the album's title track, directly referencing the plot of the film as she tries "to wipe my mind/ Just so I feel less insane." (Though unlike Joel and Clementine's story, the pop star and her ex have both clearly moved on, as evidenced by the eyebrow-raising refrain: "Hope you feel alright when you're in her/ I found a good boy and he's on my side/ You're just my eternal sunshine, sunshine.")

Glinda The Good Witch Has Transformed Her

In numerous interviews ahead of the album's release, Grande spoke at length about the ways playing Glinda in the upcoming Wicked movies impacted her internally, recentered her priorities and healed her relationship with music. She had been adamant about not releasing new music while spending all her energy in the Good Witch of the North's magic bubble, but the impact the character's assured and confident nature had on her is evident throughout the entire body of work.

"Something that Glinda has is this very sure sense of self," Grande said in late February on The Zach Sang Show. "And she's not very apologetic. She's very good, she's very kind, but she's very certain. She takes up a lot of space unapologetically. And I think I, maybe before knowing Glinda and spending a lot of time with her, would cram myself into tiny little spaces and be kind of apologetic about what I come with and who I am." 

That same unapologetic kindness runs through virtually every song on the album, from the self-assured confidence of "yes, and?" to the disco-tinged heartbreak fantasia of "bye."

She's Just Fine Being Labeled The Villain

Being a concept album, eternal sunshine allows Grande to inhabit new roles and toy with perceptions of her pop star persona, and nowhere is that more evident than on "true story" and "the boy is mine," a one-two punch filled with '90s-inflected R&B and lyrical sass.

"I'll play the bad girl if you need me to…and I'll be good in it too," she pronounces on the former, clapping back at the media narrative swirling around the timeline of her split and new relationship with Wicked costar Ethan Slater. On the latter, as its title suggests, Grande taps into the feisty vibe of Brandy and Monica's 1998 smash while making it crystal clear she isn't competing with anyone for her new love's affections. 

Taken together, the two tracks affirm that Ari really is feeling more resolute in her truth than ever — regardless of what the masses have to say or what other narratives may be running rampant. 

She Remains A Master Of Vocal Production

Whether she's layering harmonies over a melody line or vocal arranging an entire bridge on the fly, the superstar's mastery over her instrument only continues to grow with each new album — evolving from a singer with a once-in-a-generation voice into a powerhouse who can ably execute her own vision from behind the mic.

eternal sunshine proves that point again and again, from the sumptuous extended whistle tone intro on "yes, and?" and the transcendence of the floating harmonies on "don't wanna break up again" to the ways she punctuates her dreamy, staccato vocal delivery on "i wish i hated you."

She Knows Love Is "Imperfect"

After making peace with the end of her marriage, Grande spends the tail end of eternal sunshine giving listeners valuable insight into where her head is at these days, relationship with Slater included. She addresses the unexpected start to this new love story head-on in the off-kilter melody of "imperfect for you" as she coos, "My love, they don't understand/ But I'll hold your heart in the box here beside me/ How could we know we'd arrange all the cosmos?/ We crashed and we burned/ Now I just can't go where you don't go."

And by the album's end, she finally finds the answer she's been searching for since the first track — in a nugget of wisdom from her beloved Nonna, who serves as the only guest credited on the album's 13-song tracklist. "Never go to bed without kissin' goodnight, it's the worst thing to do, don't ever, ever do that," the Italian matriarch advises. "And if you can't and if you don't feel comfortable doing it, you're in the wrong place, get out."

Not only does Nonna's advice wrap eternal sunshine up in a bow, it also speaks to the hard-earned lessons Ari has learned over the past few years — but also that she's come out on the other side stronger, wiser and more unapologetic than ever.

Ariana Grande's Musical Growth In 15 Tracks, From "The Way" To "Positions"