meta-scriptAll The Ways BTS Won Our Hearts At The 2019 GRAMMYs | GRAMMY.com
All The Ways BTS Won Our Hearts At The 2019 GRAMMYs

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Photo: Kevin Mazur/Getty Images

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All The Ways BTS Won Our Hearts At The 2019 GRAMMYs

From hinting at new music to dancing in the audience to presenting their first award, everyone's favorite K-pop septet lived it up at their first-ever GRAMMY Awards

GRAMMYs/Feb 12, 2019 - 05:30 am

The seven members of K-pop phenomenon BTS—J-Hope, Jin, V, Jungkook, Jimin, Suga and RM—were clearly as excited as their fans were for their first appearance at the 61st GRAMMY Awards. From arriving in style to dancing in their seats to more firsts as they took the stage, let's countdown the top five ways the boys of BTS stole the show—and our hearts.

5. Looking Dapper In Tuxes

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The South Korean group always has a strong style game, but their understated pizazz in matching black-and-white tuxedos really elevated their look on their first GRAMMYs red carpet. Their excitement to be a part of Music's Biggest Night was palpable as they exited the SUV, posed for their first photos of the evening and made their way to the carpet.

4. Coyly Teasing New Music On The Red Carpet

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Once they were on the carpet, the Recording Academy shared a special moment with the boys by asking few burning questions. When we asked when we could expect a new album, they teased with just enough info to get fans buzzing.

"It's gonna be real soon," RM said.

When asked if it would be a collab album, RM gave a coy answer, while Jimin looked straight into the camera and said: "There could be a collaboration song and some joint songs, we don't know, we're working on it."

They also shared their excitement about seeing H.E.R., Lady Gaga and Travis Scott perform at the GRAMMYs. (Back in September, during their visit to the GRAMMY Museum, BTS shared that they'd been listening to a lot of Scott's "Sicko Mode," so the boys were definitely ready to dance.)

More BTS: "Fans Gave Us The Wings That Allowed Us To Be Where We Are"

3. Dropping Even More Collab Hints

BTS & H.E.R. | Photo: Kevin Winter/Getty Images

In addition to being ready to watch some of their favorite U.S.-based artists live for the first time, BTS name-dropped H.E.R., Scott and Gaga all as their dream collaborators. As they told Variety in another playful red carpet interview, they would love to work with the aforementioned artists, along with Camila Cabello

2. Singing & Dancing To "Jolene"

<blockquote class="twitter-tweet" data-lang="en"><p lang="en" dir="ltr">Jungkook feeling himself while singing to Dolly Parton song is a big mood. <a href="https://twitter.com/BTS_twt?ref_src=twsrc%5Etfw">@BTS_twt</a> <a href="https://t.co/Ri0mV7sCXI">pic.twitter.com/Ri0mV7sCXI</a></p>&mdash; Dr Bangtan (@DrBangtan1) <a href="https://twitter.com/DrBangtan1/status/1094780370732617729?ref_src=twsrc%5Etfw">February 11, 2019</a></blockquote>

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The boys seemed to be having the most fun of pretty much everyone when Dolly Parton took the stage for a big medley with some very special guests to celebrate her being the 2019 MusiCares Person Of The Year. As the cameras cut to the audience during Parton and goddaughter Miley Cyrus' "Jolene" duet, BTS could be seen dancing and singing along enthusiastically. Clearly anyone sitting near them had the best seats in the house, and the BTS army was quick to make the joyful moment viral.

Related: BTS On The Creative Process, Breaking Records, Their Responsibility As Artists & More

1. Becoming The First K-Pop Group To Present A GRAMMY

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In addition to having a blast at their first GRAMMYs, the boys made history as the first K-pop group to present an award in the show's 61 years. They took the stage at STAPLES Center for the first time to present H.E.R.—one of the artist's they were stoked to see—with Best R&B Album.

As they told Variety on the carpet, it was their first time ever presenting an award, so it was quite a monumental day of highs and big firsts for the boys.

