Believe In Music™

December 06, 2016 -- 5:30 am PST

The Recording Academy and TBWA\Chiat\Day have teamed for the 10th year to promote the GRAMMY Awards with a new campaign titled "Believe In Music™." In the first campaign spot, Kendrick Lamar, Taylor Swift and Alabama Shakes' Brittany Howard, among others, show the power of music at the GRAMMYs. All set to GRAMMY winner Gary Clark Jr.'s "The Healing." Tune in to the 59th Annual GRAMMY Awards live on CBS Sunday, Feb. 12, 2017, at 8 p.m. ET/5 p.m. PT.

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Gary Clark Jr., GRAMMY winner