Train interview at 53rd Annual GRAMMY Awards

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The Recording Academy and TBWA\Chiat\Day have teamed for the seventh year to promote the 56th Annual GRAMMY Awards with the ad campaign "Music Unleashes Us." The campaign premise taps into the insight that human beings have natural, somet

GRAMMYs
Dec 13, 2013 - 1:42 pm
Dec 10, 2013
10:10 am

The Recording Academy and TBWA\Chiat\Day have teamed for the seventh year to promote the 56th Annual GRAMMY Awards with the ad campaign "Music Unleashes Us." The campaign premise taps into the insight that human beings have natural, sometimes uncontrollable, visceral reactions to music. Laughing, crying, screaming or dancing — "Music Unleashes Us." Executions will appear on TV, in print and out of home and across digital and social platforms.

Train interview at 53rd Annual GRAMMY Awards