From Dolly To H.E.R.: 10 Unforgettable 2019 GRAMMYs Moments

J-Hope's Road To 'Hope On The Street Vol.1,' From Falling Back In Love With Dance To Tying Together His Global Influences
J-Hope performs during the Times Square New Year's Eve 2023 Celebration in New York City.

Photo: Roy Rochlin/Getty Images

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J-Hope's Road To 'Hope On The Street Vol.1,' From Falling Back In Love With Dance To Tying Together His Global Influences

After 11 years in BTS, j-hope revisits the passion that started it all: dancing. Ahead of his new docuseries and special album, 'Hope on the Street Vol.1,' discover the full-circle journey that brought him back to his roots.

GRAMMYs/Mar 28, 2024 - 04:28 pm

"Just dance," j-hope commands on his 2018 BTS solo track.

For the international sensation, that's what it's always been about: expressing himself through movement. Now, 11 years after the launch of the seven-piece group, j-hope takes a U-turn to where it all began, before his K-pop idol days, street dancing between his hometown, Gwangju, and Seoul, South Korea.

Out March 29, j-hope's new special album, Hope on the Street Vol.1, is a musical ode to dancing that boasts a "vibrant collection of six tracks spanning a diverse array of sounds and moods that showcase j-hope's musical prowess and depth." Like j-hope's global perspective of dance, the EP expands borders and sounds, featuring appearances from HYBE labelmate HUH YUNJIN of LE SSERAFIM as well as American stars Nile Rodgers and Benny Blanco.

The mini-album will also be accompanied by a docuseries of the same name, premiering on Amazon Prime Video on March 28. According to a press statement, the six-part project will "highlight j-hope's story and love for dancing as he begins a new journey."

Ahead of Hope on the Street Vol.1's arrival, take a look at how j-hope's origins inspired the project — from his enrollment in a local dance academy to songwriting with J. Cole on their 2023 single, "on the street."

Finding Purpose In Dance

Long before becoming a global superstar, j-hope (born Jung Ho-seok) first discovered his love for dancing on the playground.

"The school I went to had a dance lesson for 30 minutes in the morning. They would play a dance video, and we would copy it as exercise," j-hope recalled in a 2013 interview for the BTS Japan Fanclub magazine. "My friends around me would praise me, saying, 'You're really good!'"

Eventually, those recess workouts turned into a passion. J-hope began practicing moves at home and freestyling at local talent shows. By the sixth grade, he told his parents he was serious about it, enrolling him in Gwangju's Joy Dance Academy.

While at the Academy, j-hope also joined the underground dance crew, NEURON, building a reputation under the name "Smile Hoya." Though he hasn't participated in the troupe since his pre-BTS days, he still recognizes it as one of the most influential parts of his career.

He'll even honor the crew with Hope on the Street, which includes a track called "NEURON," featuring Gaeko and yoonmirae. He will also return to Gwangju in the closing chapter of the docuseries.

It's not the first time j-hope shouted out Gwangju, either. His 2019 collab with Becky G, "Chicken Noodle Soup," paid tribute to his beloved upbringing: "From Gwangju, one gang of you-know-what/ Geumnam Chungjang Street, that's my Harlem." (The same track also foreshadowed his latest release: "Hope on the street, now it's my own way.")

Forging A New Life In Music With BTS

J-hope continued to have a diligent mindset as a trainee at Big Hit Entertainment. But as revealed in BTS' 2018 docuseries, Burn the Stage, training and dieting became emotionally and physically tolling. At one point, j-hope even considered leaving the group.

"I couldn't do things I wanted to do," he revealed during a 2021 You Quiz on the Block segment. "To be honest, I wanted to play games. I want to go out and hang out. I wanted to stay with my family. I had to give up a lot of things from that perspective."

The stress became so intense that he bought a one-way ticket to Gwangju. But ultimately, the brotherhood and love of music he formed with BTS gave him the courage to return: "I came back because I trusted you," j-hope recounted.

