The 54th Annual GRAMMY Awards are upon us and I would be remiss if I didn't let you know about the best ways to keep up with The Recording Academy as we get closer to Music's Biggest Night on Sunday, Feb. 12. Many of you may not know this, but GRAMMY Week is much more than the live telecast that airs on CBS. During GRAMMY Week, The Academy hosts a calendar of exclusive events, in addition to the GRAMMY telecast. Here are some ways you can get plugged into The Academy so that you don't miss any exclusive GRAMMY Week content.
Twitter: Follow, follow, follow! When in doubt, check the official Twitter account for The Recording Academy, @theGRAMMYs. Microblogging's bite-sized information dissemination makes checking out the latest information a breeze. During GRAMMY Week and the night of the awards, @theGRAMMYs will have plenty of live tweets, photos and retweets from artists, nominees and performers. And be sure to follow the GRAMMY.com Community Blogger Twitter list and see what the team of Community Bloggers will be up to during GRAMMY Week.
Facebook: The hub for all social media action can be found at Facebook.com/theGRAMMYs. This year The Recording Academy and CBS hosted From Your Garage To GRAMMY Live, a Facebook contest giving one lucky band the opportunity to perform during GRAMMY Live [www.grammy.com/live], The Academy's exclusive three-day coverage of GRAMMY Week. The winners of the contest are Atlanta natives Almost Kings.
Instagram: Follow @theGRAMMYs on your Instagram mobile app for exclusive photos of what The Recording Academy is up to, plus giveaways for music fans.
GRAMMY Live: The Recording Academy will host three days of exclusive video content during GRAMMY Week, covering special events, backstage content and more. My favorite event covered by GRAMMY Live is the Pre-Telecast Ceremony — the non-televised ceremony during which approximately 70 GRAMMYs will be distributed in categories not aired on the CBS telecast.
Pandora: I bet you didn't know you could follow a brand on Pandora! The Recording Academy, Pepsi and Pandora have teamed to bring you an exclusive Pandora station featuring music from newcomers and GRAMMY-nominated artists. Add the channel to your Pandora account here: www.pandora.com/pepsigrammymusic.
YouTube: Subscribe to the official YouTube channel for the GRAMMYs to watch archived content, exclusive interviews and more.
Tumblr: If you're a Tumblr addict, make sure to follow the GRAMMYs on Tumblr to view exclusive content from the GRAMMYs, artists, friends of the GRAMMYs, and GRAMMY.com Community Bloggers.
GRAMMY.com: Of course, GRAMMY.com is the main hub for all of the action during GRAMMY Week. You'll find official GRAMMY Week news, photos, blogs, video, special features, interviews, and more. GRAMMY.com will also host a liveblog for the 54th Annual GRAMMY Awards, so be sure to watch the telecast and join the real-time conversation.
The 54th Annual GRAMMY Awards are right around the corner. Be sure to subscribe and follow the GRAMMYs on all social media outlets so you can stay informed on the latest exclusive content leading up to Music's Biggest Night!