Despite being the first grunge group to sign with a major label in the late '80s, Seattle four-piece Soundgarden were one of the last major players to break through to the mainstream. In fact, by the time they released their fourth LP, Superunknown, in March 1994, Pearl Jam had already sold 20 million records, Stone Temple Pilots had won a GRAMMY, and Nirvana were only a month away from tragically imploding.
However, when frontman Chris Cornell, lead guitarist Kim Thayil, bassist Ben Shepherd, and drummer Matt Cameron finally entered the big league, they did so in major fashion. Superunknown instantly topped the Billboard 200, and went on to spawn five top 20 hits on the U.S. Mainstream Rock chart, win two GRAMMYs, and achieve five-time platinum status in the United States alone.
Perhaps the most ironic part is that Soundgarden went stratospheric with an experimental 70-minute opus that resolutely drowns in despair — and that paradox was not lost on Cornell. "There's an eeriness in there, a kind of unresolvable sadness or indescribable longing that I've never really tried to isolate and define and fully understand," the singer told Rolling Stone in 2014, three years before he died by suicide. "But it's always there. It's like a haunted thing."
Indeed, the cleaner-cut Cornell may have trimmed his signature locks in time for Superknown's array of MTV-friendly videos, but the album is hardly a streamlined affair tailor-made for the masses. Still, its intensity, uncompromising nature, and eclecticism — let's not forget it boasts a cameo from a street artist named Artis the Spoonman — has helped it remain one of premier grunge classics.
To celebrate the 30th anniversary of Superunknown, here's a look at why the record is a benchmark of Gen X rock.
It Proved Grunge Could Survive the Death Of Its Hero
Many say that the grunge movement died the day Kurt Cobain took his own life on April 5, 1994. Yet while the tragedy nearly instantly made Nirvana obsolete, many of their peers still enjoyed major success for several years before the slightly more earnest sound dubbed post-grunge took up the angst-ridden mantle.
Released just a month before Cobain's passing, Superunknown had already joined Nevermind and In Utero, Alice in Chains' Jar of Flies, and Pearl Jam's Vs. on grunge's list of Billboard 200 chart-toppers. But it had a remarkable shelf life, too, spending 80 weeks on the chart and becoming the 13th biggest seller of 1994.
A 20th anniversary re-release and accompanying tour in 2014 further highlighted how seminal the record had become, with even Cornell — a man typically averse to all things nostalgic — appearing to accept its classic status. "It was showing what we were, not just a flavor of the month," he told Rolling Stone. "We had the responsibility to seize the moment, and I think we really did."
It Broke The Grunge Mould
While the likes of Pixies, Dinosaur Jr., and Sonic Youth were key reference points for most grunge outfits, Superunknown took inspiration from a much broader musical palette. Producer Michael Beinhorn looked toward the ambient techno of Aphex Twin and the punishing Dutch dance music known as gabber to capture the required intensity; he also pointed Cornell in the direction of specific Frank Sinatra songs to help hone the frontman's performance style.
There was also a strong Beatles influence, particularly on the Lennon-ish melodies of "Black Hole Sun" and the "Tomorrow Never Knows"-esque drum breaks of "My Wave." "We looked deep down inside the very core of our souls and there was a little Ringo sitting there," Thayil told Guitar World in 1994..
The Shepherd-sung "Half," meanwhile, further embraced the band's Middle Eastern tendencies, while the use of mellotrons ("Mailman"), clavinets ("Fresh Tendrils"), and, most intriguingly, various kitchen equipment ("Spoonman") further proved Soundgarden weren't afraid to push the genre outside of its comfort zone.
It Won The Great Rock War Of 1994
You could say that March 8, 1994 was a momentous day for game-changing American rock, and indeed music retailers across the country. Not only did Soundgarden unleash their blockbuster fourth album, but Nine Inch Nails dropped their very own magnum opus, too.
Combining transgressive themes such as S&M, self-hatred and substance abuse with pioneering electronics and strong melodic hooks, NIN's The Downward Spiral is credited with pushing industrial rock into the mainstream. And in most other weeks, its first-week sales of 118,000 would have been enough to land the No. 1 spot.
Unfortunately for Trent Reznor and co., it went up against an even bigger commercial juggernaut. Superunknown sailed to the top of the Billboard 200 with a remarkable 310,000 sales, winning the unlikely chart battle by a landslide. 15 years later, Reznor admitted he'd been wounded by the defeat, but following a brief online beef with Cornell, the two outfits kissed and made up with a 2014 joint tour.
It Inspired A Generation Of Rockers
Between The Buried and Me ("The Day I Tried to Live"), Halestorm ("Fell on Black Days"), and Ufomammut ("Let Me Drown") are just a few of the modern-day rock bands who've paid tribute to Superunknown with various covers over the years. Its most high-profile champion, though, was another iconic frontman also sadly no longer with us.