And they trusted him, too: "I told [Big Hit] that we needed Jung Ho-seok. We couldn't debut without him," RM responded. Meanwhile, Jung Kook delivered a tearful speech to encourage him to stay with the band.

The longer he stayed, the more j-hope began to love other sides of music, like producing and songwriting. Now, he has become one of the main writers for the group's tracks, alongside RM and Suga, and has co-penned all of his solo projects, including Hope on the Street.

Spreading His Wings With Two Full-Length Solo Projects

After nearly 10 projects with BTS, j-hope delivered his debut mixtape, Hope World, in March 2018.

"My fantasy had always been making a music video and performing with the music I had created. I wanted to put my own story to music and share it with the world," he told Time magazine upon Hope World’s release.

It's an introduction to j-hope the artist, inviting listeners to step into Hope World, a colorful kaleidoscope of different cultures and styles — something that has also been a key part of his dance journey.

Though, j-hope still wanted to dig deeper into his artistry. He developed his sound, becoming more vulnerable in his lyricism on tracks like 2020's "Outro: Ego." By 2022, he was ready to drop his first studio album, Jack in the Box.

Where Hope World showcases j-hope's dance performance, Jack in the Box highlights "my artistry in music." But Hope on the Street paints the full image of the phenom — part musician, part dancer.

Laying The Groundwork With "On The Street," Featuring J. Cole

One of j-hope's earliest musical influences was J. Cole. The rapper inspired j-hope's stage name and the title of his mixtape, which pays homage to 2011's Cole World. In 2022, j-hope honored Cole with "Born Singer," the BTS re-write of Cole's "Born Sinner." So, a celebratory meeting was in order when they were both scheduled to perform at Lollapalooza (where j-hope made history as the first Korean soloist to headline).

"[He's] my idol," j-hope said to Variety in 2023. Since they met, he "couldn't stop thinking about how great it would be if we could make music together." He reached out to J. Cole, and "on the street" was born.

As j-hope told Variety, the "street" concept became a metaphor for life: "The street is a place where people can actually encounter and feel real lives of people: a child's innocent mind; first encounter with someone and falling in love; someone in an urgent moment;" and so much more. It's the place where he learned to love dance — and where he grew a love for music and artists like J. Cole, who called their collab "a blessing" in the behind-the-scenes footage.

And thus, "on the street" became the springboard for his forthcoming project, Hope on the Street.

Unveiling A Docuseries And A Multi-Part Project

By the tail end of 2023, each member of BTS had enlisted in mandatory military service. But even during the septet's hiatus, j-hope managed to serve up a surprise announcement of Hope on the Street on Feb. 17 with a fitting montage of dance videos.

The joint docuseries and album follows j-hope's journey of self-discovery, accompanying his former instructor, Boogaloo Kin, as they dance their way through the streets of Osaka, Seoul, Paris, New York, and his hometown while meeting other dancers.

"Hope on the Street, my roots, the most important part of my life. This is how j-hope danced. I wanted to share this story with you," he said in an interview for the documentary.

After years of breaking records and making history as a member of BTS, it was "a chance to look back on my life," he explained in another trailer. "I realized the answer was in song and dance."

Culminating j-hope's skills in both art forms, Hope on the Street is a love letter to everything that's made him who he is today — and proof he'll never forget it.

6 Takeaways From 'BTS Monuments: Beyond The Star'

9 Essential K-Pop/Western Collabs: From BTS And Megan Thee Stallion, To IVE And Saweetie
Megan Thee Stallion (Center) and (from L to R:) J-Hope, Jin, Jungkook, V, RM, Suga, and Jimin of BTS attend the 64th Annual GRAMMY Awards at MGM Grand Garden Arena in Las Vegas, Nevada on April 03, 2022.

Photo: Emma McIntyre/Getty Images for The Recording Academy

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9 Essential K-Pop/Western Collabs: From BTS And Megan Thee Stallion, To IVE And Saweetie

From Jungkook and Usher's tribute to their shared musical idol, to BLACKPINK and Selena Gomez' sugary sweet collab, K-pop and Western artists of all genres are joining forces to create killer hits.

