GRAMMY Creators Alliance


Two GCA Co-Founders Named GRAMMY Fund Ambassadors

Jimmy "Jam" Harris and Kenneth "Babyface" Edmonds have been named GRAMMY Fund Ambassadors for the Recording Academy’s newest advocacy endeavor.

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“Tonight, we are proud to launch the GRAMMY Creators Alliance, a coalition of many artists — some of whom you see right here at the GRAMMYs. Together, we will advise those who make policy in music and in government so that our next generation of creators are able to make tomorrow's music as great as tonight’s.”

—GRAMMY winner Jennifer Hudson

“Music activism is coming at exactly the right time. From the Turtles to Taylor Swift, longtime established and new generations are speaking out. With all the changes in how we listen to music and the review of copyright laws which are set by Congress — music creators and fans must speak out NOW.”

—GRAMMY winner Ryan Tedder

An Amplified Voice for Music Makers

Today, music makers are creating a positive dialogue to ensure fairness for future generations of artists. The GRAMMY Creators Alliance has been established to help today’s leading artists, songwriters and studio professionals be a powerful voice in shaping music’s future. Together, we can shape the future of our industry with an amplified voice on the issues that creators care about, ensuring fair pay for all music creators across all platforms.

Founding GRAMMY Creators Alliance members include:

  • Adam Levine
  • Alicia Keys
  • deadmau5
  • Dr. Luke
  • Jennifer Hudson
  • Jimmy Jam
  • Kenny "Babyface" Edmonds
  • Lady Antebellum
  • Ryan Tedder
  • Steven Tyler

More creators are joining the alliance. Watch the GCA News page for updates.

For the first time in almost half a century, Congress is reviewing issues that directly affect the evolving music landscape. The Recording Academy has established the GRAMMY Creators Alliance to serve as a powerful, amplified voice to advance policies that put music-makers first.

Be part of the movement.

Whether you write, perform or produce the songs, be involved in crafting the future of music for all creators and for generations of artists to follow. Music fans, stay informed and sign up for news about the GRAMMY Creators Alliance and your favorite artists who are members.

Frequently Asked Questions

Spread The Word

"Get behind the GRAMMY Creators Alliance – it’s time to build the future of music, now #GRAMMYAlliance @GRAMMYAdvocacy"

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Manager Think Tank:

The GRAMMY Creators Alliance is advised by a Managers Think Tank consisting of some of the nation’s leading representatives of music creators. The GRAMMY Creators Alliance will leverage the Manager Think Tank to analyze the marketplace on behalf of their clients, identify new issues and advise policymakers on crafting a long term solution that will create a sustainable music marketplace.

The GRAMMY Creators Alliance is a program of the Recording Academy, a non-profit membership organization representing songwriters, performers and studio professionals. The Recording Academy has no corporate members.

Photo credits: Ben Duggan (Dr. Luke), Anthony Mandler (Jennifer Hudson), Nino Munoz (Lady Antebellum), Leann Mueller (Ryan Tedder), Zack Whitford (Steven Tyler)

Press Contact:
Neda Azarfar

To learn more about the Recording Academy’s Advocacy efforts, go to