Rosalía in "Aute Cuture"
Rosalía Channels Tarantino In New Video "Aute Cuture": Watch
Continuing to carve out her space as the next global pop star, Rosalía is back with a catchy new track, "Aute Cuture." The accompanying cinematic, Tarantino-esque visual follows her trend of stunning music videos.
Directed by British duo Bradley & Pablo, with a story written by Rosalía and Pili, the fun, colorful video highlights the Latin GRAMMY winner's bold fashion sense—including her ever-fabulous bedazzled nails. It is another offering from of her brand of female empowerment, in which she leads the "Aute Cuture—a 'mystic beauty gang,' as the press release explains.
"Aute Cuture is the title: written incorrectly but with a sense of humor and strength. I wrote this song before going out to tour El Mal Querer and I have taken the time necessary so the song would come out with the best video to accompany it. Filled with claps, nail art, and a Tarantino vibe. Enjoy it and hopefully it'll make you dance and laugh like it does me," Rosalía wrote in the release.
MAÑANAAA AUTE CUTURE Y 1 AÑO DE MALAMENTEpic.twitter.com/v51nlWkyR1
— R O S A L Í A (@rosaliavt) May 29, 2019
In anticipation of the new track, Rosalía recently shared a note on Twitter celebrating the amazing year she's had since releasing her breakout track "Malamente" as the lead single to her critically acclaimed El Mal Querer.
She wrote (translated from Spanish); "A year ago today I released 'Malamente.' A year ago today my live changed with this song that allowed me to connect to many people." The song earned her two Latin GRAMMY wins in 2018, where she shouted out the bold women in music that came before her during her acceptance speech.
The song is the second non-album single she has released since El Mal Querer. It follows the classic reggaeton inspired track, "Con Altura," which she released late March with fellow Latin GRAMMY winner J Balvin. That single and mile-high-set music video, also featured El Guincho, who co-produces the majority of Rosalía's music with her (including on El Mal Querer and the new "Aute Cuture"). She was also featured on James Blake's latest album, on the beautifully weird "Barefoot in the Park."