GRAMMYs/Feb 27, 2024 - 02:12 pm

It’s impossible to ignore the growing global popularity of K-pop. Although Korean pop has been around for decades, the genre's meteoric worldwide success over the past 10 years is reminiscent of Beatlemania and the early 2000s American boy band craze. With a steady increase year-over-year in album sales and K-pop groups touring the U.S. and Europe, interest in K-pop shows no signs of slowing down.

Initially launched in South Korea as a music subgenre with Western pop, R&B and hip-hop influences in the '90s, the K-pop industry is valued at around $10 billion.

Given the worldwide appetite for K-pop, several Western musicians are keen to partner with K-pop acts crossing over into more international markets, often with songs sung partially or entirely in English. While K-pop artists do not need Western artists to be successful — BTS sold out London’s Wembley stadium in under 90 minutes back in 2019, and BLACKPINK made Coachella history twice with performances in 2019 and 2023 — K-pop's massive fanbase and multi-genre influence make it an ideal collaboration for everyone from rappers and singers to electronic DJs.

But don’t take our word for it. Here are nine of the most iconic K-Pop/Western collaborations (not in any order; they are all great songs!).

Usher and Jungkook - "Standing Next to You (Usher Remix)" (2024)

The maknae (the youngest member of the group) of global K-pop superstars BTS and the King of R&B are both having banner years: Jungkook released his debut solo album, and Usher just performed at the Super Bowl

The Bangtan Boys have cited Usher as a significant influence (even singing a callback to his 2001 hit "U Got It Bad" in their No. 1 song, "Butter"), so BTS fans were delighted when the Jungkook tapped Usher for a remix of "Standing Next to You." The song marks the fourth single from his Billboard 200 chart-topping debut album, Golden

Both singers count Michael Jackson as a major influence. In their collaboration video, Usher and Jungkook pay tribute to the King of Pop as they slide, pop, and lock across the slick floor of an abandoned warehouse. 

John Legend and Wendy of Red Velvet - "Written in the Stars" (2018)

R&B singer/pianist John Legend was the perfect choice for an R&B ballad with Wendy, the main vocalist of K-pop quintet Red Velvet. The final song on the five-track SM Station x 0, a digital music project, "Written in the Stars," is a beautiful, mid-tempo love song. A bit of a departure from K-pop’s typical upbeat sound, Wendy and Legend are in perfect harmony over a warm yet melancholic rhythm.

As Red Velvet’s main vocalist, Wendy was the ideal voice for this collaboration. Additionally, she split her childhood between Canada and the U.S., and has been comfortable singing in English since Red Velvet debuted in 2014. This wasn't her first collab with a Western artist: In 2017, she released an English-language version of the pop ballad "Vente Pa’Ca" with Ricky Martin

BLACKPINK and Selena Gomez - "Ice Cream" (2020)

A powerhouse debut single, BLACKPINK collaborated with pop royalty Selena Gomez on the massive 2020 hit "Ice Cream."

An electropop-bubblegum fusion filled with dairy double entendres, "Ice Cream" was an enormous success for both Gomez and the BLACKPINK girls. The track peaked at No. 13 on the Billboard Hot 100 and has racked up nearly 900 million YouTube views to date. 

Written by a consortium of hitmakers, including Ariana Grande and BLACKPINK’s longtime songwriter and producer Teddy Park (a former K-pop idol himself), "Ice Cream" shows that YG Entertainment’s golden foursome and Gomez were the correct partnership for this track. The pop-trap bop marked the first time a K-pop girl group broke the Top 20 on the Billboard Hot 100 chart and immediately solidified BLACKPINK as global superstars. 

