SXSW Attracts Record Numbers

SXSW Attracts Record Numbers
The recently concluded 2010 South by Southwest Conference & Festival in Austin, Texas, attracted a record total of more than 13,000 industry professional registrants, according to Billboard.biz. The festival, which launched in 1987, featured performances from approximately 2,000 musical artists representing more than 40 countries, a slight .05 increase from last year's event. According to a previous report, SXSW 2009 injected approximately $100 million into the Austin economy. (3/25)

Music Matters Reinforces Value Of Music
Music Matters, a UK-based collective of artists, songwriters, labels and retailers, is educating consumers regarding the value of music, intellectual property and legal music consumption. The campaign includes educational video vignettes featuring artists such as Louis Armstrong, Kate Bush and Nick Cave, among others, and a digital certificate designed to help consumers identify legal music sites. The certificate is available across legal online music outlets supporting the campaign, including Amazon, iTunes, MySpace Music, and Spotify, among others. (3/25)
 

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