Chester Bennington regularly sang the album's praises, describing it as "one of the best rock records of all time" while also selecting "Limo Wreck" on his ultimate playlist for Shortlist. The Linkin Park singer had struck up such a close friendship with Cornell he was invited to perform at the latter's funeral in 2017 just two months before his own tragic death.
Proof of just how wide-reaching Superunknown's appeal was, however, came with the fact '80s hair metallers Def Leppard also cited it as a source of inspiration for 1996's Slang, while nine years on, legendary crooner Paul Anka covered "Black Hole Sun" in a big band style on Rock Swings.
It Spawned The Scene's Defining Video
Soundgarden's controversial video for Badmotorfinger's "Jesus Christ Pose" received a ban from MTV in 1991. In stark contrast, the promo for Superunknown's lead single three years later became a regular fixture on the network.
Directed by Howard Greenhalgh, the attention-grabbing clip centers around a suburban community which gradually becomes consumed by, well, a black hole sun. While the band make an appearance, valiantly performing while the apocalypse rages on, they are inevitably overshadowed by the nightmarish locals and their exaggerated wide eyes, maniacal grins, and slithering lizard tongues.
Heavily inspired by the opening minutes of David Lynch's 1986 cult classic Blue Velvet, "Black Hole Sun" was one of the few videos Soundgarden were satisfied with, according to Thayil. And one could argue that alongside Nirvana's "Smells Like Teen Spirit" and Pearl Jam's "Jeremy," it's the grunge movement's visual piece-de-resistance.
It Made GRAMMYs History
Stone Temple Pilots might have won grunge's first GRAMMY in 1994 (Best Hard Rock Performance for "Plush"). However, Soundgarden were the scene's first — and only — act to pick up two awards in the decade it reigned supreme.
Rather surprisingly, Nirvana were only ever recognized in 1996 when MTV Unplugged in New York won Best Alternative Music Performance. Likewise, Pearl Jam, who picked up Best Hard Rock Performance for "Spin the Black Circle" (they did win a second in 2015 for Best Recording Package). And although Scott Weiland's outfit received a further two nominations, they never got the chance to make another acceptance speech.
Both of Soundgarden's victories came for Superunknown in 1995, with "Spoonman" winning Best Metal Performance and "Black Hole Sun" Best Hard Rock Performance. The latter also got a nod in Best Rock Song (which went to Bruce Springsteen's "Streets of Philadelphia"), while the LP itself lost to the Rolling Stones' Voodoo Lounge for Best Rock Album.
It Put The Poetry Into Grunge
"I write my best songs when I'm depressed," Cornell once told Melody Maker. And the frontman certainly appeared to be going through a lot during the making of Superunknown.
"Let Me Drown" was self-described as a song about "crawling back to the womb to die." "Mailman" is the tale of a man driven to murder — specifically, shooting his boss in the head — by the pressures of work. And as its title suggests, "Fell on Black Days" reflects on the moment you realize, "everything in your life is f—ed."
Yet, having reportedly immersed himself in the works of Sylvia Plath before recording, Cornell's lines are a little more poetic than the usual "woe is me" platitudes. See "Safe outside my gilded cage/ With an ounce of pain, I wield a ton of rage" from "Like Suicide," the haunting closer about a bird who flew fatally straight into his house window. Or "Shower in the dark day, clean sparks diving down/ Cool in the waterway where the baptized drown," from "4th of July," the recounting of a dread-filled LSD trip experienced on an Indian reservation.
Not every track on Superunknown is particularly deep and meaningful: In a 1996 interview, Cornell freely admitted the album's breakout hit is simply a bowl of word salad. But on the whole, it's a record as intriguing lyrically as it is sonically.
It's Grunge's Most Immersive Album
"A perfect headphones album." That's how Thayil described Superunknown to Spotify while promoting its 20th anniversary reissue in 2014. And he's not wrong. Although the full-throttle title track and punky "Kickstand" proved Soundgarden could still rock out without any bells and whistles, most of their accompanying tracks are of the intricate variety, the group leaning into their free-wheeling, psychedelic side stronger than ever before.
Each band member gets the chance to display their versatility throughout the multi-layered affair, with subtleties that unfurl with each listen. Alongside Cornell's expressive vocal range, there's Thayil's winding guitar solos, Shepherd's fluid basslines, and Cameron's dexterous rhythms. The result is a record that appears specifically designed to be experienced via a pair of Dr. Dre's finest (or whatever the equivalent of Beats was back in 1994) — and one that has remained just as jammable and beloved 30 years on.
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