Snoop Dogg and Monsta X - "How We Do" (2022)

West Coast rap godfather Snoop Dogg has quietly become one of the go-to Western acts for K-pop collabs, working with Psy, BTS, Girls’ Generation and 2NE1. K-pop is the Dogg Father's "guilty pleasure," and he performed at the Mnet Asian Music Awards with Dr. Dre in 2011. Without Snoop's love of K-pop, the world might not have gotten this fun and energetic collaboration with Snoop and Monsta X, a five-member boy group under Starship Entertainment.

The song appears in The Spongebob Movie: Sponge On The Run in a dance segment where Snoop, decked out in a pink and purple Western suit, is accompanied by zombie dancers. Though we do not see the members of Monsta X, their harmonious crooning is the perfect accent to Snoop Dogg’s trademark casual West Coast flow.

BTS and Steven Aoki - "MIC Drop (Steve Aoki remix)" (2017)

No K-pop list is complete with a nod to the magnificent seven, and "MIC Drop" is one of their catchiest Western collabs to date. 

"Mic Drop" is quintessential BTS: a nod to hip-hop with a heavy bass line and fun choreography. While the original version of "MIC Drop" is excellent, the remix with EDM superstar DJ Steve Aoki and rapper Desiigner cracked the Top 40 on the Billboard Hot 100 — the first of many hits for the Bulletproof Boy Scouts. 

Released at a time when BTS were just starting their ascent to chart-topping Western dominance, the track's boastful lyrics and tension-building electro-trap production offered an excellent introduction to the group that would soon become international superstars. 

JYJ, Kanye West and Malik Yusef - "Ayyy Girl" (2010)

A truly deep K-pop cut, you’d be hard-pressed to find many people who know that Kanye West collaborated with a first-generation K-pop group over 13 years ago. Released as the lead single on JYJ’s English-language album The Beginning, West’s signature bravado and wordplay are on full display over a track that sounds like the Neptunes produced it.

The song garnered attention in the U.S., but after a string of bad luck (including a severely delayed U.S. visa process and issues with their management company, SM Entertainment), JYJ could not capitalize on their American success. The group continued to see success in Korea and Japan in the early 2010s but never made a splash in the Western market again.

IVE and Saweetie - "All Night" (2024)

A reimagining of Icona Pop’s 2013 song of the same name, "All Night," sees fourth-generation K-pop girl group IVE partner with rap’s resident glamor girl Saweetie for a funky, electronic-infused pop song that’s perfect for dancing from dusk till dawn. 

"All Night" is the first English song for the Starship Entertainment-backed group. Interestingly, none of the members of IVE have individual lines in the song, choosing instead to sing the lyrics in a six-part harmony. This choice is exciting but fun, giving listeners the feeling that they are more than welcome to sing along. 

The girl group embarked on their first 24-date world tour in January 2024, with stops in the U.S., Asia, Europe and South America. Given their quest for global dominance, there’s a good chance "All Night" won’t be IVE's last English-language release.

BTS and Megan Thee Stallion - "Butter (Remix)" (2021)

BTS’ "Butter" had already spent three weeks atop the Billboard charts and was declared the "song of the summer" when the group’s label announced Houston rapper Megan Thee Stallion as the guest star for the song’s remix in late August 2021. The GRAMMY-nominated septet is no stranger to collaborating with Western musicians, having worked with Halsey, Jason Derulo, and Coldplay

Though only slightly altered from the original (Megan’s verse was added in place of the song’s second original verse, along with several ad-libs), the remix was praised by both fans and critics alike, catapulting the song’s return back to the No. 1. Although the collaborators did not release a new music video featuring the group and the self-proclaimed "Hot Girl Coach," three members of BTS’ "dance line" (members J-Hope, Jungkook and Jimin) released a specially choreographed dance video. Additionally, Megan was a surprise guest during BTS’ record-breaking Permission to Dance LA concert in November of the same year.

LE SSERAFIM and Niles Rodgers - "Unforgiven" (2023)

GRAMMY Lifetime Achievement Award recipient Nile Rodgers' first foray into K-pop was a partnership with LE SSERAFIM, a fourth-gen girl group from the same parent company behind BTS. "Unforgiven" was released earlier this year as the lead single from the group’s debut album of the same name. 

