Lana Del Rey Offers Music Industry Advice With GRAMMY U Students In Nashville
Just hours after finding out she received two GRAMMY nominations, Lana Del Rey joined the Nashville GRAMMY U Chapter for an intimate performance and discussion. Fresh off a show the night before at Nashville's Municipal Auditorium, Del Rey played stripped-down versions of "Norman F*****g Rockwell" and "Bartender," both off her GRAMMY-nominated sixth studio album, and invited Nashville native and friend, Nikki Lane, to perform Lane's "Look Away" with her.
Touching on topics ranging from the #MeToo movement to genre-crossing, Del Rey spent much of the conversation chatting about her recent album, Norman F*****g Rockwell! (up for Album Of The Year), which actually got its start at the Clive Davis Pre GRAMMY Gala. Del Rey shared with the students that she first ran into Jack Antonoff (who produced much of the album) at the party and began working with him right after. When asked what songs on the album stand out for her, she said "Norman F*****g Rockwell," nominated for Song Of The Year, was melodically one of her favorites and had enough humor to balance out the album. She also cited the very personal album closer "hope is a dangerous thing for a woman like me to have – but I have it."
As the discussion moved towards the business side of the industry, Del Rey shared that she read "All You Need To Know About the Music Business" by Donald S. Passman when she was starting out and found tips – such as not combining your publishing with your record deal – very helpful. (She put this tip into practice when signing her first record deal.)
When asked what advice she would give a room full of students entering the music business, Del Rey noted how important it is to find mentors wherever you can. In her case, some of her best mentors have been people outside the music industry who genuinely wanted to offer her advice without a dog in the race.
As the conversation ended, Del Rey took the time to speak with students individually about their current classes and music industry goals. It was clear from the students' reactions that Del Rey provided them with invaluable guidance about the industry. The Nashville GRAMMY U Chapter could not have been more excited to share such a special day with her.