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Smart Speaker Sales Triple, Expected To Hit 36 Mil In 2018
Smart speakers are transformational because voice recognition permits a sense of direct computer interaction, a phenomenon that led to 25 million units sold in 2017, 11 million of them in the year's final three months. With Apple HomePod's arrival expected to further boost growing sales, a total of 36 million are expected to be bought in 2018.
The Consumer Technology Association reported that 44 percent of adult U.S. internet users are planning to buy a smart speaker and that smart products in general have "raised consumer expectations of convenience." Smart home products are increasingly being sold wherever consumers shop, in retailers like Target and Home Depot. Digital compatibility with smart speaker systems is a feature we'll soon see in growing families of lights and other home products.
Some critics may summarize the pleasure of smart speakers by citing that they appeal to laziness. But there is nothing lazy about the way people are snatching up this gear. Setting up equipment in general, as well as other household tasks, might never be the same once smart speakers are trained to talk you through doing it right.