A darker take on the familiar K-pop formula with A Western feel and look (the young quintuplet dons cowboy hats, boots and bolo ties in the song’s accompanying music video), "Unforgiven" is about rebellion and being a fierce, strong and independent risk taker. That riskiness drew Rodgers' ear. 

"It seems like a lot of the K-pop that I'm hearing lately, the…chord changes are a lot more interesting than what's been happening [in other music fields] over the last few years," he told GRAMMY.com in 2023. "I come from a jazz background, so to hear chord changes like that is really cool. They’re not afraid, which is great to me."

15 K-Pop Songs That Took 2023 By Storm: From Seventeen’s "Super (손오공)" to NewJeans' "Super Shy"

TWICE Reflect On Milestone Moments & Latest 'With YOU-th' EP
TWICE

Photo: JYP Entertainment

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TWICE Reflect On Milestone Moments & Latest 'With YOU-th' EP

The nine members of K-pop girl group TWICE spoke to GRAMMY.com about their new EP 'With YOU-th,' released today, and their ability to navigate the choppy waters of life and stardom over their nearly decade-long journey together.

GRAMMYs/Feb 23, 2024 - 03:14 pm

In the music video for "I Got You," K-pop girl group TWICE are stranded at a tempestuous sea. Their ship waders and wobbles, thunder roars outside, but the nine members are safe and sound in the cabin — lying on cozy pillows and having a good time, they know all storms are temporary.

"I Got You" precedes TWICE’s thirteenth EP, With YOU-th, out Feb. 23, and the video mirrors their journey together so far. 

TWICE members Nayeon, Jeongyeon, Jihyo, Momo, Sana, Mina, Dahyun, Chaeyoung and Tzuyu made their debut in Oct. 2015, after being selected through JYP Entertainment’s survival show "Sixteen." Almost a decade later, the group is now one of K-pop’s most influential, beloved names. They've even made history by becoming the first K-pop group to win a Breakthrough Award at the 2023 Billboard Women in Music Awards, and the first girl group and Asian female act to sell out Los Angeles' SoFi Stadium last year.

Achieving their level of success didn’t come easy. In songs like "Feel Special" and "One In a Million," they've openly shared the dedication and resilience it took to make it this far. They highlight the importance of unity and their special connection, both with each other and their fan base known as ONCE.

With YOU-th celebrates all that. It’s a journey navigating toward the calm after the storm, and a statement on the importance of friendship, love, and just having someone who can say "No matter what, you got me/ I got you/ And I wouldn’t want it any other way."

Ahead of the release, the nine members of TWICE (and a special appearance by Momo’s Norwich Terrier, Boo) chatted with GRAMMY.com over Zoom about their new album, the most significant moments in their career so far, and how they see themselves today.

The following interview has been edited for clarity and length.

Explore The Sounds Of K-Pop

Reflecting On The Present While Creating With YOU-Th

Nayeon: With YOU-th is meaningful in a way that it tells our story and reflects who we are at this moment.

Sana: Our [lead single], "One Spark," was supposed to be in one of our previous albums, but it didn't make it. [When] we chose it to be the single for this album, and we wanted to make it even better than it already was. We changed arrangements and the parts that we sang, and we also re-recorded the song to make it as perfect as possible.

Dahyun: The song that I wrote the lyrics for, "You Get Me," is a sequel to our pre-release single, "I Got You." The story continues in that there's a connection between the two songs. I also wrote lyrics for another song, but it didn't make it in this album and I'm hoping that it'll make it in the next album.

Experiencing An Unbelievable Debut — And Global Success

Jeongyeon: The first moment that really stuck with me was during the [2015 survival show] "Sixteen," where TWICE members were decided. Another moment was when we released our first single, "Like OOH-AHH." I cried a lot on that day.

