Remembering The G-Funk Era

Warren G and Nate Dogg regulate in this week's Forgotten Video
  • Nate Dogg and Warren G in "Regulate"
April 14, 2011 -- 7:00 am PDT
GRAMMY.com

Welcome to Forgotten Videos. Well, for some forgotten, for others just filed away, and for others still, a totally brand-new discovery. Whichever category you fall into, each week we'll feature a video that's possibly been collecting dust when what it really deserves is a fresh look. Or vice versa…. We're not here to judge, we just want to take you on a little trip down memory lane. Yep, you'll remember when hair was really that big, when drums were that up front in the mix, when video was young(er) and so were you.

Warren G And Nate Dogg
"Regulate"
1994

If you're on a mission trying to find Mr. Warren G, look no further than "Regulate" — the 1994 G-funk rap tune (with a gangster twist) that garnered Warren G and the late Nate Dogg a GRAMMY nomination for Best Rap Performance By A Duo Or Group. The song peaked at No. 2 on the Billboard Hot 100 and appears on the soundtrack for the 1994 film Above The Rim, as well as rapper Warren G's debut album, Regulate…G Funk Era, which hit No. 2 on the Billboard 200 and was certified triple platinum in 1995.

Born Warren Griffin III in Long Beach, Calif., Warren G was no stranger to the rap scene, growing up the stepbrother of GRAMMY-winning rapper/producer Dr. Dre and with the likes of rap doggs Nate and Snoop in the "LBC." Before stepping into the G-funk era, Warren G, Nate Dogg and Snoop Dogg formed the group 213 as an ode to what was then the Long Beach area code. All three would eventually go on to pursue separate careers, with Warren G later stepping into the role of producer for artists including MC Breed and 2Pac.

But Warren G and Nate Dogg were a team for "Regulate." The song features samples of the keyboard licks heard on Michael McDonald's 1982 "I Keep Forgettin' (Every Time You're Near)," lyrics that describe the rough-and-tumble neighborhood of East Long Beach, and brief scenes of 2Pac shooting hoops in Above The Rim. When Warren G and Nate Dogg find themselves in some kind of trouble around the corner of 21st Street and Lewis Avenue, they're left with no choice but to "regulate." Fortunately for them, they end up with a car full of girls and everything goes real swell. And in the end the duo bring it back to what regulatin' is really about — the music: "Chords, strings, we brings melody, G-funk/Where rhythm is life and life is rhythm."

The rhythm eventually ended for the duo as they severed ties after the success of "Regulate." Following Nate Dogg's death on March 15, Warren G paid his respects, saying, "It hurts me so much to see this. We been through a whole lot and that was my dog. He stayed down with me from the bottom to the top. All I can say is that was my friend, me him and Snoop was 213 from the balls to the walls."

Do you have a gangster twist? How about a Forgotten Video recommendation? Leave us a comment.

 

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