Another moment [that I remember well] was the first time we topped the Korean music charts with [2016’s] "Cheer Up." It happened on May 5. I remember it very clearly.

Tzuyu: During the years that I was a trainee, some of the members were already chosen to debut [with TWICE], and I was not one of them. Whenever I watched them during monthly evaluations, I would always think about how perfect they are and how good they are. I never thought that I would be one of the members. The fact that I made it into TWICE and that it lasted so far is still really unbelievable for me.

Dahyun: When we first visited a broadcast station to perform on stage as TWICE, that was really memorable. I remember being so nervous in front of the fans. And I remember our first concert where I cried a lot.

Blinking Twice, Nearly 10 Years Have Flown By 

Jihyo: I sometimes look up our old concert videos on the internet, and when I watch them, I am impressed by how much improvement we made, and also how young we were and how hard we worked.

Sana: When we debuted, I thought our eighth anniversary would never come, but it happened so quickly. Our eighth anniversary fan meeting was so beautiful and we cherished it with our fans and all nine of us. That was such a precious moment. I'm just so grateful that we made it this far and all of us are healthy and happy. I think that's what matters the most.

Mina: Right before we signed the contracts again as a group [in 2022], we had a concert at Tokyo Dome. At this point, none of us knew what would happen, so we cried a lot and we were very anxious as well. That performance really stuck with me.

Twice Have Had To Overcome Hardships As A Team

Jihyo: Because everybody else talked about happy moments, I'm going to talk about the difficult times rather than the good times. I think the hardships made us solid as a team, and it really made me feel that I'm not alone in this. Whatever we go through, I'm not alone.

That feeling struck me hard when I released my solo album, [Zone]. I got so many cheers from the members and they helped me by doing all these challenges for Instagram. I really felt like difficult things are easier to overcome when we're together.

Every time when we're so busy and all of us are sensitive, it's much easier to get over yourself and think that you're not alone in this. All of the members are going through the same thing. That kind of thought really helps.

Remembering The "Glamor" Of Touring  

Momo: During our [last] tour, we would all get together in the hotel room and eat. For example, when we are in Japan, our favorite meal to eat together is udon noodles. And there was this one particular day that each of us got into the shower right after the concert, and the hot water didn't come out, so all of us in our respective bathrooms screamed at the same time. That was really funny.

Chaeyoung: Last year, during the promotions for "Set Me Free," we visited the United States for two weeks. Every day we had three or four [performance] schedules, and it made me feel like I was back to the newly-debuted times of our group. It was physically challenging, but we got over it, and it’s now a good memory. The most striking part was when we went to the Empire State, and they lit up the whole [Empire State] building with TWICE’s official colors.

Dahyun: There was also a concert in Japan where we performed on a big, round stage. I remember all of us members holding hands and circling around, and that somehow stuck with me. I also remember vividly the first time we got an award overseas, in America.

TWICE Want To Face The Future Together

Nayeon: In the last scene of the music video for "I Got You," we are sailing on a ship in the middle of the ocean. I thought that it was a reflection of where we are, career-wise and in our lives. Of course we had difficult times, but I think that going through all of it together solidified us as a group. I'm not going to say that we have a clear destination point now, but what matters is that we are together, and that is something very clear and solid.

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Usher's Super Bowl Halftime Show Was More Than A Performance, It Was A Celebration Of Black Excellence
Usher performs with Ludacris, Lil Jon, Jermaine Dupri and Will.i.am during the Apple Music halftime show at the NFL Super Bowl 58 football game

Photo: Michael Owens/Getty Images

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Usher's Super Bowl Halftime Show Was More Than A Performance, It Was A Celebration Of Black Excellence

From celebrating Atlanta's HBCU culture to shining light on Southern rappers like Ludacris and Lil Jon, Usher brought the brilliance of the Black South to Las Vegas.

GRAMMYs/Feb 12, 2024 - 08:41 pm

In the days leading up to Usher’s Super Bowl performance, the singer waxed poetically about the significance of this moment not only in popular culture but for Black music.

Speaking with Kelly Carter on "Good Morning America," Usher reflected on the history of Black entertainers who performed for the masses under restrictive laws. Although a majority of those laws have been overturned, it would be remiss to not think about the recent series of court cases that have targeted Black musicians, such as Atlanta-based rapper Young Thug, whose music is currently being used against him in court

For singers like Usher who have been privy to the ways in which Black music — and those who create it — have been mistreated, his halftime performance was as much as a statement as it was a tribute to those who came before him. "I'm coming through the front door with this one," Usher told Carter.

It is only fitting that the performance opened with lines from "My Way" the title of his Las Vegas residency, which has featured a who’s who of prominent figures in pop culture before launching into "Caught Up." Usher then descended from his anointed throne in a crisp, all white Dolce & Gabbana ensemble, he began a Michael Jackson-inspired dance routine with an array of backup dancers; the standout being renowned celebrity choreographer Sean Bankhead.

Usher made it clear early on, however, that his performance was no mere spectacle. He paused to deliver a testimony, one that bears repeating despite his new album and $100 million-earning Vegas residency: "They said I wouldn't make it, they said I wouldn't be here today, but I am." 

Once the air cleared and Usher thanked his momma for her steadfast advocacy and faith in him, he led Allegiant Stadium in a sing along of "Superstar." The track from 2004’s Confessions recently inspired a viral challenge on TikTok. 

A consummate performer and supporter of his peers, Usher wasn't content to simply highlight his own success. The singer transformed Allegiant Stadium to "The Yard" — the singular place at Historically Black Colleges and Universities, where students gather to talk, discuss, and have fun — and filled it with music. 

Usher’s Yard included a performance of "Love In This Club" with the assistance of two members of Kappa Alpha Psi Fraternity Inc., the second oldest Black fraternity in the U.S. The trio was supported by the Jackson State University marching band, known as the "Sonic Boom of The South," to finish the song. 

Even his brief moment of affection with singer Alicia Keys, who joined the singer for "My Boo," can be described as a "homecoming hug." Homecoming is another HBCU tradition, where alumni convene at their respective campuses and greet their former flame with a hug.

When Jermaine Dupri entered the stage to announce the 20th anniversary of Confessions, the transportation was complete. The audience was no longer in Vegas, but in Atlanta, the Black Mecca of the world. And Usher is Atlanta’s nucleus.

It is here that the spirits of Michael Jackson, Marvin Gaye, and Prince accompanied Usher as he bewitched millions with a singular microphone and momentum stage presence. A haze of purple clouds and smoke led the way for singer H.E.R., the night’s self appointed "Bad Girl" and her crew of roller skating baddies.

While Usher may have began the halftime show with the enthusiasm of a young boy who just got his chance to perform a solo in the church choir, by its end he was fully inhabiting his chart-topping sex icon persona.Will.i.am’s voice rippled through the stadium as Usher, donning a blue and black Off-White outfit reminiscent of football shoulder pads, glided onto the stage with an aura that is equal parts charismatic and sinful sweet. 

Skating, a main tenant of Atlanta’s culture, is embedded in Usher’s ethos and a part of his larger business. The singer loves skating and owns several skating rinks.

Usher finished the extravagant performance with "Yeah!" — a song beloved in Atlanta and far, far beyond. That the song is turning 20 this year and still resonates with a global audience (not to mention a football-loving one) is further evidence that Usher truly is the "King of R&B."

"Your moment is your moment. And this is a moment I’ve prepared for during the last 30 years," Usher told Billboard ahead of the Super Bowl. 

He certainly owned his moment. Usher's Super Bowl halftime show was no singular performance or an audition, but a coronation. He was receiving the torch carried by all the Black entertainers who preceded him, and reminding the world that the South still has something to say. 

Surrounded by Ludacris and Lil Jon,  strippers, and his own marching band, Usher closed the night out with the A-Town Stomp and one important phase: "I took the world to the A!" 

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